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Company Profile

Ardagh Group SA (Metal) in Packaging

Jul 2011

Price: US$525

About this Report

About this Report


Euromonitor International's report on Ardagh Group SA delivers a detailed strategic analysis of the company's business, examining its performance in the Packaging market and the global economy.

Company and market share data provide a detailed look at the financial position of Ardagh Group SA, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Ardagh Group SA This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Ardagh Group SA provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Packaging research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key company facts

SWOT - Ardagh Group (Metal)

Continuation of pure play model?

Competitive Positioning

Competitive landscape

Market Assessment

Metal food cans key for Ardagh Group (Metal)

Poor outlook for metal food cans

Strongest opportunities in emerging markets

Category and Geographic Opportunities

Canned/preserved drives growth, pet care falls

Canned/preserved drives growth, pet care falls

China to lead metal food can growth

Rigid plastic to outperform metal

Rigid plastics to show stronger growth than metal in the US

Metal needs to overcome prejudice

Asia Pacific – price sensitive but good conditions for metal

Rise of easy-open ends indicative of growing maturity

Focus on mature markets for aluminium bottles

Operations

Ardagh further consolidates metal activities

Recommendations

Emerging markets and easy-open can ends

Samples

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