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Baby food market research

Euromonitor has the world’s most comprehensive research on the baby food category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the baby food market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our baby food market research answer questions such as:

  • What is the market size of baby food?
  • What are the major brands in baby food?
  • How are latest breastfeeding rates impacting retail performance?
  • Are government initiatives to promote breastfeeding constraining market performance?
  • What are market opportunities for higher priced functional, organic and ethically sourced baby food?

results

 

Country Report

Baby Food in Iran

At the end of the review period, baby food in Iran remained under the strong influence of various factors, resulting in something of paradox emerging. According to official statistics, Iran’s birth rate is slowing down and remained at around 1.8% at ...

Jan 2015 | US$1,000 | Add to cart | View details

Country Report

Baby Food in Switzerland

Despite falling birth rates baby food remained a growing category in Switzerland in 2014. Increasing urbanisation due to the work and lifestyle habits of many parents and the increasing number of single mothers and limited time for breast feeding or ...

Jan 2015 | US$1,000 | Add to cart | View details

Country Report

Baby Food in Japan

Baby food will record a 2% decline in current value terms in 2014, falling to ¥97.7 billion, which will directly reflected the decline in the number of newborn babies. The number of newborn babies has consistently declined over the last 20 years from...

Jan 2015 | US$1,000 | Add to cart | View details

Country Report

Baby Food in the Czech Republic

The trend of “juniorisation” – when parents tend to feed their children with baby food to an age far beyond the usual 12 months – continues to develop during 2014. This trend is reflected by the fact that the most vivid new product innovations are ...

Jan 2015 | US$1,000 | Add to cart | View details

Country Report

Baby Food in Belarus

The organic movement in retail volume sales, due to the recession, and double-digit growth in current value sales were the key results in 2014. The tendency of wages growth outperforming productivity remained. On the one hand, this adversely affected...

Jan 2015 | US$1,000 | Add to cart | View details

Country Report

Baby Food in Turkey

In 2014, baby food registered positive value growth, stimulated mainly by rising urbanisation in the country and a higher number of working mothers. Thanks to strong advertising support and the improved availability of baby food in the country, ...

Jan 2015 | US$1,000 | Add to cart | View details

Country Report

Baby Food in Brazil

Despite the economic slowdown in 2014 due to the rise in inflation and political instability, baby food continued to register good growth, with current value sales in the area rising by 9% to reach R$3.2 billion. The reason behind this good ...

Jan 2015 | US$1,000 | Add to cart | View details

Country Report

Baby Food in Uzbekistan

Baby food sales benefited from the growing participation of women in the workforce review period. With career competition increasing, many mothers opted to return to work swiftly after having children in order to maintain their career paths. This is ...

Jan 2015 | US$1,000 | Add to cart | View details

Country Report

Baby Food in Australia

Baby food in Australia is set to grow by 6% in 2014, a significant fall from the double-digit growth experienced over the previous four years. Most of this growth occurred in milk formula, with most of the demand for milk formula actually ...

Dec 2014 | US$1,000 | Add to cart | View details

Country Report

Baby Food in Portugal

The economic downturn in Portugal is still affecting the development of baby food. With lower disposable incomes, unemployment reaching over 15% of the working population in the first trimester of 2014 and losing jobs being the main worrying factor ...

Dec 2014 | US$1,000 | Add to cart | View details
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