Baby Food

Nestlé has an established leadership of baby food in India, as it is synonymous with trust and assurance of quality. Nestlé’s leading brand Cerelac has been at the forefront of development, with a greater focus on creating variants of dried baby food…

With the health crisis finally being declared over by the WHO in 2023 many companies decided to bring their staff back to the office. While some companies deployed hybrid work arrangements others have brought their staff back into the office full…

Baby food is expected to register double-digit current value growth and much more moderate constant value growth. Kazakhstan has strong trade links with Russia in particular and its war in Ukraine is negatively impacting the Kazak economy and leading…

The declining birth rate during the pandemic has had a significant impact on the baby food industry in Ecuador. With fewer babies being born, there is a smaller target market for baby food manufacturers. The high cost of baby food products has…

Retail volume sales of baby food saw modest growth in 2023, continuing the trend of the previous year. Demand for milk formula in Portugal is strongly dependant on professional guidance. Consumers first make contact with medical professionals at the…

The recovery of baby food’s retail volume sales, evident in 2022, is expected to continue throughout 2023, albeit at slower growth rates. The category’s resilient performance is set to be fuelled by a partial return to pre-pandemic mobility patterns.…

Baby food in Egypt is witnessing a decrease in current retail volume sales during 2023, with a huge increase in current retail value terms, due to prices rising more than 70% in the fourth quarter of 2022. As baby food products are mostly imported,…

In spite of high inflation, both dried baby food and milk formula is expected to register an increase in current value and volume sales. A rising birth rate supports the increase. Value sales for prepared baby food still remains negligible, as it is…

In 2023, baby food is expected to continue to recover from decreases in retail volume sales in the early-to-mid review period. However, the growth in demand is predicted to be moderate, with retail volume sales in 2023 slightly lower than at the…

In Indonesia, current value sales of powdered milk formula have been primarily driven by price increases. However, price sensitivity among local consumers has led to a more cautious approach towards purchasing powdered milk formula. Moreover, the…

The low birth rate in Greece is a challenge for retail volume sales of baby food. While the price hikes in 2022 and 2023 meant that baby food is set to record a positive current retail value growth, parents are finding it difficult to afford. As…

Baby formula is expected to register constant and current value growth, but volume growth will be minimal. Georgia’s birth rate is falling and this is expected to dampen volume sales, in particular for milk formula and in particular for standard milk…

Baby food suffered heavy losses in 2022 as large numbers of families fled the country following Russia’s invasion. The category’s recovery in 2023 continues to be limited by the significantly smaller consumer base for these products. Besides which,…

Baby food is expected to register both healthy current value and volume growth, with a rising birth rate supporting volume sales. While inflation is still high, it is easing. In addition, the increasing numbers of women in the workforce is also…

In 2023 baby food overall in Norway is recording a dip in retail volume sales. This trend is not isolated, however - a strong uptick in unit prices echoes the broader surge in food costs observed across various categories and product areas.…

In 2023, baby food in Nigeria exhibits robust positive growth in terms of value, surpassing the figures recorded in 2022. However, the scenario is different in terms of volume sales, with all categories of baby food experiencing a decline. The…

Baby food continues to see a decline in retail volume sales in 2023, although it is less severe than in previous years. The main cause of the downward trend can be traced to the downturn in the number of births in Colombia, which has declined by 8%,…

In 2023, most baby food subcategories continue to show positive growth, both in retail volume and current value terms. Despite the country’s declining birth rate, there is growing demand for specialised baby food among Bulgarian mothers, with mothers…

Milk formula registered a retail volume decline for most of the review period, with this set to continue into 2023. During 2022 and into 2023, milk formula prices increased above average inflation, making the product too costly for many parents. As…

Milk formula registered positive retail volume growth for the third consecutive year in 2023. Price increases are creating some changes to demand, with budget-conscious parents shifting to cheaper alternatives, such as cow´s milk. Since the COVID-19…