The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Austria.
Austria Statistics, Consumer Lifestyles in Austria
Austria Country Briefings, Future Demographics: Austria in 2030
Jun 2017
In 2016 cider/perry profited from the growing consumer trend towards alcoholic drinks with a lower alcohol content and a more refreshing taste. This was also strongly influenced by the ongoing health and wellness trend, and the growing number of ...
Jun 2017
Beer was influenced by several trends in 2016. First, the ongoing health and wellness trend led many people to opt to reduce the amount of alcohol they consumed daily. This led to a slowdown in the consumption of alcohol over the review period. Beer ...
Jun 2017
RTDs/high-strength premixes was influenced by two distinctive factors in 2016. On the one hand, the negative image of RTDs/high-strength premixes of being old-fashioned was additionally underpinned by the ongoing trend towards alcoholic drinks with a...
Jun 2017
Spirits was strongly influenced by a general consumer tendency to try to avoid alcoholic drinks in 2016. Whilst some consumers mostly avoided alcoholic drinks, and consumed them only on special occasions such as annual public or private celebrations,...
Jun 2017
Wine suffered from two distinctive factors in 2016. On the one hand, overall wine continued to suffer from the high level of fragmentation, with an abundance of producers and brands present in wine in Austria. Consequently, “others”, which is ...
Jun 2017
Overall alcoholic drinks posted negative total volume growth and positive current value growth in 2016, as it continued to be influenced by the ongoing focus on consuming alcoholic drinks less frequently, but instead focusing on more premium ...
Jun 2017
The Austrian economy is lagging behind its regional peers. Government spending should rise although private final consumption continues to be subdued. Additional support comes from the positive effects of tax reform. Exporters are struggling owing to...
May 2017
The key trends seen in cat food over the review period are also expected to play a crucial role in 2017. While a growing pet cat population and increasing use of industrially prepared pet food are set to fuel volume growth, increasing quality ...
May 2017
Value and volume growth in dog food is expected to keep slowing down in 2017, while value growth is set to remain disproportionally high due to the continuing shift towards higher-priced brands and smaller packaging formats with higher unit prices....
May 2017
In 2017, other pet food will continue to be heavily affected by current pet keeping trends in Austria. Improving economic conditions should ensure an ongoing gradual rise in the population of small mammals, ornamental fish and reptiles, while the ...
May 2017
Pet care continues to perform well in Austria, with sales being driven by a growing overall pet population and increasingly discerning consumers, rising quality awareness and increasing interest in more specific niches in pet food and a larger array ...
May 2017
Pet products is expected to post a value CAGR of 1% at constant 2017 prices over the forecast period – a slight decline from the review period CAGR of 2%. Compared to continued strong growth in pet healthcare, pet dietary supplements and other pet ...
May 2017
After a downwards trend during the earlier review period, 100% home delivery/takeaway saw good current value growth for the second year in a row in 2016. However, instead of an actual increase in consumption, this was mainly the result of the ...
May 2017
Cafés/bars was helped by the slightly improving consumer sentiment and the notable jump in disposable income in 2016, but rising value growth for the second year in a row was again mainly the result of the Austrian government’s stricter tax policy, ...
May 2017
The value shares held by different locations are usually rather stable in Austria, given the very mature and saturated nature of consumer foodservice. In 2016, the newly introduced stricter rules and requirements regarding sales reporting, which left...
May 2017
Current value growth in fast food in 2016 remained solid, and at a similar rate to the CAGR seen during the review period. Several major players struggled and were forced to close some of their outlets, or slow down their expansion. On the other ...
May 2017
Improving consumer sentiment and a jump in disposable incomes led to notable growth in full-service restaurants in Austria in 2016, but the second year in a row with a strikingly high increase was mainly just the result of businesses’ better tax ...
May 2017
Whilst slight improvements in economic growth and consumer confidence, along with changing lifestyles, were limited stimuli for expenditure in consumer foodservice in Austria in 2016, new legislation led to a more complete reporting of sales and tax,...
May 2017
Self-service cafeterias saw solid current value growth in Austria in 2016, as the reputation of such restaurants and the food they offer increased, and consumers increasingly valued their advantage in terms of convenience. The number of self-service ...
May 2017
Given the very high number of small independent businesses with previously often rather bad tax discipline, street stalls/kiosks was one of the consumer foodservice channels that saw the strongest impact of the new laws regarding tax reporting. ...
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