38 pages, Feb 2015
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Barilla has ambitious growth plans, with aims to double its revenues by 2020. The company aims to achieve this goal through a focus on its core pasta, sauces and ready meals business specifically in emerging markets, and above all Brazil and China which Barilla has singled out as top priority markets in its international expansion efforts. In addition to its core business, bread substitutes represents another opportunity for the leading pasta player.
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