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Bakery products market research

Euromonitor has the world's most comprehensive research on the bakery products category within the packaged food industry. We monitor and analyse industry trends around the world, including in-depth data on market share and market size - from the "big picture" qualitative analysis; down to specific category data.

Euromonitor data and market analysis cultivates your organisation's awareness of the bakery products market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organisation, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Each bakery products report is a package that includes:

*You can also purchase each report separately, but you save 30% by buying the bakery products package.

Our bakery products market research answer questions such as:

  • What is the market size of bakery products?
  • What are the major brands in bakery products?
  • How has the economic downturn impacted sales performance given its staple food status?
  • How will increasingly volatile wheat commodity prices impact retail prices and sales performance?
  • What are the market opportunities for high fibre products?

results

 

Global Briefing

Competing in Packaged Food: Uncovering White Space in Packaging, Product and Retail

With the packaged food market hitting saturation point in developed markets, the key challenge for brands is to identify white space: the last remaining areas of opportunity. In mature markets where spending on food is already high, Euromonitor ...

Oct 2014 | US$1,200 | Add to cart | View details

Global Briefing

Food Trends in India: What Makes the Indian Market so Different?

Once one of the world’s poorest and least brand-savvy nations, India is now on its way to becoming a globally important packaged food market. With a population of over 1.2 billion and a rapidly expanding middle class eager to spend, India offers ...

Oct 2014 | US$1,200 | Add to cart | View details

Passport

Passport Bakery Products Americas

All current data and analysis for Bakery spanning 15 North and Latin American countries. Combines access to specialized market research teams, country reports, historic and forecast data, plus advanced modelling tools, company profiles, and more

Sep 2014 | US$25,000 | Add to cart | View details

Passport

Passport Bakery Products Asia Pacific and Australasia

All current data and analysis for Bakery spanning 18 Asia Pacific and Australasia countries. Combines access to specialized market research teams, country reports, historic and forecast data, plus advanced modelling tools, company profiles, and more

Sep 2014 | US$25,000 | Add to cart | View details

Passport

Passport Bakery Products Eastern Europe

All current data and analysis for Bakery spanning 18 Eastern European countries. Combines access to specialized market research teams, country reports, historic and forecast data, plus advanced modelling tools, company profiles, and more

Sep 2014 | US$25,000 | Add to cart | View details

Passport

Passport Bakery Products Middle East and Africa

All current data and analysis for Bakery spanning 12 Middle East and African countries. Combines access to specialized market research teams, country reports, historic and forecast data, plus advanced modelling tools, company profiles, and more

Sep 2014 | US$20,000 | Add to cart | View details

Passport

Passport Bakery Products Western Europe

All current data and analysis for Bakery spanning 17 Western European countries. Combines access to specialized market research teams, country reports, historic and forecast data, plus advanced modelling tools, company profiles, and more

Sep 2014 | US$25,000 | Add to cart | View details

Passport

Passport Bakery Products Global

All of our data and analysis for Bakery Products in 80 countries. Includes 16 years of comparable data, advanced modelling tools, global and regional analysis, company profiles, strategic briefings, articles, datagraphics, videos and podcasts.

Sep 2014 | US$80,000 | Add to cart | View details

Global Briefing

14 Food Trends to Watch in 2014: Part Two

With so much happening in packaged food, identifying developments that really matter is a challenge. Euromonitor International has picked out 14 of the most influential food trends to watch in 2014, with Part Two looking at the importance of ...

Jul 2014 | US$1,200 | Add to cart | View details

Company Profile

Grupo Bimbo SAB de CV in Packaged Food

Grupo Bimbo continues its global expansion policy, as the world’s second largest bakery company and primary bread producer. Bimbo is now active in Latin and North America, Iberia and China, mainly in baked goods and snacks. Initiatives with healthier...

May 2014 | US$525 | Add to cart | View details

Company Profile

Yildiz Holdings AS in Packaged Food

Yildiz is the leader in Turkish packaged food. It made a significant move into the international scene with the purchase of the Godiva brand in 2008 which has since seen strong growth particularly in the US market where as a result Yildiz has become ...

Apr 2014 | US$525 | Add to cart | View details

Company Profile

Pepsico in Packaged Food

In 2013, although heavily dependent on snacks, PepsiCo posted strong financials, and again increased its returns to investors. Recent acquisitions/joint ventures, such as Tingyi, Müller Quaker Dairy and Wimm-Bill-Dann, helped Pepsi in promoting its ...

Apr 2014 | US$525 | Add to cart | View details

Company Profile

General Mills Inc in Packaged Food

General Mills continues its worldwide growth in packaged food, although it is challenged in key categories by lower growth in the mature US market. Integration of its key acquisitions (Yoki Alimentos SA and the Yoplait brand) has propelled the ...

Apr 2014 | US$525 | Add to cart | View details

Company Profile

Orkla Group in Packaged Food

In a global sense, Orkla has only a modest presence. However, regionally the company is a leader in a number of packaged food categories. Orkla’s recent acquisition of Rieber & Søn has given it a stronger presence in Eastern Europe. Meanwhile, its ...

Apr 2014 | US$525 | Add to cart | View details

Company Profile

Cereal Partners Worldwide SA in Packaged Food

CPW is a joint venture between General Mills and Nestlé to target non-North American breakfast cereals. Its portfolio includes some of the leading brands in the category. It is also present in snack bars although it has retrenched over the review ...

Apr 2014 | US$525 | Add to cart | View details

Country Report

Bakery in Serbia

Beogradska Pekarska Industrija ad is expected to be the leader in Serbian baked goods in 2013, covering 6% total value share. This company has been for decades the biggest supplier of bread in the Serbian capital, Belgrade, which is the key reason ...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Tunisia

Artisanal products led baked goods with a 66% value share in 2013. This lion’s share is owed to the fact that artisanal bread is the most essential food in Tunisia. Its price is fixed and subsidised by the government. In addition, the product is ...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Italy

Apart from artisanal baked goods, Barilla is expected to lead baked goods in 2013 with its Mulino Bianco brand, followed by Bauli and Ferrero. Barilla’s lead is primarily due to its leading position in bread, even though the Mulino Bianco brand is ...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in South Korea

Artisanal products held the majority value share of baked goods with 62% in 2013. Artisanal products are mostly sold through bakery franchisees or in-store bakeries, encompassing the sales of unpackaged products of bread, cakes and pastries. Due to ...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Taiwan

Unpackaged/artisanal products are expected to continue to make up a large majority of baked goods sales in 2013, accounting for an expected 65% value share. These have traditionally been the primary outlet for fresh baked goods and the popularity of ...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Iran

Artisanal continued to account for, by far, the highest retail value share of baked goods in 2013, with a share of 78%. However, in terms of individual companies, the leading players in baked goods were Nanavaran Co and Nami Nik Nahad Food Industries...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Morocco

Artisanal producers continued to lead baked goods in 2013, accounting for 82% of total value sales. There is still a strong tradition of buying fresh unpackaged bread and other baked goods in Morocco, even in urban areas, and most neighbourhoods have...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Israel

Artisanal producers are expected to continue to lead the category in 2013 with a retail value share of 37% thanks to their relatively lower prices and the perception of freshness their products enjoy, especially in bread. Together, these attributes ...

Apr 2014 | US$1,900 | Add to cart | View details

Company Profile

Mondelez International Inc in Packaged Food

2013 saw Mondelez International Inc complete its first full year as a separate company after its split from Kraft Foods Inc and remains the second largest packaged food company globally. With a streamlined product portfolio focussing on ...

Apr 2014 | US$525 | Add to cart | View details

Country Report

Bakery in Kenya

Artisanal producers led the market with a 42% value share. Artisanal goods are performing well in the market because they are found in urban areas where there is a sizeable population, and many consumers prefer to purchase them due to their ...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in the Philippines

Baked goods is dominated by small bakeries which bake and sell their products on-site. In 2013, it is expected that unpackaged/artisanal offerings will account for a 48% share of total sales in baked goods. Amongst packaged/industrial players, ...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Malaysia

Artisanal players dominated baked goods with a 58% retail value share in 2013, down slightly on the previous year. Consumers continued to favour artisanal offerings due to the constant innovations in flavours and designs. The wide network of ...

Apr 2014 | US$1,900 | Add to cart | View details

Company Profile

Barilla Holding Spa in Packaged Food

Barilla has ambitious growth plans, with aims to double its revenues (net of the German Lieken bakery business, which was divested in 2013) by 2020. The company aims to achieve this goal through a focus on its core pasta, sauces as well as ready ...

Apr 2014 | US$525 | Add to cart | View details

Company Profile

Tiger Brands Ltd in Packaged Food

Tiger Brands is the number one player in South African packaged food and a top five player in the wider Middle East and Africa region. The company has been gradually expanding in other African markets but continues to generate the vast majority of ...

Mar 2014 | US$525 | Add to cart | View details

Country Report

Bakery in Ukraine

Artisanal products continued to dominate baked goods in 2013, in accounting for a retail value sales share of 61%. These products continued to be sold in all of the main grocery retailer channels. In terms of brand manufacturers, Kyivkhlib VAT DP and...

Mar 2014 | US$1,900 | Add to cart | View details

Company Profile

Campbell Soup Co in Packaged Food

The Campbell name remains synonymous with soup in its largest market - North America. The company however has recently undertaken a number of acquisitions as it hopes to move beyond soup into new categories including baby food and chilled processed ...

Mar 2014 | US$525 | Add to cart | View details

Country Report

Bakery in Thailand

President Bakery is expected to secure its leadership position in baked goods with 32% value share in 2013, due to its longstanding presence of its Farmhouse brand underpinned by its strong distribution network nationwide to optimise its ...

Mar 2014 | US$1,900 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Business Priorities

This profile of Nestlé SA is published in three parts. The first part covers the company’s key strategic objectives and challenges, and its global packaged food market assessment. Given Nestlé’s wide-ranging global packaged food operations, the group...

Mar 2014 | US$525 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Baby Food and Dairy

This second part of the global Nestlé SA profile covers the company’s operations most associated with health and wellness, and introduces Nestlé’s presence, opportunities and challenges in these market categories.

Mar 2014 | US$525 | Add to cart | View details

Company Profile

Nestlé SA in Packaged Food: Confectionery , Ice Cream , Sauces , Dressings and Condiments

The third part of Nestlé SA’s global profile provides detailed analysis of the company’s largest core categories which least serve its wellness credentials. It highlights the company’s take on wellness and nutrition, which is not to streamline its ...

Mar 2014 | US$525 | Add to cart | View details

Country Report

Bakery in Russia

Khlebny Dom is expected to lead bakery in Russia, accounting for 4% of retail value sales in 2013. The company belongs to international bakery giant, Fazer, and therefore receives financial support for promotion. Khlebny Dom has a wide assortment and...

Mar 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in the Netherlands

Artisanal products continue to represent the biggest portion of baked goods sold in the Netherlands, with an expected 48% value share in 2013, as they answer to consumers’ desire for high-quality baked goods products as well as being able to purchase...

Mar 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Austria

Artisanal manufacturers are set to lead sales of baked goods in 2013, accounting for 83% of retail value sales and benefiting from the preference of Austrian consumers for fresh and unpackaged products. Leading artisanal manufacturers profit from ...

Mar 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Denmark

Lantmännen Schulstad A/S is leading baked goods with a retail value share of 18% in 2013. Lantmännen Schulstad owes its strong position to a wide selection of products within bread, which are available in all major Danish grocery retailers. ...

Mar 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Vietnam

Kinh Do retained its leading position in baked goods in both 2012 and 2013 with 12% value shares. Despite facing tougher competition from both direct and indirect rivals, especially in bread, the company’s competitive advantages including long-term ...

Mar 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Turkey

With 96% share in 2013, artisanal products are dominating baked goods. This dominance largely stems from the Turkish consumers’ preference for fresh baked products. Although still dominating, the artisanal share is decreasing in baked goods because ...

Mar 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Algeria

Artisanal suppliers led baked goods in 2013 with a 88% value share. Unpackaged/artisanal bread accounted for the large majority of baked goods volumes in 2013, making Algeria the biggest bread consumer in the region. Because cereals and flour are ...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in India

Britannia Industries with an expected retail value share of 9% of the baked goods category proved to be the most successful player in 2013. The company has been expanding its presence and baked goods range aggressively. The company now offers a range...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in New Zealand

A large number of independent bakeries are present within New Zealand, which sell a wide range of baked goods including speciality breads, sweet and savoury pastries and cake products. 2013 saw the continued development of more upmarket, premium and ...

Feb 2014 | US$1,900 | Add to cart | View details

Global Briefing

14 Food Trends to Watch in 2014: Part One

With so much happening in packaged food, identifying developments which really matter is a challenge. Euromonitor International has picked out 14 of the most influential food trends to watch in 2014, with part one examining the first four, from the ...

Feb 2014 | US$1,200 | Add to cart | View details

Country Report

Bakery in Georgia

In 2013 the share of artisanal products was still notable, at 45% of total baked goods’ sales, although this was down by seven percentage points on the previous year. Kolkhi Ltd and Ifkli Ltd led sales with value shares of 13% and 11% respectively. ...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Japan

Yamazaki Baking Co continued to lead baked goods in 2013, claiming a value share of 20% with a broad portfolio that includes well-established and widely distributed brands such as Yamazaki, Lunch Pack, Mini Pan, Chou Houjun and Shokutaku Roll. ...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Australia

Outside artisanal bread, George Weston Foods is the largest player in baked goods with 10% value share in 2013. This leadership is due to brands such as Tip Top, Abbott’s Village Bakery, Bürgen and Golden. George Weston Foods’ primary strength is in ...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Brazil

Within the whole baked goods category, artisanal products still account for the bulk of sales, representing 84% of overall value in 2013. Brazilian consumers have historically preferred artisanal products, but the growing competition from ...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Bakery in Indonesia

Overall baked goods continued to be characterised by artisanal players, which will account for 50% of total value sales in 2013, largely because of their widespread presence of independent retail bakery outlets that have been established in many ...

Feb 2014 | US$1,900 | Add to cart | View details
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    passport: market intelligence systems

    Passport: Packaged Food is the leading online market intelligence system for strategic, corporate and marketing planning.

    Passport Bakery Products Americas

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    Passport Bakery Products Eastern Europe

    Passport Bakery Products Middle East and Africa

    Passport Bakery Products Western Europe

    A regional subscription delivers unrivalled levels of research and analysis for bakery, helping you make clear, confident decisions.

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