38 pages, Apr 2013
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Facing challenging conditions for hypermarket operators in France and other Western European markets, Auchan is battling to improve its price image while maintaining profits, while internet retailers are encroaching on non-food sales. The group is testing small store formats to offset hypermarket saturation in France. In large emerging markets including China and Russia, it continues aggressive expansion strategies, and is exploring growth opportunities in new markets, most recently in India.
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