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Company Profile

Avis Budget Group Inc in Travel and Tourism

Aug 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on Avis Budget Group Inc delivers a detailed strategic analysis of the company's business, examining its performance in the Travel and Tourism market and the global economy.

Company and market share data provide a detailed look at the financial position of Avis Budget Group Inc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Avis Budget Group Inc This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Avis Budget Group Inc provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Travel and Tourism research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key company facts

Brand portfolio

Financial assessment

SWOT: Avis Budget Group Inc

Key strategic objectives and challenges

Competitive Positioning

Avis Budget Group Inc growth in 2011 surpasses the global industry

Competitive positioning

Strategic partnerships to boost revenue growth

Avis Budget Group Inc backs away from Dollar Thrifty bid

Global ranking

Regional performance

Category and Geographic Opportunities

Global footprint

Eyes on China

Category and geographic opportunities

Market opportunities for Budget

New category focus: Self-service technology

Brand Strategy

Two-brand strategy a success

Brand strategy

New advertising capitalises on power of “We try harder” slogan

Web strategy

Social media

Operations

Environmental initiatives

Recommendations

Expanding business

Samples

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