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 Market Research for Australia

Euromonitor publishes reports on industries, consumers and demographics in Australia.

  • Industry specific reports offer insight into market size and market share in Australia; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Australia report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Australia in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Australia Statistics factfile.

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Country Report

Cider/Perry in Australia

Growth within cider/perry began to slow in 2013, but still remained at a robust 18% in terms of total volume. This is indicative of a category that is still growing at a rapid rate but is beginning to approach a stage of increased maturity. This ...

Jun 2014 | US$900 | Pages: 35 | Add to cart | View details

Country Report

Alcoholic Drinks in Australia

The consumption of alcoholic drinks continued to head in a negative trajectory in terms of total volume sales consumed. This is symptomatic of society becoming more health-conscious and an overall push towards more premium and expensive products. ...

Jun 2014 | US$1,900 | Pages: 111 | Add to cart | View details

Country Report

Rtds/High-Strength Premixes in Australia

RTDs/high-strength premixes continued to experience a decline in 2013, with overall volume sales dropping by 2% across Australia. This was consistent with the drop in 2012, but still less of a drop recorded in the previous three years. There are a ...

Jun 2014 | US$900 | Pages: 36 | Add to cart | View details

Country Report

Spirits in Australia

Consumers are becoming more educated and expectant when it comes to vodka, with demand for premium and super premium vodkas responsible for the 9% total value growth over 2013. Professional and ambitious 25-35 year old drinkers are the key ...

Jun 2014 | US$900 | Pages: 52 | Add to cart | View details

Country Report

Wine in Australia

Total volume of wine sold in Australia in 2013 grew marginally, whereas a push towards higher end products and inflationary pressures resulted in off-trade value growth of 4%. This is a marginal drop from the volume growth over the review period ...

Jun 2014 | US$900 | Pages: 50 | Add to cart | View details

Country Report

Bath and Shower in Australia

Discounting and price reductions limited value growth in bath and shower in 2013, with the category recording just 3% growth in current value terms. In 2013, Australia’s two major supermarkets Coles and Woolworths engaged in a price war, with Coles ...

Jun 2014 | US$900 | Pages: 26 | Add to cart | View details

Country Report

Colour Cosmetics in Australia

Department stores David Jones and Myer continued price harmonisation discussions in 2013 in an attempt to recoup colour cosmetics sales lost to online retailing. Internet retailing has made Australians more knowledgeable of the price differentials ...

Jun 2014 | US$900 | Pages: 30 | Add to cart | View details

Country Report

Deodorants in Australia

Deodorants promoted with stronger, long-lasting protection were the strong performers in 2013, as sweating and body odour often causes anxieties among consumers. Effectiveness is a key factor in purchasing deodorants, and manufacturers are ...

Jun 2014 | US$900 | Pages: 25 | Add to cart | View details

Country Report

Depilatories in Australia

Do-it-yourself beauty salon treatments were a key trend in 2013 as consumers became more comfortable doing these treatments in their own home, and looked to save money by cutting down on salon visits. Consumers have become more likely to spend on DIY...

Jun 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Fragrances in Australia

Parallel importing and internet retailing continued to put pressure on value growth in fragrances in 2013 as value-driven consumers sought out discounted products and lower prices. The rise of internet retailing has made consumers aware of the price ...

Jun 2014 | US$900 | Pages: 27 | Add to cart | View details

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