You are here: HomeSolutionsIndustriesBeauty and Personal Care
RSS print

Market research for the beauty and personal care industry

Euromonitor has the world’s most comprehensive research on the beauty and personal care industry. We monitor and analyse industry trends in beauty and personal care globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in beauty and personal care include:

    Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

    Filter Results

    Total: (1207)

    results

     

    Country Report

    Baby and Child-Specific Products in Portugal

    Much in line with the situation the category witnessed since crisis hit the Portuguese economy, baby and child-specific products recorded a poor performance in 2014, with sales declining by 3% in current value terms. Although it is true that the ...

    Jun 2015 | US$990 | Pages: 26 | Add to cart | View details

    Country Report

    Bath and Shower in Portugal

    Bath and shower recorded good value growth in 2014 despite the tough economic conditions. Most of the products within the category are used on a daily basis, and as such, sales remained strong. Manufacturers were active in terms of product ...

    Jun 2015 | US$990 | Pages: 30 | Add to cart | View details

    Country Report

    Colour Cosmetics in Portugal

    In 2014 colour cosmetics demonstrated a positive performance for the first time since 2010. Despite the uncertain economic environment women purchased colour cosmetics; compensating for having to reduce their expenditure in other areas, such as ...

    Jun 2015 | US$990 | Pages: 30 | Add to cart | View details

    Country Report

    Deodorants in Portugal

    Deodorants form an integral part of the basic hygiene routine of the majority of Portuguese consumers. However, current value sales declined in 2014. Average unit prices decreased in all categories in deodorants in current terms, due to the pressure ...

    Jun 2015 | US$990 | Pages: 27 | Add to cart | View details

    Country Report

    Depilatories in Portugal

    Smooth and hairless skin is still one of the major trends amongst women and teenage girls in Portugal, at least when it comes to legs and armpits, and sometimes other less visible areas of the body. It is therefore no surprise that at the end of the ...

    Jun 2015 | US$990 | Pages: 20 | Add to cart | View details

    Country Report

    Fragrances in Portugal

    In 2014 fragrances continued to suffer from the declining purchasing power of Portuguese consumers. In general, premium fragrances are purchased by both affluent and middle-income consumers. This latter group became less confident during the economic...

    Jun 2015 | US$990 | Pages: 28 | Add to cart | View details

    Country Report

    Hair Care in Portugal

    The economic crisis which continues to plague Portugal, and which has left the majority of Portuguese consumers with lower levels of disposable income, continued to negatively impact hair care in 2014. This motivated many Portuguese consumers to make...

    Jun 2015 | US$990 | Pages: 28 | Add to cart | View details

    Country Report

    Men's Grooming in Portugal

    Portuguese men paid increasing attention to their appearance at the end of the review period. Men feel pressure to be well-groomed and have a youthful appearance because of the media. As such, men’s grooming products became much more important over ...

    Jun 2015 | US$990 | Pages: 26 | Add to cart | View details

    Country Report

    Oral Care in Portugal

    The onset of the economic crisis from 2008 resulted in a certain level of polarisation in the demand for oral care products. In particular, there are many Portuguese consumers who actively pursue oral care products which offer good value for money, ...

    Jun 2015 | US$990 | Pages: 26 | Add to cart | View details

    Country Report

    Beauty and Personal Care in Portugal

    Rising price-sensitivity amongst consumers, increasing expectations of good-quality products with low prices and fierce competition between manufacturers and retailers meant that 2014 was a difficult year for players in beauty and personal care. ...

    Jun 2015 | US$2,650 | Pages: 119 | Add to cart | View details

    Country Report

    Sets/Kits in Portugal

    Sets/kits was still affected by the difficult economic situation in Portugal in 2014. However, these are very much appreciated as gifts. Indeed, these products represent a good value for money option compared with single products in categories such ...

    Jun 2015 | US$990 | Pages: 24 | Add to cart | View details

    Country Report

    Skin Care in Portugal

    Skin care in Portugal is a highly competitive category in which developments are generally driven by the development of new concepts and ongoing technological innovation. In line with the constant ageing of the Portuguese population, the major trend ...

    Jun 2015 | US$990 | Pages: 32 | Add to cart | View details

    Country Report

    Sun Care in Portugal

    Despite strong public education campaigns and the sustained efforts of dermatologists and beauty magazines to highlight the risks involved in unprotected exposure of human skin to the sun, attitudes towards sunbathing and tanning remain decidedly ...

    Jun 2015 | US$990 | Pages: 25 | Add to cart | View details

    Country Report

    Baby and Child-Specific Products in South Korea

    In South Korea, there were 8.6 newborn babies per thousand population in 2014, which was the lowest rate since this statistic started. The fertility rate, which is a barometer of expected number of babies per woman, in another word, number of babies ...

    Jun 2015 | US$990 | Pages: 28 | Add to cart | View details

    Country Report

    Bath and Shower in South Korea

    Intimate washes recorded the fastest growth in 2014 with current value sales increasing by 15% and volume sales increasing by 14%. The concept of intimate washes was limited in medicating purpose or weekly use in the past. In other words, intimate ...

    Jun 2015 | US$990 | Pages: 27 | Add to cart | View details

    Country Report

    Colour Cosmetics in South Korea

    The high growth of colour cosmetics was attained through contribution of all products: eye make-up, facial make-up, lip products and nail products. Nail products recorded high growth in both value and volume sales terms due to the DIY ...

    Jun 2015 | US$990 | Pages: 31 | Add to cart | View details

    Country Report

    Deodorants in South Korea

    Deodorant is not an item which South Korean consumers feel that they need to use daily. A small proportion of consumers use deodorants every day; some purchase deodorants to use just during the summer, but most local consumers are not familiar with ...

    Jun 2015 | US$990 | Pages: 29 | Add to cart | View details

    Country Report

    Depilatories in South Korea

    Hair removers/bleaches held the majority share of depilatories at 65% in 2014. The main reason for the major share is because it is considered to be the most convenient form of depilatories. Hair removers/bleaches can be purchased through multiple ...

    Jun 2015 | US$990 | Pages: 22 | Add to cart | View details

    Country Report

    Fragrances in South Korea

    The size of South Korea’s fragrances is not very high compared to European countries, considering the highly mature nature of beauty and personal care in the country. Interest in fragrances is growing, but the growth rate was disappointing in 2014. ...

    Jun 2015 | US$990 | Pages: 27 | Add to cart | View details

    Country Report

    Hair Care in South Korea

    Salon hair care recorded the fastest current value growth in 2014 of 6%. Salons offer their customers the change to purchase the products that fit their hair and scalp condition. Selling salon hair care products leaves a high margin for salons and ...

    Jun 2015 | US$990 | Pages: 29 | Add to cart | View details

    Country Report

    Men's Grooming in South Korea

    Mass men’s skin care accounted for the fastest growth in 2014 with 14% value sales increase. The sales value remained marginally below premium men’s skin care with Won361 billion. Brands with lower unit price gained in popularity as domestic OEM ...

    Jun 2015 | US$990 | Pages: 26 | Add to cart | View details

    Country Report

    Oral Care in South Korea

    Mouthwashes/dental rinses recorded the fastest current value growth in 2014 of 21%. Mouthwashes/dental rinses is mostly used for breath freshening purposes rather than medicinal purposes. As for medicinal purpose, consumers tend to rely on medicines ...

    Jun 2015 | US$990 | Pages: 28 | Add to cart | View details

    Country Report

    Beauty and Personal Care in South Korea

    Beauty and personal care recorded healthy value sales growth in 2014. The growth rate slowed down compared to previous years, but considering the highly mature environment and high per capita level, beauty and personal care still performed well. ...

    Jun 2015 | US$2,650 | Pages: 109 | Add to cart | View details

    Country Report

    Sets/Kits in South Korea

    Set/kits showed moderate growth towards the end of the review period. During national holidays, it is considered a virtue to exchange gifts with relatives and acquaintances. Sets/kits of beauty and personal care are the most convenient form along ...

    Jun 2015 | US$990 | Pages: 24 | Add to cart | View details

    Country Report

    Skin Care in South Korea

    Unit price showed a moderate growth across most of the category except for products where mass brands showed a strong presence. For instance, the unit price of anti-agers declined by 5% in 2014 due to the high popularity of mass brands.

    Jun 2015 | US$990 | Pages: 37 | Add to cart | View details

    Country Report

    Sun Care in South Korea

    Even with high per capita, sun protection managed to grow in positive figures in 2014. South Korean consumers purchase multiple sun protection for different occasions. For instance, one consumer would purchase standard sun protection for daily use, ...

    Jun 2015 | US$990 | Pages: 26 | Add to cart | View details

    Strategy Briefing

    Eco Worriers: Global Green Behaviour and Market Impact

    64% of consumers across the world claim that they try to have a positive impact on the environment on an everyday basis. This global report examines how this fledgling mainstreaming of green awareness impacts governments, corporations and consumer ...

    Jun 2015 | US$1,325 | Pages: 138 | Add to cart | View details

    Global Briefing

    Health-based Beauty Resetting Industry Standards

    The beauty-health alignment is progressing, with the proliferation of multifunctional and cross-industry inspired innovation, reaffirming the space for products like dermocosmetics and nutricosmetics. In parallel, industry players are exploring new ...

    Jun 2015 | US$1,325 | Pages: 42 | Add to cart | View details

    Country Report

    Baby and Child-Specific Products in Morocco

    Baby and child-specific products in Morocco benefited from constant consumer demand in 2014, resulting in value growth of 8%. The category offered strong potential for further development in Morocco, due to increasing personal wealth and high birth ...

    Jun 2015 | US$990 | Pages: 25 | Add to cart | View details

    Country Report

    Bath and Shower in Morocco

    The bath and shower category continued to record healthy growth in Morocco in 2014 with a 6% increase in value sales. Manufacturers combined various benefits, such as hygiene and skin care, which attracted customers and responded to their specific ...

    Jun 2015 | US$990 | Pages: 26 | Add to cart | View details

    Country Report

    Colour Cosmetics in Morocco

    Colour cosmetics performed well in 2014 with value growth of 9%. The main reasons were the growing number of emancipated women entering either professional areas or higher education, and the increasing awareness in society of personal appearance. ...

    Jun 2015 | US$990 | Pages: 31 | Add to cart | View details

    Country Report

    Deodorants in Morocco

    Deodorants registered value growth of 11% in 2014, which was a strong performance due to continuous demand. In addition, hygiene was an important issue for customers, especially in Morocco, a country with hot weather and crowded cities. Customers’ ...

    Jun 2015 | US$990 | Pages: 23 | Add to cart | View details

    Country Report

    Depilatories in Morocco

    Depilatories recorded positive results in 2014 with 8% value growth. Moroccan women had a positive opinion of depilatories, regarding these products as an efficient, safe and easy way to stay well groomed, which helped depilatories to grow rapidly, ...

    Jun 2015 | US$990 | Pages: 21 | Add to cart | View details

    Country Report

    Fragrances in Morocco

    Positive results were achieved for fragrances in 2014 with value growth of 8%. Wider distribution strategies and extended availability supported the continued interest of consumers in fragrances. Moroccans are conscious of fashion, personal ...

    Jun 2015 | US$990 | Pages: 22 | Add to cart | View details

    Country Report

    Hair Care in Morocco

    Hair care recorded a strong performance in value terms with growth of 8% in 2014 due to continuous innovation, which stimulated demand and helped achieve higher average unit prices. In addition, individual styles, and a professional and clean ...

    Jun 2015 | US$990 | Pages: 26 | Add to cart | View details

    Country Report

    Men's Grooming in Morocco

    Overall men’s grooming registered value growth of 6% in 2014 due to Moroccan men’s awareness of their personal appearance and the necessity of daily hygiene though deodorants, hair care, skin care, and even toiletries. Furthermore, men’s preference ...

    Jun 2015 | US$990 | Pages: 23 | Add to cart | View details

    Country Report

    Oral Care in Morocco

    Oral care in Morocco recorded a positive performance in 2014 with value growth of 8% due to several factors. Marketing campaigns around hygiene awareness and promotion and advertising through various mass media channels all contributed to growth. ...

    Jun 2015 | US$990 | Pages: 22 | Add to cart | View details

    Country Report

    Beauty and Personal Care in Morocco

    Moroccans increased their spending on beauty and personal care products. In 2014, the concept of attaining a perfect body and image strongly affected all areas of women’s lives. Spending on cosmetics and body and skin care continued to increase in ...

    Jun 2015 | US$2,650 | Pages: 110 | Add to cart | View details

    Country Report

    Sets/Kits in Morocco

    Sets/kits continued to record increasing demand in 2014, led mainly by the perfumes category. Direct selling companies also adopted this strategy to boost their sales. Even though customers were well aware of the marketing strategies involved in ...

    Jun 2015 | US$990 | Pages: 18 | Add to cart | View details

    Country Report

    Skin Care in Morocco

    Skin care benefited from ongoing consumer demand in 2014. Thus, value sales of skin care increased by 9% in 2014. Growing consumer preoccupation with a healthy skin and presentable appearance boosted value sales. Furthermore, the wide regional ...

    Jun 2015 | US$990 | Pages: 28 | Add to cart | View details

    Country Report

    Sun Care in Morocco

    Sun care registered healthy value growth of 10% in 2014 due to the increasing awareness of the potential skin damage from over-exposure to the sun and the increased tourism rates. Furthermore, educational programmes in the mass media positively ...

    Jun 2015 | US$990 | Pages: 22 | Add to cart | View details

    Country Report

    Sun Care in Serbia

    In 2014, Serbians were surprised by an unusually rainy summer with very few sunny days. Some parts of the country even experienced devastating floods in May 2014 and the particularly wet days continued throughout the summer and autumn months. This, ...

    Jun 2015 | US$990 | Pages: 18 | Add to cart | View details

    Country Report

    Baby and Child-Specific Products in Serbia

    Baby and child specific products is not very developed in Serbia in general and this was evident in the fact that there were no notable new product launches in 2014. Manufacturers present in baby and child-specific products are usually also present ...

    Jun 2015 | US$990 | Pages: 19 | Add to cart | View details

    Country Report

    Bath and Shower in Serbia

    The leading player in bath and shower employed great efforts to retain its leading position in 2014. The company did so primarily by launching new products such as sub-brands which it was partly forced into due to the fact that its competitors, ...

    Jun 2015 | US$990 | Pages: 22 | Add to cart | View details

    Country Report

    Colour Cosmetics in Serbia

    Serbian consumers felt another wave of the economic crisis in 2014 which negatively affected colour cosmetics, resulting in a marginally negative value rate in constant terms. This was further intensified by the government’s austerity measures ...

    Jun 2015 | US$990 | Pages: 23 | Add to cart | View details

    Country Report

    Deodorants in Serbia

    Deodorant creams and deodorant pumps appeared in Serbia in 2002 and in 2007, respectively. However, they remained fairly unpopular until 2013, when many manufacturers launched new brands. Consumers remained slow to accept the novelty products, but ...

    Jun 2015 | US$990 | Pages: 21 | Add to cart | View details

    Country Report

    Depilatories in Serbia

    In 2014, only several new launches were observed within Serbian depilatories. This shows that demand was growing more or less steadily and manufacturers focused on other activities, such as building special relationship with consumers in order to ...

    Jun 2015 | US$990 | Pages: 20 | Add to cart | View details

    Country Report

    Fragrances in Serbia

    Fragrances is largely dependent on general economic conditions, namely disposable income and consumer confidence levels. Constant value growth rates seen over the entire review period, as well as constant value growth witnessed in 2014 clearly show ...

    Jun 2015 | US$990 | Pages: 19 | Add to cart | View details

    Country Report

    Hair Care in Serbia

    A plethora of new product launches appeared in 2014 and many of them are also important innovations which many consumers found quite appealing. Hair care is still mostly focused on female consumers and the 2014 innovations were also focused on them. ...

    Jun 2015 | US$990 | Pages: 21 | Add to cart | View details

    Country Report

    Men's Grooming in Serbia

    There has been a long-lasting trend in Serbia which dictates that men in general are taking greater care about their looks and consequently purchase more men’s grooming products. However, in 2014 it was clearly evident that men were quick to reduce ...

    Jun 2015 | US$990 | Pages: 22 | Add to cart | View details
    Page 

    Recently Viewed Items more ›

      Multi-Purchase Discount Ad
      Custom Research Projects

      Passport: Market Intelligence Systems

      Passport: Beauty and Personal Care is the leading on-line market intelligence system for strategic, corporate and marketing planning.


      A regional subscription delivers unrivalled levels of research and analysis on any beauty and personal care category, ranging from baby care to premium cosmetics, helping you make clear, confident decisions.
      Our site uses cookies to improve functionality. Continue if you are happy with this or learn how to manage cookies by clicking here