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 Market Research for Australia

Euromonitor publishes reports on industries, consumers and demographics in Australia.

  • Industry specific reports offer insight into market size and market share in Australia; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Australia report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Australia in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Australia Statistics factfile.

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Country Report

Apparel and Footwear in Australia

Apparel and footwear in Australia saw growth of over 2% in 2013, a stronger performance than any seen earlier over the review period. Australian consumers opened their wallets in 2013; despite a poorer economic performance, consumer confidence rose ...

Jul 2014 | US$1,900 | Pages: 95 | Add to cart | View details

Country Report

Sportswear in Australia

Purchases of sports clothing and footwear in Australia increased significantly in 2013. Although for years sportswear was strictly a men’s market, women are now the key target audience. It is noticeable on the streets of Australian main cities how ...

Jul 2014 | US$900 | Pages: 32 | Add to cart | View details

Country Report

Womenswear in Australia

Sales of womenswear continued to recover in 2013 with a 2% rise in current value terms, an additional percentage point over 2012. Womenswear shoppers were more willing to spend this year than they were earlier over the review period, as value sales ...

Jul 2014 | US$900 | Pages: 43 | Add to cart | View details

Country Report

Beer in Australia

Australian consumers continue to drink less beer overall, with total volume sales dropping by 4% in 2013. Although the trend towards premiumisation has ensured that some beer types flourished, others continued to struggle. Performances of note were ...

Jun 2014 | US$900 | Pages: 42 | Add to cart | View details

Country Report

Cider/Perry in Australia

Growth within cider/perry began to slow in 2013, but still remained at a robust 18% in terms of total volume. This is indicative of a category that is still growing at a rapid rate but is beginning to approach a stage of increased maturity. This ...

Jun 2014 | US$900 | Pages: 35 | Add to cart | View details

Country Report

Alcoholic Drinks in Australia

The consumption of alcoholic drinks continued to head in a negative trajectory in terms of total volume sales consumed. This is symptomatic of society becoming more health-conscious and an overall push towards more premium and expensive products. ...

Jun 2014 | US$1,900 | Pages: 111 | Add to cart | View details

Country Report

Rtds/High-Strength Premixes in Australia

RTDs/high-strength premixes continued to experience a decline in 2013, with overall volume sales dropping by 2% across Australia. This was consistent with the drop in 2012, but still less of a drop recorded in the previous three years. There are a ...

Jun 2014 | US$900 | Pages: 36 | Add to cart | View details

Country Report

Spirits in Australia

Consumers are becoming more educated and expectant when it comes to vodka, with demand for premium and super premium vodkas responsible for the 9% total value growth over 2013. Professional and ambitious 25-35 year old drinkers are the key ...

Jun 2014 | US$900 | Pages: 52 | Add to cart | View details

Country Report

Wine in Australia

Total volume of wine sold in Australia in 2013 grew marginally, whereas a push towards higher end products and inflationary pressures resulted in off-trade value growth of 4%. This is a marginal drop from the volume growth over the review period ...

Jun 2014 | US$900 | Pages: 50 | Add to cart | View details

Country Report

Bath and Shower in Australia

Discounting and price reductions limited value growth in bath and shower in 2013, with the category recording just 3% growth in current value terms. In 2013, Australia’s two major supermarkets Coles and Woolworths engaged in a price war, with Coles ...

Jun 2014 | US$900 | Pages: 26 | Add to cart | View details

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