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Company Profile

Banco Santander SA in Consumer Finance

Oct 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on Banco Santander SA delivers a detailed strategic analysis of the company's business, examining its performance in the Financial Cards and Payments market and the global economy.

Company and market share data provide a detailed look at the financial position of Banco Santander SA, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Banco Santander SA This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Banco Santander SA provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Financial Cards and Payments research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

introduction

Scope

Strategic Evaluation

Key company facts

Financial assessment: Balance sheet analysis

Financial assessment: Business segment analysis

Efficiency ratio comparison

Corporate actions: Acquisitions and divestments

Executive structure and changes

SWOT: Banco Santander SA

Key opportunities and challenges

Competitive Positioning

Global issuing landscape

Banco Santander compared to global average

Cards in circulation avoids negative growth

Market Assessment

Diversified but still missing key regions

Balanced card portfolio

Category and/or Geographic Opportunities

Latin American expansion

Pre-paid in emerging markets

Moving further East in Europe

Troubling outlook

Not complete without an Asia Pacific presence

The paper opportunity in Western Europe

Brand Strategy

Building an international brand

Recommendations

Expanding in growth markets while reducing European exposure

Samples

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