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Market research for the apparel industry

Euromonitor has the world’s most comprehensive research on the apparel industry. We monitor and analyse industry trends in apparel globally, including in-depth data on market share and market size.

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Strategy Briefing

Age Blurring: How the Breakdown of Age Boundaries Is Affecting Global Consumer Markets

As global attitudes on youth, middle-age and the elderly have altered, the traditionally-perceived boundaries of age-appropriate lifestyles, behaviours and preferences are blurring, making it more difficult for marketers to stereotype consumers along...

Apr 2011 | US$2,600| Add to cart | View details

Strategy Briefing

Make Way for Generation Z: Marketing to Today’s Tweens and Teens

The new generation, encompassing today's tweens and teenagers, have never had it so good. Brand-conscious, tech-savvy, old before their years and equipped with generous incomes that are almost entirely discretionary, they are an increasingly ...

Feb 2011 | US$2,600| Add to cart | View details

Global Briefing

Global Clothing & Footwear: Unlocking Opportunity in a Challenging Operating Climate

Although most countries are now experiencing economic recovery, consumer confidence is still fragile, which coupled with increased pricing pressures makes the clothing and footwear industry a challenging environment to operate in. While emerging ...

Nov 2010 | US$2,000| Add to cart | View details

Global Briefing

The Shapes and Sizes of Recovery in 2010

In the midst of global economic recovery, Euromonitor International takes a closer look at the industries and countries leading the way towards positive growth in 2010. Using the insights of its global industry heads, Euromonitor explores winning ...

Jun 2010 | US$2,000| Add to cart | View details

Global Briefing

Value Redefined? Finding a Winning Formula in the Midst of Economic Downturn

One year on from the collapse of Lehman Brothers, consumer confidence is improving. However, with continued pressures on disposable incomes, consumer spending is not expected to return to pre-recession levels in some countries for the foreseeable ...

Dec 2009 | US$2,000| Add to cart | View details

Global Briefing

Clothing and Footwear: Trends, Developments and Prospects

The clothing and footwear industry remained lacklustre at the end of the review period, with sales being weak. The industry lacks opportunities and is risky for its players. The future is also unclear for the industry. Due to the global financial ...

Oct 2009 | US$2,000| Add to cart | View details

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Passport: Market INtelligence Systems

Passport Apparel is the leading on-line market intelligence system for strategic, corporate and marketing planning.

Passport Apparel Global

The global subscription delivers unrivalled levels of research and analysis for all apparel categories ranging from jeans to footwear, helping you make clear, confident decisions.