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Baby food market research

Euromonitor has the world’s most comprehensive research on the baby food category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the baby food market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our baby food market research answer questions such as:

  • What is the market size of baby food?
  • What are the major brands in baby food?
  • How are latest breastfeeding rates impacting retail performance?
  • Are government initiatives to promote breastfeeding constraining market performance?
  • What are market opportunities for higher priced functional, organic and ethically sourced baby food?

results

 

Country Report

Baby Food in Brazil

Despite the economic slowdown in 2014 due to the rise in inflation and political instability, baby food continued to register good growth, with current value sales in the area rising by 9% to reach R$3.2 billion. The reason behind this good ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Baby Food in Uzbekistan

Baby food sales benefited from the growing participation of women in the workforce review period. With career competition increasing, many mothers opted to return to work swiftly after having children in order to maintain their career paths. This is ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Baby Food in Australia

Baby food in Australia is set to grow by 6% in 2014, a significant fall from the double-digit growth experienced over the previous four years. Most of this growth occurred in milk formula, with most of the demand for milk formula actually ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Portugal

The economic downturn in Portugal is still affecting the development of baby food. With lower disposable incomes, unemployment reaching over 15% of the working population in the first trimester of 2014 and losing jobs being the main worrying factor ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Slovakia

Baby food has performed well in Slovakia in 2014, set to grow by 3% in current value terms, while volume sales have grown at a marginally slower pace, held back mostly by the lower birth rates. Sales through health and beauty specialist retailers, ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Russia

The Russian demographic situation of rising birth rates has continued to favour the positive development of baby food. Birth rates have been stimulated by governmental financial help which allows parents to spend more on their children. Under these ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Romania

Baby food remains highly regulated not in terms of free access to products but through the government policy of providing milk formula under a subsidy programme to babies under one year old and who need food in addition to breastfeeding. This policy ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Kazakhstan

In 2014, retail value sales increased by 27%, while in 2013 retail value sales increased by 18%. The average unit price grew by 21% in 2014 which had a positive impact on the growth of current value sales. Milk formula accounted for half of total ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Macedonia

Consumption of baby food in Macedonia remains stable in volume terms with 1% volume growth in 2014. Cost-conscious and lower income consumers are switching to lower-priced baby food alternatives and brands, while some tend to prepare their own ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Azerbaijan

In 2014, the main trend is expected to be the health orientation of products, with increasing sales of baby food fortified with vitamins and minerals, with no sugar, gluten or salt, based only on natural ingredients. Another trend is set to be the ...

Dec 2014 | US$900 | Add to cart | View details
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