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Country Report

Beauty and Personal Care in China

| Pages: 161

Price: US$2,400

About this Report

EXECUTIVE SUMMARY

Strong value growth continues, with steady demand

Beauty and personal care continued its vigorous current value growth in China in 2012, due to rising disposable incomes and growing awareness of personal hygiene and outer appearance. In addition to strong value growth across the board, skin care, baby and child-specific products and men’s grooming recorded double-digit current value growth, due to strong consumer demand for specifically targeted personal care products, and the rising demand for a fairer, younger and more rejuvenated appearance, especially amongst women.

Rising incomes and pursuit of personal wellbeing fuel the premiumisation trend

Growing disposable incomes and the rising pursuit of personal wellbeing underpinned the premiumisation trend in beauty and personal care. More consumers were inclined to trade up to high-end products for better quality and efficacy, resulting in the more robust value growth of premium cosmetics than mass cosmetics in 2012. In line with this trend, many of the leading players unveiled or launched premium and even luxury new products in beauty and personal care, represented by Aupres Premium from Shiseido and Osiao from Estée Lauder.

Multinationals further consolidate the market, with stronger competition

Multinationals, represented by Procter & Gamble, L’Oréal and Shiseido, continued to take the lead in beauty and personal care in 2012, marginalising most domestic players, except Shanghai Jahwa United, which continued to see a stellar performance in beauty and personal care in 2012, with popular brands such as Liushen, Herborist and gf. With the saturating market in higher-tier cities, the competition was even fiercer, and increasingly intense competition was also witnessed in second- and third-tier cities, with stronger penetration of multinationals into lower-tier markets over the review period.

Internet retailing rockets, with new players in e-commerce

Many players have prioritised internet retailing as an alternative distribution channel outside the traditional retail channels for beauty and personal care products, leading to rocketing growth in value sales via internet retailing in 2012. The large population, with a steadily growing number of internet surfers in China, has formed a solid consumer base for online sales of beauty and personal care products, with the leading players setting up their own official online shopping platforms over the review period, in addition to opening flagship stores in leading B2C platforms such as Tmall.com in China.

Healthy value growth over the forecast period

A healthy constant value CAGR is expected over the forecast period for overall beauty and personal care in China, driven by improving living standards and rising consciousness of personal grooming. Unit prices are expected to inch up, due to the rising costs of raw materials, logistics and labour, in addition to the premiumisation trend. Baby and child-specific products, men’s grooming and premium cosmetics are expected to continue to register double-digit constant value CAGRs in the forecast period, due to strong market demand.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Beauty and Personal Care industry in China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Beauty and Personal Care industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in China for free:

The Beauty and Personal Care in China market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Beauty and Personal Care in China?
  • What are the major brands in China?
  • How are sales of mass versus premium beauty products evolving?
  • What are the key shifts in retail channel distribution?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Beauty and Personal Care in China - Industry Overview

EXECUTIVE SUMMARY

Strong value growth continues, with steady demand

Rising incomes and pursuit of personal wellbeing fuel the premiumisation trend

Multinationals further consolidate the market, with stronger competition

Internet retailing rockets, with new players in e-commerce

Healthy value growth over the forecast period

KEY TRENDS AND DEVELOPMENTS

Rising disposable incomes and the rising pursuit of personal wellbeing fuel sales

The premiumisation trend continues

Specifically targeted beauty and personal care products are increasingly popular

The competition intensifies, with multinationals taking the lead

Internet retailing of beauty and personal care products increases rapidly

TERRITORY KEY TRENDS AND DEVELOPMENTS

East China

Mid China

North and Northeast China

Northwest China

South China

Southwest China

MARKET DATA

  • Table 1 Sales of Beauty and Personal Care by Category: Value 2007-2012
  • Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2007-2012
  • Table 3 Sales of Premium Cosmetics by Category: Value 2007-2012
  • Table 4 Sales of Premium Cosmetics by Category: % Value Growth 2007-2012
  • Table 5 Sales of Beauty and Personal Care by Region: Value 2007-2012
  • Table 6 Sales of Beauty and Personal Care by Region: % Value Growth 2007-2012
  • Table 7 Beauty and Personal Care GBO Company Shares by Value 2008-2012
  • Table 8 Beauty and Personal Care NBO Company Shares by Value 2008-2012
  • Table 9 Beauty and Personal Care LBN Brand Shares by Value 2009-2012
  • Table 10 Sales of Beauty and Personal Care by Distribution Format: % Value Analysis 2007-2012
  • Table 11 Sales of Beauty and Personal Care by Category and by Distribution Format: % Value Analysis 2012
  • Table 12 Forecast Sales of Beauty and Personal Care by Category: Value 2012-2017
  • Table 13 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
  • Table 14 Forecast Sales of Premium Cosmetics by Category: Value 2012-2017
  • Table 15 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2012-2017
  • Table 16 Forecast Sales of Beauty and Personal Care by Region: Value 2012-2017
  • Table 17 Forecast Sales of Beauty and Personal Care by Region: % Value Growth 2012-2017

SOURCES

  • Summary 1 Research Sources

Beauty and Personal Care in China - Company Profiles

Amway (China) Co Ltd in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 2 Amway (China) Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

  • Summary 3 Amway (China) Co Ltd: Production Statistics 2012

COMPETITIVE POSITIONING

  • Summary 4 Amway (China) Co Ltd: Competitive Position 2012

Bawang (Guangzhou) Co Ltd in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Bawang (Guangzhou) Co Ltd: Key Facts
  • Summary 6 Bawang (Guangzhou) Co Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 7 Bawang (Guangzhou) Co Ltd: Competitive Position 2012

Beiersdorf Hair Care Hubei Co Ltd in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 Beiersdorf Hair Care Hubei Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

  • Summary 9 Beiersdorf Hair Care Hubei Co Ltd: Production Statistics 2012

COMPETITIVE POSITIONING

  • Summary 10 Beiersdorf Hair Care Hubei Co Ltd: Competitive Position 2012

Jala (Group) Co Ltd in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 11 Jala (Group) Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 12 Jala (Group) Co Ltd: Competitive Position 2012

L'Oréal China in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 13 L’Oréal China: Key Facts

COMPANY BACKGROUND

PRODUCTION

  • Summary 14 L’Oréal China: Production Statistics 2012

COMPETITIVE POSITIONING

  • Summary 15 L’Oréal China: Competitive Position 2012

Procter & Gamble (Guangzhou) Ltd in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 16 Procter & Gamble (Guangzhou) Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 17 Procter & Gamble (Guangzhou) Ltd: Competitive Position 2012

Sephora (Shanghai) Cosmetic Co Ltd in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 18 Sephora (Shanghai) Cosmetic Co Ltd: Key Facts

COMPANY BACKGROUND

PRIVATE LABEL

COMPETITIVE POSITIONING

  • Summary 19 Sephora (Shanghai) Cosmetic Co Ltd: Competitive Position 2012

Shanghai Jahwa United Co Ltd in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 20 Shanghai Jahwa United Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 21 Shanghai Jahwa Co Ltd: Competitive Position 2012

Shiseido China Co Ltd in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 22 Shiseido China Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 23 Shiseido China Co Ltd: Competitive Position 2012

Unilever China Ltd in Beauty and Personal Care (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 24 Unilever China Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

  • Summary 25 Unilever China Ltd: Production Statistics 2012

COMPETITIVE POSITIONING

  • Summary 26 Unilever China Ltd: Competitive Position 2012

Baby and Child-specific Products in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 18 Sales of Baby and Child-specific Products by Category: Value 2007-2012
  • Table 19 Sales of Baby and Child-specific Products by Category: % Value Growth 2007-2012
  • Table 20 Sales of Baby and Child-specific Products by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 21 Baby and Child-specific Products NBO Company Shares by Value 2008-2012
  • Table 22 Baby and Child-specific Products LBN Brand Shares by Value 2009-2012
  • Table 23 Baby and Child-specific Products Premium LBN Brand Shares by Value 2009-2012
  • Table 24 Baby and Child-specific Skin Care LBN Brand Shares by Value 2009-2012
  • Table 25 Baby and Child-specific Sun Care LBN Brand Shares by Value 2009-2012
  • Table 26 Forecast Sales of Baby and Child-specific Products by Category: Value 2012-2017
  • Table 27 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2012-2017
  • Table 28 Forecast Sales of Baby and Child-specific Products by Premium Vs Mass: % Value Analysis 2012-2017

Bath and Shower in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 29 Sales of Bath and Shower by Category: Value 2007-2012
  • Table 30 Sales of Bath and Shower by Category: % Value Growth 2007-2012
  • Table 31 Sales of Bath and Shower by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 32 Bath and Shower NBO Company Shares by Value 2008-2012
  • Table 33 Bath and Shower LBN Brand Shares by Value 2009-2012
  • Table 34 Bath and Shower Premium LBN Brand Shares by Value 2009-2012
  • Table 35 Forecast Sales of Bath and Shower by Category: Value 2012-2017
  • Table 36 Forecast Sales of Bath and Shower by Category: % Value Growth 2012-2017
  • Table 37 Forecast Sales of Bath and Shower by Premium Vs Mass: % Value Analysis 2012-2017

Colour Cosmetics in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 38 Sales of Colour Cosmetics by Category: Value 2007-2012
  • Table 39 Sales of Colour Cosmetics by Category: % Value Growth 2007-2012
  • Table 40 Sales of Colour Cosmetics by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 41 Colour Cosmetics NBO Company Shares by Value 2008-2012
  • Table 42 Colour Cosmetics LBN Brand Shares by Value 2009-2012
  • Table 43 Eye Make-up LBN Brand Shares by Value 2009-2012
  • Table 44 Facial Make-up LBN Brand Shares by Value 2009-2012
  • Table 45 Lip Products LBN Brand Shares by Value 2009-2012
  • Table 46 Nail Products LBN Brand Shares by Value 2009-2012
  • Table 47 Colour Cosmetics Premium LBN Brand Shares by Value 2009-2012
  • Table 48 Forecast Sales of Colour Cosmetics by Category: Value 2012-2017
  • Table 49 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2012-2017
  • Table 50 Forecast Sales of Colour Cosmetics by Premium Vs Mass: % Value Analysis 2012-2017

Deodorants in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 51 Sales of Deodorants by Category: Value 2007-2012
  • Table 52 Sales of Deodorants by Category: % Value Growth 2007-2012
  • Table 53 Sales of Deodorants by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 54 Deodorants NBO Company Shares by Value 2008-2012
  • Table 55 Deodorants LBN Brand Shares by Value 2009-2012
  • Table 56 Deodorants Premium LBN Brand Shares by Value 2009-2012
  • Table 57 Forecast Sales of Deodorants by Category: Value 2012-2017
  • Table 58 Forecast Sales of Deodorants by Category: % Value Growth 2012-2017
  • Table 59 Forecast Sales of Deodorants by Premium Vs Mass % Value Analysis 2012-2017

Depilatories in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 60 Sales of Depilatories by Category: Value 2007-2012
  • Table 61 Sales of Depilatories by Category: % Value Growth 2007-2012
  • Table 62 Sales of Women's Razors and Blades by Type: % Value Breakdown 2007-2012
  • Table 63 Depilatories NBO Company Shares by Value 2008-2012
  • Table 64 Depilatories LBN Brand Shares by Value 2009-2012
  • Table 65 Forecast Sales of Depilatories by Category: Value 2012-2017
  • Table 66 Forecast Sales of Depilatories by Category: % Value Growth 2012-2017

Fragrances in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 67 Sales of Fragrances by Category: Value 2007-2012
  • Table 68 Sales of Fragrances by Category: % Value Growth 2007-2012
  • Table 69 Fragrances NBO Company Shares by Value 2008-2012
  • Table 70 Fragrances LBN Brand Shares by Value 2009-2012
  • Table 71 Men's Premium Fragrances LBN Brand Shares by Value 2009-2012
  • Table 72 Women's Premium Fragrances LBN Brand Shares by Value 2009-2012
  • Table 73 Forecast Sales of Fragrances by Category: Value 2012-2017
  • Table 74 Forecast Sales of Fragrances by Category: % Value Growth 2012-2017

Hair Care in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 75 Sales of Hair Care by Category: Value 2007-2012
  • Table 76 Sales of Hair Care by Category: % Value Growth 2007-2012
  • Table 77 Sales of Hair Care by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 78 Sales of Styling Agents by Type: % Value Breakdown 2007-2012
  • Table 79 Hair Care NBO Company Shares by Value 2008-2012
  • Table 80 Hair Care LBN Brand Shares by Value 2009-2012
  • Table 81 Styling Agents LBN Brand Shares by Value 2009-2012
  • Table 82 Colourants LBN Brand Shares by Value 2009-2012
  • Table 83 Salon Hair Care NBO Company Shares by Value 2008-2012
  • Table 84 Salon Hair Care LBN Brand Shares by Value 2009-2012
  • Table 85 Hair Care Premium LBN Brand Shares by Value 2009-2012
  • Table 86 Forecast Sales of Hair Care by Category: Value 2012-2017
  • Table 87 Forecast Sales of Hair Care by Category: % Value Growth 2012-2017
  • Table 88 Forecast Sales of Hair Care by Premium Vs Mass: % Value Analysis 2012-2017

Men's Grooming in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 89 Sales of Men’s Grooming by Category: Value 2007-2012
  • Table 90 Sales of Men’s Grooming by Category: % Value Growth 2007-2012
  • Table 91 Sales of Men's Razors and Blades by Type: % Value Breakdown 2008-2012
  • Table 92 Men’s Grooming NBO Company Shares by Value 2008-2012
  • Table 93 Men’s Grooming LBN Brand Shares by Value 2009-2012
  • Table 94 Men's Razors and Blades LBN Brand Shares by Value 2009-2012
  • Table 95 Forecast Sales of Men’s Grooming by Category: Value 2012-2017
  • Table 96 Forecast Sales of Men’s Grooming by Category: % Value Growth 2012-2017

Oral Care in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 97 Sales of Oral Care by Category: Value 2007-2012
  • Table 98 Sales of Oral Care by Category: % Value Growth 2007-2012
  • Table 99 Sales of Toothbrushes by Category: Value 2007-2012
  • Table 100 Sales of Toothbrushes by Category: % Value Growth 2007-2012
  • Table 101 Sales of Toothpaste by Type: % Value Breakdown 2008-2012
  • Table 102 Oral Care NBO Company Shares by Value 2008-2012
  • Table 103 Oral Care LBN Brand Shares by Value 2009-2012
  • Table 104 Toothpaste LBN Brand Shares by Value 2009-2012
  • Table 105 Mouthwashes/Dental Rinses LBN Brand Shares by Value 2009-2012
  • Table 106 Forecast Sales of Oral Care by Category: Value 2012-2017
  • Table 107 Forecast Sales of Oral Care by Category: % Value Growth 2012-2017
  • Table 108 Forecast Sales of Toothbrushes by Category: Value 2012-2017
  • Table 109 Forecast Sales of Toothbrushes by Category: % Value Growth 2012-2017

Sets/Kits in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 110 Sales of Sets/Kits: Value 2007-2012
  • Table 111 Sales of Sets/Kits: % Value Growth 2007-2012
  • Table 112 Sales of Sets/Kits by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 113 Sets/Kits NBO Company Shares by Value 2008-2012
  • Table 114 Sets/Kits LBN Brand Shares by Value 2009-2012
  • Table 115 Sets/Kits Premium LBN Brand Shares by Value 2009-2012
  • Table 116 Forecast Sales of Sets/Kits by Premium Vs Mass: % Value Analysis: Value 2012-2017
  • Table 117 Forecast Sales of Sets/Kits by Premium Vs Mass: % Value Analysis: % Value Growth 2012-2017
  • Table 118 Forecast Sets/Kits Premium Vs Mass % Analysis 2012-2017

Skin Care in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 119 Sales of Skin Care by Category: Value 2007-2012
  • Table 120 Sales of Skin Care by Category: % Value Growth 2007-2012
  • Table 121 Sales of Skin Care by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 122 Face Masks: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2009-2012
  • Table 123 Facial Cleansers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2012
  • Table 124 Facial Moisturisers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2009-2012
  • Table 125 Anti-Agers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2012
  • Table 126 Toners: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2012
  • Table 127 Skin Care NBO Company Shares by Value 2008-2012
  • Table 128 Skin Care LBN Brand Shares by Value 2009-2012
  • Table 129 Facial Moisturisers LBN Brand Shares by Value 2009-2012
  • Table 130 Anti-agers LBN Brand Shares by Value 2009-2012
  • Table 131 Firming/Anti-cellulite Body Care LBN Brand Shares by Value 2009-2012
  • Table 132 General Purpose Body Care LBN Brand Shares by Value 2009-2012
  • Table 133 Skin Care Premium LBN Brand Shares by Value 2009-2012
  • Table 134 Forecast Sales of Skin Care by Category: Value 2012-2017
  • Table 135 Forecast Sales of Skin Care by Category: % Value Growth 2012-2017
  • Table 136 Forecast Sales of Skin Care by Premium Vs Mass: % Value Analysis 2012-2017

Sun Care in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 137 Sales of Sun Care by Category: Value 2007-2012
  • Table 138 Sales of Sun Care by Category: % Value Growth 2007-2012
  • Table 139 Sales of Sun Care by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 140 Sun Care NBO Company Shares by Value 2008-2012
  • Table 141 Sun Care LBN Brand Shares by Value 2009-2012
  • Table 142 Sun Care Premium LBN Brand Shares by Value 2009-2012
  • Table 143 Forecast Sales of Sun Care by Category: Value 2012-2017
  • Table 144 Forecast Sales of Sun Care by Category: % Value Growth 2012-2017
  • Table 145 Forecast Sales of Sun Care by Premium Vs Mass: % Value Analysis 2012-2017

Segmentation

This market research report includes the following:

  • Beauty and Personal Care
    • Baby and Child-specific Products
      • Baby and Child-specific Hair Care
      • Baby and Child-specific Skin Care
      • Baby and Child-specific Sun Care
      • Baby and Child-specific Toiletries
        • Baby Wipes
        • Medicated Baby and Child-specific Products
        • Nappy (Diaper) Rash Treatments
      • Bath and Shower
        • Bar Soap
        • Bath Additives
          • Bath Foam/Gel
          • Bath Oil/Pearls
          • Bath Salts/Powder
          • Other Bath Additives
        • Body Wash/Shower Gel
        • Intimate Hygiene
          • Intimate Washes
          • Intimate Wipes
        • Liquid Soap
        • Talcum Powder
      • Colour Cosmetics
        • Eye Make-Up
          • Eye Liner/Pencil
            • Eye Shadow
              • Mascara
                • Other Eye Make-Up
                • Facial Make-Up
                  • Blusher/Bronzer/Highlighter
                    • Foundation/Concealer
                      • Powder
                        • Other Facial Make-Up
                        • Lip Products
                          • Lip Gloss
                            • Lip Liner/Pencil
                              • Lipstick
                                • Other Lip Products
                                • Nail Products
                                  • Nail Polish
                                    • Nail Treatments/Strengthener
                                      • Polish Remover
                                        • Other Nail Products
                                      • Deodorants
                                        • Deodorant Creams
                                        • Deodorant Pumps
                                        • Deodorant Roll-Ons
                                        • Deodorant Sprays
                                        • Deodorant Sticks
                                        • Deodorant Wipes
                                      • Depilatories
                                        • Hair Removers/Bleaches
                                        • Women's Pre-Shave
                                        • Women's Razors and Blades
                                      • Fragrances
                                        • Premium Fragrances
                                          • Premium Men's Fragrances
                                          • Premium Women's Fragrances
                                          • Premium Unisex Fragrances
                                        • Mass Fragrances
                                          • Mass Men's Fragrances
                                          • Mass Women's Fragrances
                                          • Mass Unisex Fragrances
                                      • Hair Care
                                        • 2-in-1 Products
                                        • Colourants
                                        • Conditioners
                                        • Hair Loss Treatments
                                        • Perms and Relaxants
                                        • Salon Hair Care
                                        • Shampoos
                                          • Medicated Shampoos
                                          • Standard Shampoos
                                        • Styling Agents
                                      • Men's Grooming
                                        • Men's Shaving
                                          • Men's Post-Shave
                                          • Men's Pre-Shave
                                          • Men's Razors and Blades
                                        • Men's Toiletries
                                          • Men's Bath and Shower
                                            • Premium Men's Bath and Shower
                                            • Mass Men's Bath and Shower
                                          • Men's Deodorants
                                            • Premium Men's Deodorants
                                            • Mass Men's Deodorants
                                          • Men's Hair Care
                                            • Premium Men's Hair Care
                                            • Mass Men's Hair Care
                                          • Men's Skin Care
                                            • Premium Men's Skin Care
                                            • Mass Men's Skin Care
                                      • Oral Care
                                        • Dental Floss
                                        • Denture Care
                                          • Mouth Fresheners
                                          • Mouthwashes/Dental Rinses
                                          • Tooth Whiteners
                                          • Toothbrushes
                                            • Manual Toothbrushes
                                            • Power Toothbrushes
                                              • Battery Toothbrushes
                                                • Battery Toothbrush Replacement Heads
                                                • Battery Toothbrush Units
                                              • Electric Toothbrushes
                                                • Electric Toothbrush Replacement Heads
                                                • Electric Toothbrush Units
                                          • Toothpaste
                                        • Oral Care Excl Power Toothbrushes
                                        • Skin Care
                                          • Body Care
                                            • Firming/Anti-Cellulite Body Care
                                              • Premium Firming/Anti-Cellulite Body Care
                                              • Mass Firming/Anti-Cellulite Body Care
                                            • General Purpose Body Care
                                              • Premium General Purpose Body Care
                                              • Mass General Purpose Body Care
                                          • Facial Care
                                            • Acne Treatments
                                              • Premium Acne Treatments
                                              • Mass Acne Treatments
                                            • Face Masks
                                              • Premium Face Masks
                                              • Mass Face Masks
                                            • Facial Cleansers
                                              • Liquid/Cream/Gel/Bar Cleansers
                                                • Premium Liquid/Cream/Gel/Bar Cleansers
                                                • Mass Liquid/Cream/Gel/Bar Cleansers
                                              • Facial Cleansing Wipes
                                                • Premium Facial Cleansing Wipes
                                                • Mass Facial Cleansing Wipes
                                            • Facial Moisturisers
                                              • Premium Facial Moisturisers
                                              • Mass Facial Moisturisers
                                            • Lip Care
                                              • Premium Lip Care
                                              • Mass Lip Care
                                            • Anti-Agers
                                              • Premium Anti-Agers
                                              • Mass Anti-Agers
                                            • Toners
                                              • Premium Toners
                                              • Mass Toners
                                          • Hand Care
                                            • Premium Hand Care
                                            • Mass Hand Care
                                        • Sun Care
                                          • Aftersun
                                            • Self-Tanning
                                              • Sun Protection
                                              • Sets/Kits
                                              • Premium Cosmetics
                                                • Premium Baby and Child-specific Products
                                                • Premium Bath and Shower
                                                • Premium Colour Cosmetics
                                                  • Premium Eye Make-Up
                                                    • Premium Facial Make-Up
                                                      • Premium Lip Products
                                                        • Premium Nail Products
                                                        • Premium Deodorants
                                                        • Premium Fragrances
                                                          • Premium Men's Fragrances
                                                          • Premium Women's Fragrances
                                                          • Premium Unisex Fragrances
                                                        • Premium Hair Care
                                                        • Premium Skin Care
                                                          • Premium Body Care
                                                            • Premium Firming/Anti-Cellulite Body Care
                                                            • Premium General Purpose Body Care
                                                          • Premium Facial Care
                                                            • Premium Acne Treatments
                                                            • Premium Face Masks
                                                            • Premium Facial Cleansing Wipes
                                                            • Premium Facial Moisturisers
                                                            • Premium Lip Care
                                                            • Premium Liquid/Cream/Gel/Bar Cleansers
                                                            • Premium Anti-Agers
                                                            • Premium Toners
                                                          • Premium Hand Care
                                                        • Premium Sun Care
                                                          • Premium Sets/Kits
                                                        • Mass Cosmetics
                                                          • Mass Baby and Child-specific Products
                                                          • Mass Bath and Shower
                                                          • Mass Colour Cosmetics
                                                            • Mass Eye Make-Up
                                                              • Mass Facial Make-Up
                                                                • Mass Lip Products
                                                                  • Mass Nail Products
                                                                  • Mass Deodorants
                                                                  • Mass Fragrances
                                                                    • Mass Men's Fragrances
                                                                    • Mass Women's Fragrances
                                                                    • Mass Unisex Fragrances
                                                                  • Mass Hair Care
                                                                  • Mass Skin Care
                                                                    • Mass Body Care
                                                                      • Mass Firming/Anti-Cellulite Body Care
                                                                      • Mass General Purpose Body Care
                                                                    • Mass Facial Care
                                                                      • Mass Acne Treatments
                                                                      • Mass Face Masks
                                                                      • Mass Facial Cleansing Wipes
                                                                      • Mass Facial Moisturisers
                                                                      • Mass Lip Care
                                                                      • Mass Liquid/Cream/Gel/Bar Cleansers
                                                                      • Mass Anti-Agers
                                                                      • Mass Toners
                                                                    • Mass Hand Care
                                                                  • Mass Sun Care
                                                                    • Mass Sets/Kits

                                                                Statistics Included

                                                                For each category and subcategory you will receive the following data in Excel format:

                                                                From Passport

                                                                • Market sizes
                                                                • Company shares
                                                                • Brand shares
                                                                • Distribution
                                                                • Analysis by type
                                                                • Premium vs mass
                                                                • Pricing
                                                                • Products by ingredient
                                                                • Products by ingredient
                                                                • Sun protection by factor

                                                                Market size details:

                                                                • Retail volume
                                                                • Retail volume % growth
                                                                • Retail volume per capita
                                                                • Retail value retail selling price % growth
                                                                • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
                                                                • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                                                • Retail value manufacturer selling price % growth
                                                                • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
                                                                • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                                                • Retail volume alternative
                                                                • Retail volume alternative % growth
                                                                • Retail volume alternative per capita

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