The outlook for baby and child-specific products is healthy in Brazil. Indeed, the category is predicted to see one of the three largest retail current value CAGRs in beauty and personal care in the country over the forecast period.
The latest edition of the Brazilian Demographic Census took place in 2022, and the preliminary data, made available by the Instituto Brasileiro de Geografia e Estatística (IBGE), show a reduction in population growth. It is important to remember that the mortality transition in Brazil began almost 100 years ago, and the widespread decline in fertility occurred 60 years ago.
In 2022, baby and child-specific products witnessed significant progress in the realm of e-commerce, and this momentum is projected to accelerate further in the forecast period. Brazilian consumers are increasingly attracted to the convenience of home delivery and the broader accessibility provided by online shopping.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Baby and Child-specific Products industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Baby and Child-specific Products industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby and Child-specific Products
Includes products for babies and toddlers aged 0-3 years and products for children under 11 years of age. Adult products with a secondary claim such as ‘suitable for children and sensitive skins’, are not included.
See All of Our DefinitionsThis report originates from Passport, our Baby and Child-specific Products research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!