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Beauty and Personal Care

Euromonitor International publishes the world's most comprehensive market research on the beauty and personal care industry.  Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends and sub-category level  information. 

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        Company Profile

        Unilever Group in Beauty and Personal Care

        Aug 2016

        Unilever’s strategy of increasingly focusing on higher priced premium segments and dynamic categories continued in 2016, with the acquisition of Dollar Shave Club, while expanding in larger developed markets is delivering positive results. Unilever ...

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        Country Report

        Beauty and Personal Care in Egypt

        Jul 2016

        The government of Egypt set a 5-year plan to restore its economy which caused a severe rift in the country’s economy structure. The government is aiming to build a productive and more dynamic economy to ensure future growth and encourage internal and...

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        Company Profile

        Mary Kay Inc in Beauty and Personal Care

        Jul 2016

        Mary Kay Inc enjoyed spectacular growth in comparison to other direct sellers over 2010-2015. This is largely thanks to its success in China, where a stripped-down portfolio and a focus on skin care and consumer education drove growth. The brand’s ...

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        Country Report

        Beauty and Personal Care in the United Kingdom

        Jul 2016

        Consumers in the UK are amongst the biggest spenders on beauty and personal care in Western Europe, and the steady 2% current value growth in 2015 showed that the population continued to consume cosmetics and toiletries at a healthy rate. For an ...

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        Strategy Briefing

        Affordable Luxury in Emerging and Developing Markets and the Impact

        Jul 2016

        With rising incomes and greater exposure to Western cultures, the habits, tastes and needs of the new middle class emerging market consumer evolve - shoppers seeking aspirational, high quality brands at the best prices. Following The Quest For Value ...

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        Company Profile

        Nu Skin Enterprises Inc in Beauty and Personal Care

        Jul 2016

        Nu Skin Enterprises Inc has had a tumultuous few years. It achieved substantial sales growth in the highly coveted Chinese beauty market, only for its success to come tumbling down after investigations into its Chinese business forced a temporary ...

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        Company Profile

        Amway Corp in Beauty and Personal Care

        Jul 2016

        US-based direct seller Amway Corp now generates most of its sales in Asia Pacific, with China at the heart of its business. But, rising competition and changing consumer habits have seen it lose share in most of its global markets over 2010-2015. In ...

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        Strategy Briefing

        Dermocosmetics Encouraging a Health-Focused Transition in Skin Care

        Jul 2016

        Dermocosmetics benefit from a holistic wellness drive that is also enabling other industry segments to progress, including organic beauty, anti-pollution and neurocosmetics. As focus shifts onto prevention, dermocosmetics offer an ideal switch from ...

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        Country Report

        Beauty and Personal Care in New Zealand

        Jul 2016

        2015 was a good year for value growth, in general, within beauty and personal care. Overall, current value growth of premium products matched that of mass products in 2015, and was up on the current review period value growth whilst mass product ...

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        Company Profile

        Oriflame Cosmetics SA in Beauty and Personal Care

        Jul 2016

        Oriflame Cosmetics SA, the Swedish producer and direct seller of beauty products, has seen its sales heavily impacted by falling values in Russia, its largest single market. This has pushed the company to develop new international markets, and it has...

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        Country Report

        Beauty and Personal Care in Iran

        Jul 2016

        Awareness amongst the young Iranian population of beauty and personal care products continued to grow, as a result of better availability of these products and advertising campaigns by key suppliers. A trend of moving from simple products to more ...

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        Country Report

        Beauty and Personal Care in Indonesia

        Jun 2016

        Beauty and personal care recorded similar current value growth in 2015 to that seen in 2014. Positive economic conditions in Indonesia continued to stimulate beauty and personal care sales, with the area benefitting from the rising employment rate ...

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        Country Report

        Beauty and Personal Care in Sweden

        Jun 2016

        Value growth of beauty and personal care in Sweden was considerably slower in 2015 than it was in the previous year. Growth was higher in 2014 due to an acceleration of consumer spending and a shrinking unemployment rate as well as an increased ...

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        Country Report

        Beauty and Personal Care in Georgia

        Jun 2016

        As beauty and personal care in Georgia is dominated by imported products, the devaluation of the national currency impacted on unit prices in 2015. The national currency started losing value against foreign currencies by the third quarter of 2014, ...

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        Strategy Briefing

        Global Licensing Trends in Beauty and Personal Care

        Jun 2016

        Licensing is becoming an important factor across many categories. While fashion houses’ sales in the industry continue to grow, character franchises are driving licensing in baby/child-specific products and children’s oral care. As many celebrity ...

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        Country Report

        Beauty and Personal Care in Japan

        Jun 2016

        2015 continued to see only slow current value growth for overall beauty and personal care. Many product areas are showing signs of maturity, while population decline and ageing are limiting demand. Many older consumers notably prefer low maintenance ...

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        Country Report

        Beauty and Personal Care in Brazil

        Jun 2016

        Beauty and personal care had a difficult year in 2015, seeing a small decline, after witnessing strong double-digit growth during all other years of the review period. The amendment to IPI tax on certain cosmetics, rising unemployment, high inflation...

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        Country Report

        Beauty and Personal Care in Cameroon

        Jun 2016

        Local players are increasing their presence in the beauty and personal care market, as unit prices have become more competitive with imported products. Local players have also maintained the trend of increasing advertising to target the growing urban...

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        Country Report

        Beauty and Personal Care in the United Arab Emirates

        Jun 2016

        Beauty and personal care in the United Arab Emirates continued to see a positive performance in 2015, similar to the growth it witnessed in the previous year. The young population in the country continued to drive growth, due to strong consumer ...

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        Country Report

        Beauty and Personal Care in Kenya

        Jun 2016

        In recent years, positive economic growth, increased levels of foreign investment and improved road infrastructure have helped boost economic development in Kenya. In addition, higher disposable incomes among the Kenyan middle class, continued ...

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