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ARGENTINA

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Argentina.

Argentina Statistics

Consumer Lifestyles in Argentina

Argentina Country Briefings

Future Demographics: Argentina in 2030

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    Country Report

    Dishwashing in Argentina

    Jan 2017

    Concentrated products continue to gain ground against traditional hand dishwashing products. Despite the economic crisis and a more expensive price per litre, the constant advertising for leading brands like Cif, Ala and Magistral is encouraging ...

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    Country Report

    Home Insecticides in Argentina

    Jan 2017

    The summer of 2015/2016 in Argentina, which was comprised of the months of December, January and February, equalled the record temperatures reached in the summer of 1988/1999, with an average temperature of 25.3°C according to weather data from ...

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    Country Report

    Laundry Care in Argentina

    Jan 2017

    Given the sharp fall in purchasing power many consumers have stopped buying laundry care products in the traditional and modern channels in 2016. These consumers have instead decided to buy unpackaged laundry care products in small stores that offer ...

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    Country Report

    Home Care in Argentina

    Jan 2017

    Mauricio Macri took office as the president of Argentina in October 2015 and in his first year in office had the difficult task of rearranging an economy that was in crisis. To try to solve the strong fiscal deficit, subsidies were eliminated and ...

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    Country Report

    Polishes in Argentina

    Jan 2017

    In 2016, Argentina has been marked by a severe economic crisis that has negatively impacted on demand for polishes. Argentines have instead increased their demand for cheaper brands or refill options of their favourite brands in other categories such...

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    Country Report

    Surface Care in Argentina

    Jan 2017

    In 2016 the demand for unpackaged surface care increased. These products are sold in small shops and usually evade all taxes. Given the sharp fall in real wages and rising unemployment, Argentines have replaced packaged surface care products for ...

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    Country Report

    Toilet Care in Argentina

    Jan 2017

    Although toilet care plays an important role in the cleaning and disinfecting of households in Argentina, particularly in the homes of middle and high income consumers, it has not been immune to the economic crisis in 2016. Due to the fall in real ...

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    Country Report

    Air Care in Argentina

    Jan 2017

    2016 was not a good year for home care in general or air care in particular. The difficult economic environment put the brakes on the further development of air care as consumers looked to redirect their finances. Although new products have been ...

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    Country Report

    Bleach in Argentina

    Jan 2017

    The economic crisis has led to a reduced frequency of cleaning and disinfection in the home in 2016. According to industry sources, during the pre-crisis years the average kitchen or bathroom was cleaned about three times a week, but with the ...

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    Country Profile

    Argentina: Country Profile

    Dec 2016

    Argentina’s economy will rebound in 2017. The government’s austerity measures as well as a fall in real wages and a decline in private final consumption led to the recession in 2016. However, a revival in public spending, a pickup in exports and an ...

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    Country Report

    Dairy in Argentina

    Dec 2016

    SanCor Cooperativas Unidas and Mastellone Hnos continued to lead sales of cheese, each of them with a value share of 20% in 2016. Both domestic enterprises have a long tradition in the country and are the main producers of dairy products. Danone ...

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    Country Report

    Confectionery in Argentina

    Dec 2016

    Arcor SAIC continues to lead sales of chocolate confectionery reaching a retail value share of 52% in 2016. The company is one of the most important worldwide leaders in confectionery, also in Latin America. Its leadership is built on the strength of...

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    Country Briefing

    Natural Resources: Argentina

    Dec 2016

    Argentina’s new government has reduced export levies on key agricultural produce and eliminated the mining export tax, which is likely to revitalise the agriculture and mining sectors, through greater exports and inward investment. Copper and gold ...

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    Country Report

    Electronics and Appliance Specialist Retailers in Argentina

    Dec 2016

    Consumer appliances recorded less severe volume sales declines than many other consumer goods industries and 2016 due to the existence of financing options and the promotional activities of manufacturers and retailers. The extension of the ...

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    Country Report

    Direct Selling in Argentina

    Dec 2016

    The main trend affecting direct selling in Argentina is the strong growth being seen in sales of all consumer goods through internet retailing. In addition to the wider variety of products available online, consumers are becoming more accustomed to ...

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    Country Report

    Apparel and Footwear Specialist Retailers in Argentina

    Dec 2016

    During 2016, the leading players in apparel and footwear specialist retailers in Argentina focused more on promotions, discounts and consumer credit strategies in order to mitigate the negative effects of the stagnating consumption in the country. ...

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    Country Report

    Grocery Retailers in Argentina

    Dec 2016

    During 2016, Argentina’s grocery retailers invested exclusively in opening new outlets in channels that are registering better performances as a result of the economic crisis and the changing consumption habits of consumers. For instance, Jumbo ...

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    Country Report

    Health and Beauty Specialist Retailers in Argentina

    Dec 2016

    The Argentine Chamber of Perfumeries (CAPA) spent much of 2016 fighting for its members to be added to the list of retailers eligible for inclusion in the Ahora12 Plan, a government scheme designed to stimulate retail spending by offering consumers ...

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    Country Report

    Home and Garden Specialist Retailers in Argentina

    Dec 2016

    The economic crisis and the subsequent fall in construction activity in Argentina placed limits on growth in home improvement and gardening stores in 2016. Falling employment levels and declining consumer purchasing power led to many households ...

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    Country Report

    Homeshopping in Argentina

    Dec 2016

    Homeshopping is becoming an outdated retail channel and its sales performance in Argentina in 2016 was considerably inferior to what was recorded in internet retailing and only slightly stronger than the growth recorded in direct selling, while it ...

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