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Baby food market research

Euromonitor has the world’s most comprehensive research on the baby food category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the baby food market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our baby food market research answer questions such as:

  • What is the market size of baby food?
  • What are the major brands in baby food?
  • How are latest breastfeeding rates impacting retail performance?
  • Are government initiatives to promote breastfeeding constraining market performance?
  • What are market opportunities for higher priced functional, organic and ethically sourced baby food?

results

 

Company Profile

Del Monte Foods Co in Packaged Food

Del Monte announced in October 2013 plans to sell its Consumer Products division including its brands in canned/preserved food and sauces, dressings and condiments. The company has for the past several years been refocusing on its more successful pet...

Mar 2014 | US$525 | Add to cart | View details

Country Report

Baby Food in Singapore

Baby food continues to see a strong performance in 2013 with current value growth of 8%. Singaporean consumers are willing to pay extra for their baby, as most couples only have one or two children. Hence, they are likely to treat their children ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Austria

In 2013, the importance of high-quality products for parents is expected to continue to drive sales of baby food. In light of food scandals (eg horsemeat), consumers’ uncertainty regarding the origin and quality of packaged food has increased in ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Egypt

Exclusive breastfeeding in Egypt was reported at 57% (+3%) in 2012, according to the World Bank. Although breastfeeding has significant importance in Egyptian society, an emerging middle-class drove a 2% increase in powder milk formula consumption in...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Belgium

2013 was a challenging year for baby food sales in Belgium, with a slight decline in overall value sales. This weak performance stems from the falling sales of prepared baby food, which posted a 3% value decline, although milk formula posted positive...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Russia

A favourable demographic situation in Russia is impacting the development of baby food positively. Government monetary stimulation of birth rates, which started in 2007, resulted in increased numbers of young children. The high correlation between ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Indonesia

2013 witnessed a flurry of new product launches across baby food, especially within the dominant milk formula category. These include lactose-free powder baby milk formula, such as Morinaga Soya, SGM LLM+ and SGM Soya 4, and standard and follow-on ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in Kenya

Packaged baby food continued to be beyond the spending capacity of the majority of Kenyan consumers and demand for baby food is therefore accessible only to the country’s middle-income and high-income consumers. Packaged baby food is often viewed as ...

Feb 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in South Africa

Baby snacking remains a key trend within the South African baby food environment. Nestlé South Africa addressed this need in late 2011 with a wide range of baby snack products suitable for crawlers, toddlers and pre-schoolers. However, this range ...

Feb 2014 | US$900 | Add to cart | View details

Country Report

Baby Food in the United Kingdom

Baby food in the UK is expected to increase in current value by 13% in 2013. Although inflation is partly responsible for this increase, the main reason for it is the rise in unit prices due to substantial product innovation across the board, both in...

Feb 2014 | US$900 | Add to cart | View details
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