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 Market Research for Australia

Euromonitor publishes reports on industries, consumers and demographics in Australia.

  • Industry specific reports offer insight into market size and market share in Australia; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Australia report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Australia in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Australia Statistics factfile.

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Country Report

Tobacco in Australia

Tobacco in Australia posted positive value growth in 2014, driven by the tax excise increases which pushed unit prices up significantly. Volume sales declined across cigarettes and cigars but experienced modest growth within RYO tobacco and vapour ...

Aug 2015 | US$2,100 | Add to cart | View details

Country Report

Toys and Games in Australia

Overall sales of toys and games in Australia were boosted by the launches of eighth-generation gaming consoles. The PlayStation 4 and Xbox One were released in November 2013 and drove sales of static gaming consoles and video game hardware ...

Jul 2015 | US$2,100 | Pages: 37 | Add to cart | View details

Country Report

Apparel Accessories in Australia

Fashion trends continued to be the main drivers in apparel accessories in Australia in 2014, with the category experiencing 3% retail value growth and 1% volume growth. Value and volume saw slightly slower growth when compared to the review period ...

Jul 2015 | US$990 | Pages: 22 | Add to cart | View details

Country Report

Childrenswear in Australia

During the review period, international retailers entering Australia have largely targeted womenswear and menswear categories. However, in 2014 there was a notable increase in competition amongst international retailers to gain a share of the ...

Jul 2015 | US$990 | Pages: 23 | Add to cart | View details

Country Report

Footwear in Australia

In Australia, the popularity of sports-inspired fashion extended to footwear with sports footwear outperforming total footwear in 2014 with value growth of 4% compared to 3%, respectively. The sport luxe trend resulted in men and women wearing ...

Jul 2015 | US$990 | Pages: 23 | Add to cart | View details

Country Report

Hosiery in Australia

Hosiery in Australia remains a stable category; it experienced value sales growth of 1% in 2014, and also over the review period. Hosiery growth has been positively influenced by fashion trends, particularly for sheer hosiery as this has become a key...

Jul 2015 | US$990 | Pages: 20 | Add to cart | View details

Country Report

Jeans in Australia

Jeans had a positive performance in 2014 with a 3% increase in value sales despite higher competition from the sports luxe trend, which has resulted in consumers wearing stylish activewear as casual day-to-day wear instead of jeans. However, ...

Jul 2015 | US$990 | Pages: 27 | Add to cart | View details

Country Report

Menswear in Australia

Menswear continued to outperform womenswear in 2014. Australian men have continued to embrace fashion and are willing to try different clothing styles and brands whilst looking for their own personal style. Over the 2009-2014 review period, the men's...

Jul 2015 | US$990 | Pages: 30 | Add to cart | View details

Country Report

Apparel and Footwear in Australia

Apparel and footwear in Australia experienced 3% value growth in 2014. This is a continuation of the recovery seen in 2013. Although the year was characterised by soft consumer confidence and news of rising unemployment, factors such as record low ...

Jul 2015 | US$2,100 | Pages: 92 | Add to cart | View details

Country Report

Sportswear in Australia

Stylish activewear or sports luxe continued to influence sportswear in Australia. In 2014, fashion trends were more accepting of a comfortable style, with items such as sneakers or leggings combined with a formal or fashion item for overall style. In...

Jul 2015 | US$990 | Pages: 22 | Add to cart | View details
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