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Country Report

Norway Flag Beauty and Personal Care in Norway

| Pages: 145

Price: US$2,400

About this Report

EXECUTIVE SUMMARY

2013 sees better performance than in the previous two years

Beauty and personal care had overall moderate growth from 2011 – 2013 with slightly higher growth in 2013 compared to the previous two years. The growth was mainly driven by strong value growth anti-agers, facial cleansing wipes, mouthwashes/dental rinses, nail products and self-tanning. The categories that experienced the highest decrease in current value during 2013 were bath additives, deodorant creams, electric toothbrushes, hair loss treatments, mass fragrances, mass men’s bath and shower and medicated shampoos. Other categories mainly had sluggish value growth throughout the year.

Consumers more wary about quality and ingredients of products before purchase

Consumers tended to do more research on beauty and personal care products before purchasing them, and more resources in the form of product tests, blogs and internet forums made this easier than before. This put extra pressure on the players within the industry to launch better quality products, and was a crucial driver in success or failure of certain products. The tests that had the most focus were those based on certain unhealthy ingredients in products, which were normally carried out by different organisations such as Forbrukerrådet (Consumer Council of Norway) and Grønn Hverdag (Green Everyday). There was also a range of more subjective tests, blogs and forums available that were mainly reviewed by the younger generation of consumers, and some of these also gave advice on which products were more healthy or ethically advantageous, which was something about which Norwegian consumers of beauty and personal care products were increasingly concerned.

Better quality ingredients and ethical positioning crucial in competition

Many new products in 2013 were promoted with no parabens, no palm oil and the Nordic Ecolabel (Swan-label). Due to the increasing trend of demand for higher quality products, many companies saw a need to improve their product formulae to be free from, for example, allergenic substances and endocrine disrupters. Ethical demands similarly made it necessary to reconsider workers’ rights in the production process. Animal testing and palm oil were especially contentious in the review period, and from March 2013 it became illegal to import or distribute all new products that are tested on animals into the EU and EEA.

Beauty specialist retailers see increased competition from other channels

The share of sales through beauty specialist retailers channel in Norway was decreasing, mainly due to increased share of chemists/pharmacies, internet retailing and duty-free shops. This especially affected fragrances, colour cosmetics and skincare. The focus of many beauty specialist retailers in 2013 was to find different approaches to recover the shares. Amongst others, there was a strong focus on shoppers’ experience and presentation of the products. Some players conveyed messages about false products sold via the internet. Due to the competition between the channels, it is likely that there will be some interesting dynamics within the channels in the Norwegian market in the forecast period.

Further growth expected throughout the forecast period

Beauty and personal care in Norway is expected to register a marginally higher constant value growth in the forecast period compared to the review period. Consumer confidence is expected to stay strong among Norwegians in the forecast period, and it is likely that this will affect the willingness to buy better and higher quality products. It is also likely that beauty specialist retailers in particular will continue introducing new approaches to give customers an enhanced shopping experience, and that this will further increase sales in the form of more spontaneous shopping.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Beauty and Personal Care industry in Norway with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Beauty and Personal Care industry in Norway, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Norway for free:

The Beauty and Personal Care in Norway market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Beauty and Personal Care in Norway?
  • What are the major brands in Norway?
  • How are sales of mass versus premium beauty products evolving?
  • What are the key shifts in retail channel distribution?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Beauty and Personal Care in Norway - Industry Overview

EXECUTIVE SUMMARY

2013 sees better performance than in the previous two years

Consumers more wary about quality and ingredients of products before purchase

Better quality ingredients and ethical positioning crucial in competition

Beauty specialist retailers see increased competition from other channels

Further growth expected throughout the forecast period

KEY TRENDS AND DEVELOPMENTS

A strong economy and consumer confidence create a good basis for growth

New EU regulations on cosmetic products

Consumers want anti-ageing, oils and nail polish

Beauty specialist retailers approaching different ways to reclaim share

MARKET DATA

  • Table 1 Sales of Beauty and Personal Care by Category: Value 2008-2013
  • Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2008-2013
  • Table 3 Sales of Premium Beauty and Personal Care by Category: Value 2008-2013
  • Table 4 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2008-2013
  • Table 5 GBO Company Shares of Beauty and Personal Care: % Value 2009-2013
  • Table 6 NBO Company Shares of Beauty and Personal Care: % Value 2009-2013
  • Table 7 LBN Brand Shares of Beauty and Personal Care: % Value 2010-2013
  • Table 8 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2008-2013
  • Table 9 Distribution of Beauty and Personal Care by Format: % Value 2008-2013
  • Table 10 Distribution of Beauty and Personal Care by Format and Category: % Value 2013
  • Table 11 Forecast Sales of Beauty and Personal Care by Category: Value 2013-2018
  • Table 12 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 13 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
  • Table 14 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018

SOURCES

  • Summary 1 Research Sources

Beauty and Personal Care in Norway - Company Profiles

Engelschiøn Marwell Hauge AS in Beauty and Personal Care (Norway)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 2 Engelschiøn Marwell Hauge AS: Key Facts
  • Summary 3 Engelschiøn Marwell Hauge AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 4 Engelschiøn Marwell Hauge AS: Competitive Position 2013

Eqology AS in Beauty and Personal Care (Norway)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Eqology AS: Key Facts
  • Summary 6 Eqology AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Lilleborg AS in Beauty and Personal Care (Norway)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 7 Lilleborg AS: Key Facts
  • Summary 8 Lilleborg AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 9 Lilleborg AS: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 10 Lilleborg AS: Competitive Position 2013

L'Oréal Norge AS in Beauty and Personal Care (Norway)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 11 L’Oréal Norge AS: Key Facts
  • Summary 12 L’Oréal Norge AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 13 L’Oréal Norge AS: Competitive Position 2013

Vita AS in Beauty and Personal Care (Norway)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 14 Vita AS: Key Facts
  • Summary 15 Vita AS: Operational Indicators

COMPANY BACKGROUND

  • Chart 1 Vita AS: Vita in Oslo

INTERNET STRATEGY

PRIVATE LABEL

  • Summary 16 Vita AS: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 17 Vita AS: Competitive Position 2013

Baby and Child-specific Products in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 15 Sales of Baby and Child-specific Products by Category: Value 2008-2013
  • Table 16 Sales of Baby and Child-specific Products by Category: % Value Growth 2008-2013
  • Table 17 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2008-2013
  • Table 18 NBO Company Shares of Baby and Child-specific Products: % Value 2009-2013
  • Table 19 LBN Brand Shares of Baby and Child-specific Products: % Value 2010-2013
  • Table 20 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2010-2013
  • Table 21 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2010-2013
  • Table 22 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2010-2013
  • Table 23 Forecast Sales of Baby and Child-specific Products by Category: Value 2013-2018
  • Table 24 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2013-2018
  • Table 25 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2013-2018

Bath and Shower in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 26 Sales of Bath and Shower by Category: Value 2008-2013
  • Table 27 Sales of Bath and Shower by Category: % Value Growth 2008-2013
  • Table 28 Sales of Bath and Shower by Premium vs Mass: % Value 2008-2013
  • Table 29 NBO Company Shares of Bath and Shower: % Value 2009-2013
  • Table 30 LBN Brand Shares of Bath and Shower: % Value 2010-2013
  • Table 31 LBN Brand Shares of Premium Bath and Shower: % Value 2010-2013
  • Table 32 Forecast Sales of Bath and Shower by Category: Value 2013-2018
  • Table 33 Forecast Sales of Bath and Shower by Category: % Value Growth 2013-2018
  • Table 34 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2013-2018

Colour Cosmetics in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 35 Sales of Colour Cosmetics by Category: Value 2008-2013
  • Table 36 Sales of Colour Cosmetics by Category: % Value Growth 2008-2013
  • Table 37 Sales of Colour Cosmetics by Premium vs Mass: % Value 2008-2013
  • Table 38 NBO Company Shares of Colour Cosmetics: % Value 2009-2013
  • Table 39 LBN Brand Shares of Colour Cosmetics: % Value 2010-2013
  • Table 40 LBN Brand Shares of Eye Make-up: % Value 2010-2013
  • Table 41 LBN Brand Shares of Facial Make-up: % Value 2010-2013
  • Table 42 LBN Brand Shares of Lip Products: % Value 2010-2013
  • Table 43 LBN Brand Shares of Nail Products: % Value 2010-2013
  • Table 44 LBN Brand Shares of Premium Colour Cosmetics: % Value 2010-2013
  • Table 45 Forecast Sales of Colour Cosmetics by Category: Value 2013-2018
  • Table 46 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2013-2018
  • Table 47 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2013-2018

Deodorants in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 48 Sales of Deodorants by Category: Value 2008-2013
  • Table 49 Sales of Deodorants by Category: % Value Growth 2008-2013
  • Table 50 Sales of Deodorants by Premium vs Mass: % Value 2008-2013
  • Table 51 NBO Company Shares of Deodorants: % Value 2009-2013
  • Table 52 LBN Brand Shares of Deodorants: % Value 2010-2013
  • Table 53 LBN Brand Shares of Premium Deodorants: % Value 2010-2013
  • Table 54 Forecast Sales of Deodorants by Category: Value 2013-2018
  • Table 55 Forecast Sales of Deodorants by Category: % Value Growth 2013-2018
  • Table 56 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2013-2018

Depilatories in Norway - Category Analysis

HEADLINES

TRENDS

CATEGORY DATA

  • Table 57 Sales of Depilatories by Category: Value 2008-2013
  • Table 58 Sales of Depilatories by Category: % Value Growth 2008-2013
  • Table 59 Sales of Women's Razors and Blades by Type: % Value Breakdown 2008-2013
  • Table 60 NBO Company Shares of Depilatories: % Value 2009-2013
  • Table 61 LBN Brand Shares of Depilatories: % Value 2010-2013
  • Table 62 Forecast Sales of Depilatories by Category: Value 2013-2018
  • Table 63 Forecast Sales of Depilatories by Category: % Value Growth 2013-2018

Fragrances in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 64 Sales of Fragrances by Category: Value 2008-2013
  • Table 65 Sales of Fragrances by Category: % Value Growth 2008-2013
  • Table 66 NBO Company Shares of Fragrances: % Value 2009-2013
  • Table 67 LBN Brand Shares of Fragrances: % Value 2010-2013
  • Table 68 LBN Brand Shares of Premium Men's Fragrances: % Value 2010-2013
  • Table 69 LBN Brand Shares of Premium Women's Fragrances: % Value 2010-2013
  • Table 70 Forecast Sales of Fragrances by Category: Value 2013-2018
  • Table 71 Forecast Sales of Fragrances by Category: % Value Growth 2013-2018

Hair Care in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 72 Sales of Hair Care by Category: Value 2008-2013
  • Table 73 Sales of Hair Care by Category: % Value Growth 2008-2013
  • Table 74 Sales of Hair Care by Premium vs Mass: % Value 2008-2013
  • Table 75 Sales of Styling Agents by Type: % Value Breakdown 2008-2013
  • Table 76 NBO Company Shares of Hair Care: % Value 2009-2013
  • Table 77 NBO Company Shares of Salon Hair Care: % Value 2009-2013
  • Table 78 LBN Brand Shares of Hair Care: % Value 2010-2013
  • Table 79 LBN Brand Shares of Colourants: % Value 2010-2013
  • Table 80 LBN Brand Shares of Salon Hair Care: % Value 2010-2013
  • Table 81 LBN Brand Shares of Styling Agents: % Value 2010-2013
  • Table 82 LBN Brand Shares of Premium Hair Care: % Value 2010-2013
  • Table 83 Forecast Sales of Hair Care by Category: Value 2013-2018
  • Table 84 Forecast Sales of Hair Care by Category: % Value Growth 2013-2018
  • Table 85 Forecast Sales of Hair Care by Premium vs Mass: % Value 2013-2018

Men's Grooming in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 86 Sales of Men’s Grooming by Category: Value 2008-2013
  • Table 87 Sales of Men’s Grooming by Category: % Value Growth 2008-2013
  • Table 88 Sales of Men's Razors and Blades by Type: % Value Breakdown 2009-2013
  • Table 89 NBO Company Shares of Men’s Grooming: % Value 2009-2013
  • Table 90 LBN Brand Shares of Men’s Grooming: % Value 2010-2013
  • Table 91 LBN Brand Shares of Men's Razors and Blades: % Value 2010-2013
  • Table 92 Forecast Sales of Men’s Grooming by Category: Value 2013-2018
  • Table 93 Forecast Sales of Men’s Grooming by Category: % Value Growth 2013-2018

Oral Care in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 94 Sales of Oral Care by Category: Value 2008-2013
  • Table 95 Sales of Oral Care by Category: % Value Growth 2008-2013
  • Table 96 Sales of Toothbrushes by Category: Value 2008-2013
  • Table 97 Sales of Toothbrushes by Category: % Value Growth 2008-2013
  • Table 98 Sales of Toothpaste by Type: % Value Breakdown 2009-2013
  • Table 99 NBO Company Shares of Oral Care: % Value 2009-2013
  • Table 100 LBN Brand Shares of Oral Care: % Value 2010-2013
  • Table 101 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2010-2013
  • Table 102 LBN Brand Shares of Toothpaste: % Value 2010-2013
  • Table 103 Forecast Sales of Oral Care by Category: Value 2013-2018
  • Table 104 Forecast Sales of Oral Care by Category: % Value Growth 2013-2018
  • Table 105 Forecast Sales of Toothbrushes by Category: Value 2013-2018
  • Table 106 Forecast Sales of Toothbrushes by Category: % Value Growth 2013-2018

Sets/Kits in Norway - Category Analysis

HEADLINES

TRENDS

CATEGORY DATA

  • Table 107 Sales of Sets/Kits: Value 2008-2013
  • Table 108 Sales of Sets/Kits: % Value Growth 2008-2013
  • Table 109 Sales of Sets/Kits by Premium vs Mass: % Value 2008-2013
  • Table 110 NBO Company Shares of Sets/Kits: % Value 2009-2013
  • Table 111 LBN Brand Shares of Sets/Kits: % Value 2010-2013
  • Table 112 LBN Brand Shares of Premium Sets/Kits: % Value 2010-2013
  • Table 113 Forecast Sales of Sets/Kits by Premium vs Mass: % Value: Value 2013-2018
  • Table 114 Forecast Sales of Sets/Kits by Premium vs Mass: % Value: % Value Growth 2013-2018
  • Table 115 Forecast Sales of Sets/Kits by Premium vs Mass: % Value 2013-2018

Skin Care in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 116 Sales of Skin Care by Category: Value 2008-2013
  • Table 117 Sales of Skin Care by Category: % Value Growth 2008-2013
  • Table 118 Sales of Face Masks by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 119 Sales of Facial Cleansers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 120 Sales of Facial Moisturisers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 121 Sales of Anti-Agers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 122 Sales of Toners by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2013
  • Table 123 NBO Company Shares of Skin Care: % Value 2009-2013
  • Table 124 LBN Brand Shares of Skin Care: % Value 2010-2013
  • Table 125 LBN Brand Shares of Facial Moisturisers: % Value 2010-2013
  • Table 126 LBN Brand Shares of Anti-agers: % Value 2010-2013
  • Table 127 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2010-2013
  • Table 128 LBN Brand Shares of General Purpose Body Care: % Value 2010-2013
  • Table 129 LBN Brand Shares of Premium Skin Care: % Value 2010-2013
  • Table 130 Forecast Sales of Skin Care by Category: Value 2013-2018
  • Table 131 Forecast Sales of Skin Care by Category: % Value Growth 2013-2018
  • Table 132 Forecast Sales of Skin Care by Premium vs Mass: % Value 2013-2018

Sun Care in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 133 Sales of Sun Care by Category: Value 2008-2013
  • Table 134 Sales of Sun Care by Category: % Value Growth 2008-2013
  • Table 135 Sales of Sun Care by Premium vs Mass: % Value 2008-2013
  • Table 136 NBO Company Shares of Sun Care: % Value 2009-2013
  • Table 137 LBN Brand Shares of Sun Care: % Value 2010-2013
  • Table 138 LBN Brand Shares of Premium Sun Care: % Value 2010-2013
  • Table 139 Forecast Sales of Sun Care by Category: Value 2013-2018
  • Table 140 Forecast Sales of Sun Care by Category: % Value Growth 2013-2018
  • Table 141 Forecast Sales of Sun Care by Premium vs Mass: % Value 2013-2018
  • Table 142 Retail Sales of Sun Protection by Formulation: % Analysis 2008-2013

Segmentation

This market research report includes the following:

  • Beauty and Personal Care
    • Baby and Child-specific Products
      • Baby and Child-specific Hair Care
      • Baby and Child-specific Skin Care
      • Baby and Child-specific Sun Care
      • Baby and Child-specific Toiletries
        • Baby Wipes
        • Medicated Baby and Child-specific Products
        • Nappy (Diaper) Rash Treatments
      • Bath and Shower
        • Bar Soap
        • Bath Additives
          • Bath Foam/Gel
          • Bath Oil/Pearls
          • Bath Salts/Powder
          • Other Bath Additives
        • Body Wash/Shower Gel
        • Intimate Hygiene
          • Intimate Washes
          • Intimate Wipes
        • Liquid Soap
        • Talcum Powder
      • Colour Cosmetics
        • Eye Make-Up
          • Eye Liner/Pencil
            • Eye Shadow
              • Mascara
                • Other Eye Make-Up
                • Facial Make-Up
                  • Blusher/Bronzer/Highlighter
                    • Foundation/Concealer
                      • Powder
                        • Other Facial Make-Up
                        • Lip Products
                          • Lip Gloss
                            • Lip Liner/Pencil
                              • Lipstick
                                • Other Lip Products
                                • Nail Products
                                  • Nail Polish
                                    • Nail Treatments/Strengthener
                                      • Polish Remover
                                        • Other Nail Products
                                      • Deodorants
                                        • Deodorant Creams
                                        • Deodorant Pumps
                                        • Deodorant Roll-Ons
                                        • Deodorant Sprays
                                        • Deodorant Sticks
                                        • Deodorant Wipes
                                      • Depilatories
                                        • Hair Removers/Bleaches
                                        • Women's Pre-Shave
                                        • Women's Razors and Blades
                                      • Fragrances
                                        • Premium Fragrances
                                          • Premium Men's Fragrances
                                          • Premium Women's Fragrances
                                          • Premium Unisex Fragrances
                                        • Mass Fragrances
                                          • Mass Men's Fragrances
                                          • Mass Women's Fragrances
                                          • Mass Unisex Fragrances
                                      • Hair Care
                                        • 2-in-1 Products
                                        • Colourants
                                        • Conditioners
                                        • Hair Loss Treatments
                                        • Perms and Relaxants
                                        • Salon Hair Care
                                        • Shampoos
                                          • Medicated Shampoos
                                          • Standard Shampoos
                                        • Styling Agents
                                      • Men's Grooming
                                        • Men's Shaving
                                          • Men's Post-Shave
                                          • Men's Pre-Shave
                                          • Men's Razors and Blades
                                        • Men's Toiletries
                                          • Men's Bath and Shower
                                            • Premium Men's Bath and Shower
                                            • Mass Men's Bath and Shower
                                          • Men's Deodorants
                                            • Premium Men's Deodorants
                                            • Mass Men's Deodorants
                                          • Men's Hair Care
                                            • Premium Men's Hair Care
                                            • Mass Men's Hair Care
                                          • Men's Skin Care
                                            • Premium Men's Skin Care
                                            • Mass Men's Skin Care
                                      • Oral Care
                                        • Dental Floss
                                        • Denture Care
                                          • Mouth Fresheners
                                          • Mouthwashes/Dental Rinses
                                          • Tooth Whiteners
                                          • Toothbrushes
                                            • Manual Toothbrushes
                                            • Power Toothbrushes
                                              • Battery Toothbrushes
                                                • Battery Toothbrush Replacement Heads
                                                • Battery Toothbrush Units
                                              • Electric Toothbrushes
                                                • Electric Toothbrush Replacement Heads
                                                • Electric Toothbrush Units
                                          • Toothpaste
                                        • Oral Care Excl Power Toothbrushes
                                        • Skin Care
                                          • Body Care
                                            • Firming/Anti-Cellulite Body Care
                                              • Premium Firming/Anti-Cellulite Body Care
                                              • Mass Firming/Anti-Cellulite Body Care
                                            • General Purpose Body Care
                                              • Premium General Purpose Body Care
                                              • Mass General Purpose Body Care
                                          • Facial Care
                                            • Acne Treatments
                                              • Premium Acne Treatments
                                              • Mass Acne Treatments
                                            • Face Masks
                                              • Premium Face Masks
                                              • Mass Face Masks
                                            • Facial Cleansers
                                              • Liquid/Cream/Gel/Bar Cleansers
                                                • Premium Liquid/Cream/Gel/Bar Cleansers
                                                • Mass Liquid/Cream/Gel/Bar Cleansers
                                              • Facial Cleansing Wipes
                                                • Premium Facial Cleansing Wipes
                                                • Mass Facial Cleansing Wipes
                                            • Facial Moisturisers
                                              • Premium Facial Moisturisers
                                              • Mass Facial Moisturisers
                                            • Lip Care
                                              • Premium Lip Care
                                              • Mass Lip Care
                                            • Anti-Agers
                                              • Premium Anti-Agers
                                              • Mass Anti-Agers
                                            • Toners
                                              • Premium Toners
                                              • Mass Toners
                                          • Hand Care
                                            • Premium Hand Care
                                            • Mass Hand Care
                                        • Sun Care
                                          • Aftersun
                                            • Self-Tanning
                                              • Sun Protection
                                              • Sets/Kits
                                              • Premium Beauty and Personal Care
                                                • Premium Baby and Child-specific Products
                                                • Premium Bath and Shower
                                                • Premium Colour Cosmetics
                                                  • Premium Deodorants
                                                  • Premium Fragrances
                                                    • Premium Men's Fragrances
                                                    • Premium Women's Fragrances
                                                    • Premium Unisex Fragrances
                                                  • Premium Hair Care
                                                  • Premium Skin Care
                                                    • Premium Body Care
                                                      • Premium Firming/Anti-Cellulite Body Care
                                                      • Premium General Purpose Body Care
                                                    • Premium Facial Care
                                                      • Premium Acne Treatments
                                                      • Premium Face Masks
                                                      • Premium Facial Cleansing Wipes
                                                      • Premium Facial Moisturisers
                                                      • Premium Lip Care
                                                      • Premium Liquid/Cream/Gel/Bar Cleansers
                                                      • Premium Anti-Agers
                                                      • Premium Toners
                                                    • Premium Hand Care
                                                  • Premium Sun Care
                                                    • Premium Sets/Kits
                                                  • Mass Beauty and Personal Care
                                                    • Mass Baby and Child-specific Products
                                                    • Mass Bath and Shower
                                                    • Mass Colour Cosmetics
                                                      • Mass Deodorants
                                                      • Mass Fragrances
                                                        • Mass Men's Fragrances
                                                        • Mass Women's Fragrances
                                                        • Mass Unisex Fragrances
                                                      • Mass Hair Care
                                                      • Mass Skin Care
                                                        • Mass Body Care
                                                          • Mass Firming/Anti-Cellulite Body Care
                                                          • Mass General Purpose Body Care
                                                        • Mass Facial Care
                                                          • Mass Acne Treatments
                                                          • Mass Face Masks
                                                          • Mass Facial Cleansing Wipes
                                                          • Mass Facial Moisturisers
                                                          • Mass Lip Care
                                                          • Mass Liquid/Cream/Gel/Bar Cleansers
                                                          • Mass Anti-Agers
                                                          • Mass Toners
                                                        • Mass Hand Care
                                                      • Mass Sun Care
                                                        • Mass Sets/Kits

                                                    Statistics Included

                                                    For each category and subcategory you will receive the following data in Excel format:

                                                    From Passport

                                                    • Market Sizes
                                                    • Company Shares
                                                    • Brand Shares
                                                    • Distribution
                                                    • Pricing
                                                    • Analysis by Type
                                                    • Premium vs Mass
                                                    • Products by Ingredient
                                                    • Sun Protection by Factor

                                                    Market size details:

                                                    • Retail volume
                                                    • Retail volume % growth
                                                    • Retail volume per capita
                                                    • Retail value retail selling price % growth
                                                    • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
                                                    • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                                    • Retail value manufacturer selling price % growth
                                                    • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
                                                    • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                                    • Retail volume alternative
                                                    • Retail volume alternative % growth
                                                    • Retail volume alternative per capita

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