With parents increasingly looking for more information about products online, brands are focusing on providing these parents with the education and resources they require. New parents are often looking for what is best for their children, turning to the internet as a source of information.
Since the country's birth rate is stagnating, profit-making will be focused on new product development over the forecast period rather than boosting unit sales of existing products.
Groupe Danone's Nutricia will continue to lead baby food in the Czech Republic, mainly thanks to its strength in milk formula and prepared baby food. In the latter product area, the company has focused on variants in single-portion pouches and launched the organic variant Hami Bio, whilst, in milk formula, it has focused on gaining wider distribution and carried out active promotions for its special baby milk formula brand Nutricia Nutrilon.
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Understand the latest market trends and future growth opportunities for the Baby Food industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baby Food industry in Czech Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby Food
This is the aggregation of milk formula, prepared, dried and other baby food.
See All of Our DefinitionsThis report originates from Passport, our Baby Food research and analysis database.
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