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Country Report

Austria Flag Beauty and Personal Care in Austria

| Pages: 138

Price: US$2,400

About this Report

EXECUTIVE SUMMARY

Beauty and personal care shows healthy growth

Although Austria continued to face economic stagnation during 2013, this was not enough to dampen the performance of beauty and personal care as the industry continued to register robust value growth, offering manufacturers and retailers strong revenues. The main reasons for this growth were that beauty and personal care products remain an indispensable part of the lifestyles of modern Austrian consumers and extensive marketing support from the leading players. There was noticeable growth in consumer demand for value-added products and the leading brands in 2013. Products which are based on advanced technology or are the result of scientific studies enjoyed the highest popularity. Colour cosmetics, deodorants, depilatories, fragrances and men’s grooming were the best performing beauty and personal care categories during 2013.

Austria’s leading drugstores/parapharmacies chains enter into bankruptcy

Anton Schlecker Austria GmbH, previously the leading drugstores/parapharmacies chain in Austria, went bankrupt during 2013. The major factor contributing to the company’s demise was its excessive focus on rapid and aggressive expansion without paying attention to the profits and margins on offer in each outlet. Schlecker’s demise underlines the importance of maintaining strong outlet concepts and marketing strategies for drugstores/parapharmacies. TAP Dayli Vertriebs GmbH subsequently acquired Schlecker and reopened closed Schlecker outlets under the Dayli fascia, although the Dayli chain was also bankrupt by the end of 2013.

Multinational players and the leading local companies secure the lion’s share

Beauty and personal care in Austria remained dominated by leading multinational and domestic companies at the end of the review period. During 2013, the ten leading companies in the industry comprised the bulk of value sales, with increases recorded in their value shares over the review period. In sharp contrast, the minimal value share of private label declined further in 2013. One crucial contributory factor to the success of these leading companies was their major investment in research and development, the frequent launch of new products in line with the latest fashion trends, the creation of new trends through innovation, high profile advertising and promotional campaigns and strong brand building activity. The presence of these companies remained crucial to growth in beauty and personal care during the review period.

Health and beauty specialist retailers continue to dominate distribution

The bulk of the beauty and personal care products in Austria are sold through health and beauty specialist retailers. The outlets in this channel offer a broad range of products and consumers value their expert advice, which contributed substantially to the success of the channel during 2013. Health and beauty specialist retailers also have a strong advantage in that the leading manufacturers sell their leading brands mainly through this channel in order to generate and maintain exclusivity, credibility and a premium image. The shift in consumer demand towards the industry’s leading brands and the fact that Austrian consumers are less price- sensitive when it comes to beauty and personal care also contributed to the success of health and beauty specialist retailers in 2013.

Positive performance expected in beauty and personal care during the forecast period

Beauty and personal care in Austria is expected to perform well during the forecast period, with growth likely to be sustained throughout the forecast period, although at a slower pace than during the review period. Some of the categories which have previously been lucrative are facing maturity and saturation, while consumer demand is slowing down generally. This is set to have a negative influence on beauty and personal care overall during the forecast period. However, the effective marketing strategies of the industry’s leading manufacturers contributed to the revival of saturated categories during the review period and this is also expected to be the case during the forecast period. Thus, beauty and personal care is expected set to benefit in a major way from these marketing strategies during the forecast period as well.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Beauty and Personal Care industry in Austria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Beauty and Personal Care industry in Austria, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Austria for free:

The Beauty and Personal Care in Austria market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Beauty and Personal Care in Austria?
  • What are the major brands in Austria?
  • How are sales of mass versus premium beauty products evolving?
  • What are the key shifts in retail channel distribution?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Beauty and Personal Care in Austria - Industry Overview

EXECUTIVE SUMMARY

Beauty and personal care shows healthy growth

Austria’s leading drugstores/parapharmacies chains enter into bankruptcy

Multinational players and the leading local companies secure the lion’s share

Health and beauty specialist retailers continue to dominate distribution

Positive performance expected in beauty and personal care during the forecast period

KEY TRENDS AND DEVELOPMENTS

Consumer trust in the leading brands prevails in beauty and personal care in 2013

The shift towards modern consumer lifestyles has a negative impact on demand

Health and beauty specialist retailers continue to thrive

MARKET DATA

  • Table 1 Sales of Beauty and Personal Care by Category: Value 2008-2013
  • Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2008-2013
  • Table 3 Sales of Premium Beauty and Personal Care by Category: Value 2008-2013
  • Table 4 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2008-2013
  • Table 5 GBO Company Shares of Beauty and Personal Care: % Value 2009-2013
  • Table 6 NBO Company Shares of Beauty and Personal Care: % Value 2009-2013
  • Table 7 LBN Brand Shares of Beauty and Personal Care: % Value 2010-2013
  • Table 8 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2008-2013
  • Table 9 Distribution of Beauty and Personal Care by Format: % Value 2008-2013
  • Table 10 Distribution of Beauty and Personal Care by Format and Category: % Value 2013
  • Table 11 Forecast Sales of Beauty and Personal Care by Category: Value 2013-2018
  • Table 12 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 13 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
  • Table 14 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018

SOURCES

  • Summary 1 Research Sources

Beauty and Personal Care in Austria - Company Profiles

Beiersdorf GmbH in Beauty and Personal Care (Austria)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 2 Beiersdorf GmbH: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 3 Beiersdorf GmbH: Competitive Position 2013

Gebro Pharma GmbH in Beauty and Personal Care (Austria)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 Gebro Pharma GmbH: Key Facts
  • Summary 5 Gebro Pharma GmbH: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 6 Gebro Pharma GmbH: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 7 Gebro Pharma GmbH: Competitive Position 2013

L'Oréal Österreich GmbH in Beauty and Personal Care (Austria)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 L’Oréal Österreich GmbH: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 9 L’Oréal Österreich GmbH: Competitive Position 2013

Marionnaud Parfumeries Autriche GmbH in Beauty and Personal Care (Austria)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 10 Marionnaud Parfumeries Autriche GmbH: Key Facts

COMPANY BACKGROUND

INTERNET STRATEGY

PRIVATE LABEL

  • Summary 11 Marionnaud Parfumeries Autriche GmbH: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 12 Marionnaud Parfumeries Autriche GmbH: Competitive Position 2013

Procter & Gamble Austria GmbH in Beauty and Personal Care (Austria)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 13 Proctor & Gamble Austria GmbH: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 14 Proctor & Gamble Austria GmbH: Competitive Position 2013

Baby and Child-specific Products in Austria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 15 Sales of Baby and Child-specific Products by Category: Value 2008-2013
  • Table 16 Sales of Baby and Child-specific Products by Category: % Value Growth 2008-2013
  • Table 17 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2008-2013
  • Table 18 NBO Company Shares of Baby and Child-specific Products: % Value 2009-2013
  • Table 19 LBN Brand Shares of Baby and Child-specific Products: % Value 2010-2013
  • Table 20 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2010-2013
  • Table 21 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2010-2013
  • Table 22 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2010-2013
  • Table 23 Forecast Sales of Baby and Child-specific Products by Category: Value 2013-2018
  • Table 24 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2013-2018
  • Table 25 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2013-2018

Bath and Shower in Austria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 26 Sales of Bath and Shower by Category: Value 2008-2013
  • Table 27 Sales of Bath and Shower by Category: % Value Growth 2008-2013
  • Table 28 Sales of Bath and Shower by Premium vs Mass: % Value 2008-2013
  • Table 29 NBO Company Shares of Bath and Shower: % Value 2009-2013
  • Table 30 LBN Brand Shares of Bath and Shower: % Value 2010-2013
  • Table 31 LBN Brand Shares of Premium Bath and Shower: % Value 2010-2013
  • Table 32 Forecast Sales of Bath and Shower by Category: Value 2013-2018
  • Table 33 Forecast Sales of Bath and Shower by Category: % Value Growth 2013-2018
  • Table 34 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2013-2018

Colour Cosmetics in Austria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 35 Sales of Colour Cosmetics by Category: Value 2008-2013
  • Table 36 Sales of Colour Cosmetics by Category: % Value Growth 2008-2013
  • Table 37 Sales of Colour Cosmetics by Premium vs Mass: % Value 2008-2013
  • Table 38 NBO Company Shares of Colour Cosmetics: % Value 2009-2013
  • Table 39 LBN Brand Shares of Colour Cosmetics: % Value 2010-2013
  • Table 40 LBN Brand Shares of Eye Make-up: % Value 2010-2013
  • Table 41 LBN Brand Shares of Facial Make-up: % Value 2010-2013
  • Table 42 LBN Brand Shares of Lip Products: % Value 2010-2013
  • Table 43 LBN Brand Shares of Nail Products: % Value 2010-2013
  • Table 44 LBN Brand Shares of Premium Colour Cosmetics: % Value 2010-2013
  • Table 45 Forecast Sales of Colour Cosmetics by Category: Value 2013-2018
  • Table 46 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2013-2018
  • Table 47 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2013-2018

Deodorants in Austria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 48 Sales of Deodorants by Category: Value 2008-2013
  • Table 49 Sales of Deodorants by Category: % Value Growth 2008-2013
  • Table 50 Sales of Deodorants by Premium vs Mass: % Value 2008-2013
  • Table 51 NBO Company Shares of Deodorants: % Value 2009-2013
  • Table 52 LBN Brand Shares of Deodorants: % Value 2010-2013
  • Table 53 LBN Brand Shares of Premium Deodorants: % Value 2010-2013
  • Table 54 Forecast Sales of Deodorants by Category: Value 2013-2018
  • Table 55 Forecast Sales of Deodorants by Category: % Value Growth 2013-2018
  • Table 56 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2013-2018

Depilatories in Austria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 57 Sales of Depilatories by Category: Value 2008-2013
  • Table 58 Sales of Depilatories by Category: % Value Growth 2008-2013
  • Table 59 Sales of Women's Razors and Blades by Type: % Value Breakdown 2008-2013
  • Table 60 NBO Company Shares of Depilatories: % Value 2009-2013
  • Table 61 LBN Brand Shares of Depilatories: % Value 2010-2013
  • Table 62 Forecast Sales of Depilatories by Category: Value 2013-2018
  • Table 63 Forecast Sales of Depilatories by Category: % Value Growth 2013-2018

Fragrances in Austria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 64 Sales of Fragrances by Category: Value 2008-2013
  • Table 65 Sales of Fragrances by Category: % Value Growth 2008-2013
  • Table 66 NBO Company Shares of Fragrances: % Value 2009-2013
  • Table 67 LBN Brand Shares of Fragrances: % Value 2010-2013
  • Table 68 LBN Brand Shares of Premium Men's Fragrances: % Value 2010-2013
  • Table 69 LBN Brand Shares of Premium Women's Fragrances: % Value 2010-2013
  • Table 70 Forecast Sales of Fragrances by Category: Value 2013-2018
  • Table 71 Forecast Sales of Fragrances by Category: % Value Growth 2013-2018

Hair Care in Austria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 72 Sales of Hair Care by Category: Value 2008-2013
  • Table 73 Sales of Hair Care by Category: % Value Growth 2008-2013
  • Table 74 Sales of Hair Care by Premium vs Mass: % Value 2008-2013
  • Table 75 Sales of Styling Agents by Type: % Value Breakdown 2008-2013
  • Table 76 NBO Company Shares of Hair Care: % Value 2009-2013
  • Table 77 NBO Company Shares of Salon Hair Care: % Value 2009-2013
  • Table 78 LBN Brand Shares of Hair Care: % Value 2010-2013
  • Table 79 LBN Brand Shares of Colourants: % Value 2010-2013
  • Table 80 LBN Brand Shares of Salon Hair Care: % Value 2010-2013
  • Table 81 LBN Brand Shares of Styling Agents: % Value 2010-2013
  • Table 82 LBN Brand Shares of Premium Hair Care: % Value 2010-2013
  • Table 83 Forecast Sales of Hair Care by Category: Value 2013-2018
  • Table 84 Forecast Sales of Hair Care by Category: % Value Growth 2013-2018
  • Table 85 Forecast Sales of Hair Care by Premium vs Mass: % Value 2013-2018

Men's Grooming in Austria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 86 Sales of Men’s Grooming by Category: Value 2008-2013
  • Table 87 Sales of Men’s Grooming by Category: % Value Growth 2008-2013
  • Table 88 Sales of Men's Razors and Blades by Type: % Value Breakdown 2009-2013
  • Table 89 NBO Company Shares of Men’s Grooming: % Value 2009-2013
  • Table 90 LBN Brand Shares of Men’s Grooming: % Value 2010-2013
  • Table 91 LBN Brand Shares of Men's Razors and Blades: % Value 2010-2013
  • Table 92 Forecast Sales of Men’s Grooming by Category: Value 2013-2018
  • Table 93 Forecast Sales of Men’s Grooming by Category: % Value Growth 2013-2018

Oral Care in Austria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 94 Sales of Oral Care by Category: Value 2008-2013
  • Table 95 Sales of Oral Care by Category: % Value Growth 2008-2013
  • Table 96 Sales of Toothbrushes by Category: Value 2008-2013
  • Table 97 Sales of Toothbrushes by Category: % Value Growth 2008-2013
  • Table 98 Sales of Toothpaste by Type: % Value Breakdown 2009-2013
  • Table 99 NBO Company Shares of Oral Care: % Value 2009-2013
  • Table 100 LBN Brand Shares of Oral Care: % Value 2010-2013
  • Table 101 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2010-2013
  • Table 102 LBN Brand Shares of Toothpaste: % Value 2010-2013
  • Table 103 Forecast Sales of Oral Care by Category: Value 2013-2018
  • Table 104 Forecast Sales of Oral Care by Category: % Value Growth 2013-2018
  • Table 105 Forecast Sales of Toothbrushes by Category: Value 2013-2018
  • Table 106 Forecast Sales of Toothbrushes by Category: % Value Growth 2013-2018

Sets/Kits in Austria - Category Analysis

HEADLINES

TRENDS

CATEGORY DATA

  • Table 107 Sales of Sets/Kits: Value 2008-2013
  • Table 108 Sales of Sets/Kits: % Value Growth 2008-2013
  • Table 109 Sales of Sets/Kits by Premium vs Mass: % Value 2008-2013
  • Table 110 NBO Company Shares of Sets/Kits: % Value 2009-2013
  • Table 111 LBN Brand Shares of Sets/Kits: % Value 2010-2013
  • Table 112 LBN Brand Shares of Premium Sets/Kits: % Value 2010-2013
  • Table 113 Forecast Sales of Sets/Kits by Premium vs Mass: % Value: Value 2013-2018
  • Table 114 Forecast Sales of Sets/Kits by Premium vs Mass: % Value: % Value Growth 2013-2018
  • Table 115 Forecast Sales of Sets/Kits by Premium vs Mass: % Value 2013-2018

Skin Care in Austria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 116 Sales of Skin Care by Category: Value 2008-2013
  • Table 117 Sales of Skin Care by Category: % Value Growth 2008-2013
  • Table 118 Sales of Face Masks by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 119 Sales of Facial Cleansers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 120 Sales of Facial Moisturisers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 121 Sales of Anti-Agers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 122 Sales of Toners by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 123 NBO Company Shares of Skin Care: % Value 2009-2013
  • Table 124 LBN Brand Shares of Skin Care: % Value 2010-2013
  • Table 125 LBN Brand Shares of Facial Moisturisers: % Value 2010-2013
  • Table 126 LBN Brand Shares of Anti-agers: % Value 2010-2013
  • Table 127 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2010-2013
  • Table 128 LBN Brand Shares of General Purpose Body Care: % Value 2010-2013
  • Table 129 LBN Brand Shares of Premium Skin Care: % Value 2010-2013
  • Table 130 Forecast Sales of Skin Care by Category: Value 2013-2018
  • Table 131 Forecast Sales of Skin Care by Category: % Value Growth 2013-2018
  • Table 132 Forecast Sales of Skin Care by Premium vs Mass: % Value 2013-2018

Sun Care in Austria - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 133 Sales of Sun Protection by Formulation: % Value 2008-2013
  • Table 134 Sales of Self-Tanning by Formulation: % Value 2008-2013
  • Table 135 Sales of Sun Care by Category: Value 2008-2013
  • Table 136 Sales of Sun Care by Category: % Value Growth 2008-2013
  • Table 137 Sales of Sun Care by Premium vs Mass: % Value 2008-2013
  • Table 138 NBO Company Shares of Sun Care: % Value 2009-2013
  • Table 139 LBN Brand Shares of Sun Care: % Value 2010-2013
  • Table 140 LBN Brand Shares of Premium Sun Care: % Value 2010-2013
  • Table 141 Forecast Sales of Sun Care by Category: Value 2013-2018
  • Table 142 Forecast Sales of Sun Care by Category: % Value Growth 2013-2018
  • Table 143 Forecast Sales of Sun Care by Premium vs Mass: % Value 2013-2018

Segmentation

This market research report includes the following:

  • Beauty and Personal Care
    • Baby and Child-specific Products
      • Baby and Child-specific Hair Care
      • Baby and Child-specific Skin Care
      • Baby and Child-specific Sun Care
      • Baby and Child-specific Toiletries
        • Baby Wipes
        • Medicated Baby and Child-specific Products
        • Nappy (Diaper) Rash Treatments
      • Bath and Shower
        • Bar Soap
        • Bath Additives
          • Bath Foam/Gel
          • Bath Oil/Pearls
          • Bath Salts/Powder
          • Other Bath Additives
        • Body Wash/Shower Gel
        • Intimate Hygiene
          • Intimate Washes
          • Intimate Wipes
        • Liquid Soap
        • Talcum Powder
      • Colour Cosmetics
        • Eye Make-Up
          • Eye Liner/Pencil
            • Eye Shadow
              • Mascara
                • Other Eye Make-Up
                • Facial Make-Up
                  • Blusher/Bronzer/Highlighter
                    • Foundation/Concealer
                      • Powder
                        • Other Facial Make-Up
                        • Lip Products
                          • Lip Gloss
                            • Lip Liner/Pencil
                              • Lipstick
                                • Other Lip Products
                                • Nail Products
                                  • Nail Polish
                                    • Nail Treatments/Strengthener
                                      • Polish Remover
                                        • Other Nail Products
                                      • Deodorants
                                        • Deodorant Creams
                                        • Deodorant Pumps
                                        • Deodorant Roll-Ons
                                        • Deodorant Sprays
                                        • Deodorant Sticks
                                        • Deodorant Wipes
                                      • Depilatories
                                        • Hair Removers/Bleaches
                                        • Women's Pre-Shave
                                        • Women's Razors and Blades
                                      • Fragrances
                                        • Premium Fragrances
                                          • Premium Men's Fragrances
                                          • Premium Women's Fragrances
                                          • Premium Unisex Fragrances
                                        • Mass Fragrances
                                          • Mass Men's Fragrances
                                          • Mass Women's Fragrances
                                          • Mass Unisex Fragrances
                                      • Hair Care
                                        • 2-in-1 Products
                                        • Colourants
                                        • Conditioners
                                        • Hair Loss Treatments
                                        • Perms and Relaxants
                                        • Salon Hair Care
                                        • Shampoos
                                          • Medicated Shampoos
                                          • Standard Shampoos
                                        • Styling Agents
                                      • Men's Grooming
                                        • Men's Shaving
                                          • Men's Post-Shave
                                          • Men's Pre-Shave
                                          • Men's Razors and Blades
                                        • Men's Toiletries
                                          • Men's Bath and Shower
                                            • Premium Men's Bath and Shower
                                            • Mass Men's Bath and Shower
                                          • Men's Deodorants
                                            • Premium Men's Deodorants
                                            • Mass Men's Deodorants
                                          • Men's Hair Care
                                            • Premium Men's Hair Care
                                            • Mass Men's Hair Care
                                          • Men's Skin Care
                                            • Premium Men's Skin Care
                                            • Mass Men's Skin Care
                                      • Oral Care
                                        • Dental Floss
                                        • Denture Care
                                          • Mouth Fresheners
                                          • Mouthwashes/Dental Rinses
                                          • Tooth Whiteners
                                          • Toothbrushes
                                            • Manual Toothbrushes
                                            • Power Toothbrushes
                                              • Battery Toothbrushes
                                                • Battery Toothbrush Replacement Heads
                                                • Battery Toothbrush Units
                                              • Electric Toothbrushes
                                                • Electric Toothbrush Replacement Heads
                                                • Electric Toothbrush Units
                                          • Toothpaste
                                        • Oral Care Excl Power Toothbrushes
                                        • Skin Care
                                          • Body Care
                                            • Firming/Anti-Cellulite Body Care
                                              • Premium Firming/Anti-Cellulite Body Care
                                              • Mass Firming/Anti-Cellulite Body Care
                                            • General Purpose Body Care
                                              • Premium General Purpose Body Care
                                              • Mass General Purpose Body Care
                                          • Facial Care
                                            • Acne Treatments
                                              • Premium Acne Treatments
                                              • Mass Acne Treatments
                                            • Face Masks
                                              • Premium Face Masks
                                              • Mass Face Masks
                                            • Facial Cleansers
                                              • Liquid/Cream/Gel/Bar Cleansers
                                                • Premium Liquid/Cream/Gel/Bar Cleansers
                                                • Mass Liquid/Cream/Gel/Bar Cleansers
                                              • Facial Cleansing Wipes
                                                • Premium Facial Cleansing Wipes
                                                • Mass Facial Cleansing Wipes
                                            • Facial Moisturisers
                                              • Premium Facial Moisturisers
                                              • Mass Facial Moisturisers
                                            • Lip Care
                                              • Premium Lip Care
                                              • Mass Lip Care
                                            • Anti-Agers
                                              • Premium Anti-Agers
                                              • Mass Anti-Agers
                                            • Toners
                                              • Premium Toners
                                              • Mass Toners
                                          • Hand Care
                                            • Premium Hand Care
                                            • Mass Hand Care
                                        • Sun Care
                                          • Aftersun
                                            • Self-Tanning
                                              • Sun Protection
                                              • Sets/Kits
                                              • Premium Beauty and Personal Care
                                                • Premium Baby and Child-specific Products
                                                • Premium Bath and Shower
                                                • Premium Colour Cosmetics
                                                  • Premium Deodorants
                                                  • Premium Fragrances
                                                    • Premium Men's Fragrances
                                                    • Premium Women's Fragrances
                                                    • Premium Unisex Fragrances
                                                  • Premium Hair Care
                                                  • Premium Skin Care
                                                    • Premium Body Care
                                                      • Premium Firming/Anti-Cellulite Body Care
                                                      • Premium General Purpose Body Care
                                                    • Premium Facial Care
                                                      • Premium Acne Treatments
                                                      • Premium Face Masks
                                                      • Premium Facial Cleansing Wipes
                                                      • Premium Facial Moisturisers
                                                      • Premium Lip Care
                                                      • Premium Liquid/Cream/Gel/Bar Cleansers
                                                      • Premium Anti-Agers
                                                      • Premium Toners
                                                    • Premium Hand Care
                                                  • Premium Sun Care
                                                    • Premium Sets/Kits
                                                  • Mass Beauty and Personal Care
                                                    • Mass Baby and Child-specific Products
                                                    • Mass Bath and Shower
                                                    • Mass Colour Cosmetics
                                                      • Mass Deodorants
                                                      • Mass Fragrances
                                                        • Mass Men's Fragrances
                                                        • Mass Women's Fragrances
                                                        • Mass Unisex Fragrances
                                                      • Mass Hair Care
                                                      • Mass Skin Care
                                                        • Mass Body Care
                                                          • Mass Firming/Anti-Cellulite Body Care
                                                          • Mass General Purpose Body Care
                                                        • Mass Facial Care
                                                          • Mass Acne Treatments
                                                          • Mass Face Masks
                                                          • Mass Facial Cleansing Wipes
                                                          • Mass Facial Moisturisers
                                                          • Mass Lip Care
                                                          • Mass Liquid/Cream/Gel/Bar Cleansers
                                                          • Mass Anti-Agers
                                                          • Mass Toners
                                                        • Mass Hand Care
                                                      • Mass Sun Care
                                                        • Mass Sets/Kits

                                                    Statistics Included

                                                    For each category and subcategory you will receive the following data in Excel format:

                                                    From Passport

                                                    • Market Sizes
                                                    • Company Shares
                                                    • Brand Shares
                                                    • Distribution
                                                    • Pricing
                                                    • Analysis by Type
                                                    • Premium vs Mass
                                                    • Sun Protection by Factor

                                                    Market size details:

                                                    • Retail volume
                                                    • Retail volume % growth
                                                    • Retail volume per capita
                                                    • Retail value retail selling price % growth
                                                    • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
                                                    • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                                    • Retail value manufacturer selling price % growth
                                                    • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
                                                    • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                                    • Retail volume alternative
                                                    • Retail volume alternative % growth
                                                    • Retail volume alternative per capita

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