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 Market Research for Australia

Euromonitor publishes reports on industries, consumers and demographics in Australia.

  • Industry specific reports offer insight into market size and market share in Australia; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Australia report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Australia in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Australia Statistics factfile.

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Country Report

Gardening in Australia

Lawn mowers recorded sales of A$248 million in 2014. Sales of lawn mowers are highly seasonal due to changing weather conditions throughout the year. The majority of lawn mowers are sold during the spring and summer months when most lawn care and ...

May 2015 | US$1,000 | Pages: 17 | Add to cart | View details

Country Report

Home Furnishings in Australia

Barbecuing is an integral part of the Australian lifestyle and barbecue sales continued to grow strongly in 2014. The drier and warmer weather in 2014 further fuelled growth, with consumers spending a total of A$339 million on barbecues during the ...

May 2015 | US$1,000 | Pages: 17 | Add to cart | View details

Country Report

Home Improvement in Australia

Power tools current value sales increased by 3% in 2014 to reach A$736 million. Australian consumers choose power tools based on their reliability, life-span and safety. As battery technology evolves, consumers are more inclined to use cordless power...

May 2015 | US$1,000 | Pages: 17 | Add to cart | View details

Country Report

Homewares in Australia

Homewares current value sales increased by 2% in 2014. The ever growing popularity of cooking reality television shows such as My Kitchen Rules and MasterChef were some of the key drivers fuelling growth in 2014, with television audiences being ...

May 2015 | US$1,000 | Pages: 13 | Add to cart | View details

Country Report

Home and Garden in Australia

Retail spending was lower across all industries in 2014. However, explosive growth in the housing market led to an increase in demand within several home and garden areas and a consequent small resurgence in home and garden sales.

May 2015 | US$2,100 | Pages: 41 | Add to cart | View details

Country Report

Apparel and Footwear Specialist Retailers in Australia

In 2014, consumer confidence registered a sharp fall following the federal budget announcement. Household expectations of the negative impact of the new budget in the family finances led consumers to cut their discretionary spending in the first half...

May 2015 | US$1,000 | Pages: 34 | Add to cart | View details

Country Report

Direct Selling in Australia

Direct selling is a relatively effective sales method; however, it has a higher cost structure compared to internet retailing. Consumer interest in online shopping along with a negative perception of door-to-door selling impacted on the cost ...

May 2015 | US$1,000 | Pages: 33 | Add to cart | View details

Country Report

Electronics and Appliance Specialist Retailers in Australia

Despite strong competition from online retailers and the impact of the federal budget announcement on consumer confidence, current value sales of electronics and appliance specialist retailers grew marginally in 2014. Sales growth in the channel was ...

May 2015 | US$1,000 | Pages: 41 | Add to cart | View details

Country Report

Grocery Retailers in Australia

Major grocery retailers continued to show robust value sales. This growth was primarily achieved through innovative store strategies. In Australia, grocery retailers is dominated by three players - Woolworths Ltd (Australia), Wesfarmers Ltd and IGA ...

May 2015 | US$1,000 | Pages: 61 | Add to cart | View details

Country Report

Health and Beauty Specialist Retailers in Australia

In 2014, growth for health and beauty specialist retailers reached 4% in current value terms; this represents a one percentage point decline when compared to the review period average. The channel’s growth slowed down in the last two years of the ...

May 2015 | US$1,000 | Pages: 35 | Add to cart | View details

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