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Country Report

Norway Flag Beauty and Personal Care in Norway

| Pages: 174

Price: US$2,400

About this Report

EXECUTIVE SUMMARY

Moderate growth in value sales in 2012

Beauty and personal care registered quite moderate value growth during 2012 at a slightly higher rate than during 2011. The rising concern about maintaining a well groomed appearance and the wider availability of new beauty products helped increase sales in beauty and personal care products throughout the review period. Products in categories such as deodorants, oral care and sun care are not particularly sensitive to economic fluctuations and the influence of the global financial crisis. Nail products, hair loss treatments and mouthwashes/dental rinses registered the strongest constant value growth in beauty and personal care during 2012.

Concerns grow about harmful ingredients as consumer seek to look younger

The increasing concern about the potential for beauty products to contain harmful ingredients was reflected in rising value sales during 2012 for products which are considered to be safer. Independent pressure groups and individual consumers alike are now reviewing product tests and reviews before purchasing beauty products. This situation has affected mainly those products which are not positioned as being ‘safe’. In addition, the interest of increasing numbers of Swedish consumers on looking younger and preventing ageing helped to increase value sales of both mass anti-agers and premium anti-agers during 2012, with each category increasing by 6% in value. More skin care companies are now offering skin care products in Norway that include anti-aging properties, high SPF sun protection levels and antioxidants.

Strong investment on new product development in some categories

Norway’s leading beauty and personal care players such as L’Oréal Norge have developed a wider variety of new products within their existing product lines in order to meet shifting consumers demand. New ingredients, eco-labels, hybrid products and higher quality were some of the main elements used in new product launches in the industry towards the end of the review period. Many beauty and personal care companies are developing more products for different consumers segments such as children, adult men and women and the elderly. Value-added products are now available in a range of categories including hair care, colour cosmetics and skin care.

Store-based and online retailers extend their beauty and personal care product lines

Many chemists/pharmacies outlets in Norway now offer a very wide selection of beauty and personal care products. Vitusapotek, for instance, now offers L’Occitane products, while beauty specialist retailer Vita recently opened its first Vita exclusive outlet offering only premium beauty products. In addition, many retailers are now offering beauty and personal care products through online channels, including www.vita.no, www.apotek1.no and www.vitusapotek.no. Stronger competition between beauty and personal care retailing websites such as www.feelunique.com, www.lookfantastics.com or www.blivakker.no is now seen as a strong threat to the leading store-based retailers of beauty and personal care products, many of which are not in a position to compete with their internet retailing rivals in terms of unit price.

A very modest increase is expected over the forecast period.

Beauty and personal care in Norway is expected to register a slightly higher constant value growth over the forecast period than the growth recorded over the review period. The Norwegian economy is expected to continue to perform well during the forecast period, with high employment rates and stronger disposable income levels among consumers set to boost spending on beauty and personal care products. Skin care is one category which is expected to register strong constant value growth during the forecast period, with growth driven by the rapid growth of acne treatments and facial cleansers. Intense price competition is set to lead to consumers searching for products which offer good value for money in terms of quality and product benefits.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Beauty and Personal Care industry in Norway with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Beauty and Personal Care industry in Norway, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Norway for free:

The Beauty and Personal Care in Norway market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Beauty and Personal Care in Norway?
  • What are the major brands in Norway?
  • How are sales of mass versus premium beauty products evolving?
  • What are the key shifts in retail channel distribution?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Beauty and Personal Care in Norway - Industry Overview

EXECUTIVE SUMMARY

Moderate growth in value sales in 2012

Concerns grow about harmful ingredients as consumer seek to look younger

Strong investment on new product development in some categories

Store-based and online retailers extend their beauty and personal care product lines

A very modest increase is expected over the forecast period.

KEY TRENDS AND DEVELOPMENTS

The state of the economy compromises consumer confidence, limiting growth

  • Table 1 Development of Household Indicators in Norway 2008-2012

Older population focus on ageing gracefully

New product development boost dynamic growth in beauty and personal care market

Consumers are opting for buying skin care in non-traditional sales channels

Concerns about potential harmful ingredients in skin care influence demand for skin care

MARKET DATA

  • Table 2 Sales of Beauty and Personal Care by Category: Value 2007-2012
  • Table 3 Sales of Beauty and Personal Care by Category: % Value Growth 2007-2012
  • Table 4 Sales of Premium Cosmetics by Category: Value 2007-2012
  • Table 5 Sales of Premium Cosmetics by Category: % Value Growth 2007-2012
  • Table 6 Beauty and Personal Care GBO Company Shares by Value 2008-2012
  • Table 7 Beauty and Personal Care NBO Company Shares by Value 2008-2012
  • Table 8 Beauty and Personal Care LBN Brand Shares by Value 2009-2012
  • Table 9 Penetration of Private Label in Beauty and Personal Care by Category: % Value Analysis 2007-2012
  • Table 10 Sales of Beauty and Personal Care by Distribution Format: % Value Analysis 2007-2012
  • Table 11 Sales of Beauty and Personal Care by Category and by Distribution Format: % Value Analysis 2012
  • Table 12 Forecast Sales of Beauty and Personal Care by Category: Value 2012-2017
  • Table 13 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
  • Table 14 Forecast Sales of Premium Cosmetics by Category: Value 2012-2017
  • Table 15 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2012-2017

SOURCES

  • Summary 1 Research Sources

Beauty and Personal Care in Norway - Company Profiles

Bonaventura Sales AS in Beauty and Personal Care (Norway)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 2 Bonaventura Sales AS: Key Facts
  • Summary 3 Bonaventura Sales AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 4 Bonaventura Sales AS: Competitive Position 2012

Engelschiøn Marwell Hauge AS in Beauty and Personal Care (Norway)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Engelschiøn Marwell Hauge AS: Key Facts
  • Summary 6 Engelschiøn Marwell Hauge AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 7 Engelschiøn Marwell Hauge AS: Competitive Position 2011

Esthetique Norge AS in Beauty and Personal Care (Norway)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 Esthetique Norge AS: Key Facts
  • Summary 9 Esthetique Norge AS: Operational Indicators

COMPANY BACKGROUND

INTERNET STRATEGY

PRIVATE LABEL

  • Summary 10 Kicks: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 11 Esthetique: Competitive Position 2012
  • Summary 12 Kicks: Competitive Position 2012

Lilleborg AS in Beauty and Personal Care (Norway)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 13 Lilleborg AS: Key Facts
  • Summary 14 Lilleborg AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 15 Lilleborg AS: Production Statistics 2012

COMPETITIVE POSITIONING

  • Summary 16 Lilleborg AS: Competitive Position 2012

Midsona Norge AS in Beauty and Personal Care (Norway)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 17 Midsona Norge AS: Key Facts
  • Summary 18 Midsona Norge AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 19 Midsona Norge AS: Competitive Position 2012

Baby and Child-specific Products in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 16 Sales of Baby and Child-specific Products by Category: Value 2007-2012
  • Table 17 Sales of Baby and Child-specific Products by Category: % Value Growth 2007-2012
  • Table 18 Sales of Baby and Child-specific Products by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 19 Baby and Child-specific Products NBO Company Shares by Value 2008-2012
  • Table 20 Baby and Child-specific Products LBN Brand Shares by Value 2009-2012
  • Table 21 Baby and Child-specific Products Premium LBN Brand Shares by Value 2009-2012
  • Table 22 Baby and Child-specific Skin Care LBN Brand Shares by Value 2009-2012
  • Table 23 Baby and Child-specific Sun Care LBN Brand Shares by Value 2009-2012
  • Table 24 Forecast Sales of Baby and Child-specific Products by Category: Value 2012-2017
  • Table 25 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2012-2017
  • Table 26 Forecast Sales of Baby and Child-specific Products by Premium Vs Mass: % Value Analysis 2012-2017

Bath and Shower in Norway - Category Analysis

HEADLINES

TRENDS

  • Summary 20 Mass and Premium Brand Ranking

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 27 Sales of Bath and Shower by Category: Value 2007-2012
  • Table 28 Sales of Bath and Shower by Category: % Value Growth 2007-2012
  • Table 29 Sales of Bath and Shower by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 30 Bath and Shower NBO Company Shares by Value 2008-2012
  • Table 31 Bath and Shower LBN Brand Shares by Value 2009-2012
  • Table 32 Bath and Shower Premium LBN Brand Shares by Value 2009-2012
  • Table 33 Forecast Sales of Bath and Shower by Category: Value 2012-2017
  • Table 34 Forecast Sales of Bath and Shower by Category: % Value Growth 2012-2017
  • Table 35 Forecast Sales of Bath and Shower by Premium Vs Mass: % Value Analysis 2012-2017

Colour Cosmetics in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 36 Sales of Colour Cosmetics by Category: Value 2007-2012
  • Table 37 Sales of Colour Cosmetics by Category: % Value Growth 2007-2012
  • Table 38 Sales of Colour Cosmetics by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 39 Colour Cosmetics NBO Company Shares by Value 2008-2012
  • Table 40 Colour Cosmetics LBN Brand Shares by Value 2009-2012
  • Table 41 Eye Make-up LBN Brand Shares by Value 2009-2012
  • Table 42 Facial Make-up LBN Brand Shares by Value 2009-2012
  • Table 43 Lip Products LBN Brand Shares by Value 2009-2012
  • Table 44 Nail Products LBN Brand Shares by Value 2009-2012
  • Table 45 Colour Cosmetics Premium LBN Brand Shares by Value 2009-2012
  • Table 46 Forecast Sales of Colour Cosmetics by Category: Value 2012-2017
  • Table 47 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2012-2017
  • Table 48 Forecast Sales of Colour Cosmetics by Premium Vs Mass: % Value Analysis 2012-2017

Deodorants in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 49 Sales of Deodorants by Category: Value 2007-2012
  • Table 50 Sales of Deodorants by Category: % Value Growth 2007-2012
  • Table 51 Sales of Deodorants by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 52 Deodorants NBO Company Shares by Value 2008-2012
  • Table 53 Deodorants LBN Brand Shares by Value 2009-2012
  • Table 54 Deodorants Premium LBN Brand Shares by Value 2009-2012
  • Table 55 Forecast Sales of Deodorants by Category: Value 2012-2017
  • Table 56 Forecast Sales of Deodorants by Category: % Value Growth 2012-2017
  • Table 57 Forecast Sales of Deodorants by Premium Vs Mass % Value Analysis 2012-2017

Depilatories in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 58 Sales of Depilatories by Category: Value 2007-2012
  • Table 59 Sales of Depilatories by Category: % Value Growth 2007-2012
  • Table 60 Sales of Women's Razors and Blades by Type: % Value Breakdown 2007-2012
  • Table 61 Depilatories NBO Company Shares by Value 2008-2012
  • Table 62 Depilatories LBN Brand Shares by Value 2009-2012
  • Table 63 Forecast Sales of Depilatories by Category: Value 2012-2017
  • Table 64 Forecast Sales of Depilatories by Category: % Value Growth 2012-2017

Fragrances in Norway - Category Analysis

HEADLINES

TRENDS

  • Summary 21 Mass and Premium Brand Ranking for Men and Women

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 65 Sales of Fragrances by Category: Value 2007-2012
  • Table 66 Sales of Fragrances by Category: % Value Growth 2007-2012
  • Table 67 Fragrances NBO Company Shares by Value 2008-2012
  • Table 68 Fragrances LBN Brand Shares by Value 2009-2012
  • Table 69 Men's Premium Fragrances LBN Brand Shares by Value 2009-2012
  • Table 70 Women's Premium Fragrances LBN Brand Shares by Value 2009-2012
  • Table 71 Forecast Sales of Fragrances by Category: Value 2012-2017
  • Table 72 Forecast Sales of Fragrances by Category: % Value Growth 2012-2017

Hair Care in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 73 Sales of Hair Care by Category: Value 2007-2012
  • Table 74 Sales of Hair Care by Category: % Value Growth 2007-2012
  • Table 75 Sales of Hair Care by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 76 Sales of Styling Agents by Type: % Value Breakdown 2007-2012
  • Table 77 Hair Care NBO Company Shares by Value 2008-2012
  • Table 78 Hair Care LBN Brand Shares by Value 2009-2012
  • Table 79 Styling Agents LBN Brand Shares by Value 2009-2012
  • Table 80 Colourants LBN Brand Shares by Value 2009-2012
  • Table 81 Salon Hair Care NBO Company Shares by Value 2008-2012
  • Table 82 Salon Hair Care LBN Brand Shares by Value 2009-2012
  • Table 83 Hair Care Premium LBN Brand Shares by Value 2009-2012
  • Table 84 Forecast Sales of Hair Care by Category: Value 2012-2017
  • Table 85 Forecast Sales of Hair Care by Category: % Value Growth 2012-2017
  • Table 86 Forecast Sales of Hair Care by Premium Vs Mass: % Value Analysis 2012-2017
  • Table 87 Sales of Ethnic Hair Care as % of Hair Care: % Value Analysis 2007-2012

Men's Grooming in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 88 Sales of Men’s Grooming by Category: Value 2007-2012
  • Table 89 Sales of Men’s Grooming by Category: % Value Growth 2007-2012
  • Table 90 Sales of Men's Razors and Blades by Type: % Value Breakdown 2008-2012
  • Table 91 Men’s Grooming NBO Company Shares by Value 2008-2012
  • Table 92 Men’s Grooming LBN Brand Shares by Value 2009-2012
  • Table 93 Men's Razors and Blades LBN Brand Shares by Value 2009-2012
  • Table 94 Forecast Sales of Men’s Grooming by Category: Value 2012-2017
  • Table 95 Forecast Sales of Men’s Grooming by Category: % Value Growth 2012-2017
  • Table 96 Sales of Body Shavers by Type: % Value Analysis 2007-2012

Oral Care in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 97 Sales of Oral Care by Category: Value 2007-2012
  • Table 98 Sales of Oral Care by Category: % Value Growth 2007-2012
  • Table 99 Sales of Toothbrushes by Category: Value 2007-2012
  • Table 100 Sales of Toothbrushes by Category: % Value Growth 2007-2012
  • Table 101 Sales of Toothpaste by Type: % Value Breakdown 2008-2012
  • Table 102 Oral Care NBO Company Shares by Value 2008-2012
  • Table 103 Oral Care LBN Brand Shares by Value 2009-2012
  • Table 104 Toothpaste LBN Brand Shares by Value 2009-2012
  • Table 105 Mouthwashes/Dental Rinses LBN Brand Shares by Value 2009-2012
  • Table 106 Forecast Sales of Oral Care by Category: Value 2012-2017
  • Table 107 Forecast Sales of Oral Care by Category: % Value Growth 2012-2017
  • Table 108 Forecast Sales of Toothbrushes by Category: Value 2012-2017
  • Table 109 Forecast Sales of Toothbrushes by Category: % Value Growth 2012-2017

Sets/Kits in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 110 Sales of Sets/Kits: Value 2007-2012
  • Table 111 Sales of Sets/Kits: % Value Growth 2007-2012
  • Table 112 Sales of Sets/Kits by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 113 Sets/Kits NBO Company Shares by Value 2008-2012
  • Table 114 Sets/Kits LBN Brand Shares by Value 2009-2012
  • Table 115 Sets/Kits Premium LBN Brand Shares by Value 2009-2012
  • Table 116 Forecast Sales of Sets/Kits by Premium Vs Mass: % Value Analysis: Value 2012-2017
  • Table 117 Forecast Sales of Sets/Kits by Premium Vs Mass: % Value Analysis: % Value Growth 2012-2017
  • Table 118 Forecast Sets/Kits Premium Vs Mass % Analysis 2012-2017

Skin Care in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 119 Sales of Skin Care by Category: Value 2007-2012
  • Table 120 Sales of Skin Care by Category: % Value Growth 2007-2012
  • Table 121 Sales of Skin Care by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 122 Face Masks: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2009-2012
  • Table 123 Facial Cleansers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2012
  • Table 124 Facial Moisturisers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2009-2012
  • Table 125 Anti-Agers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2012
  • Table 126 Toners: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2012
  • Table 127 Skin Care NBO Company Shares by Value 2008-2012
  • Table 128 Skin Care LBN Brand Shares by Value 2009-2012
  • Table 129 Facial Moisturisers LBN Brand Shares by Value 2009-2012
  • Table 130 Anti-agers LBN Brand Shares by Value 2009-2012
  • Table 131 Firming/Anti-cellulite Body Care LBN Brand Shares by Value 2009-2012
  • Table 132 General Purpose Body Care LBN Brand Shares by Value 2009-2012
  • Table 133 Skin Care Premium LBN Brand Shares by Value 2009-2012
  • Table 134 Forecast Sales of Skin Care by Category: Value 2012-2017
  • Table 135 Forecast Sales of Skin Care by Category: % Value Growth 2012-2017
  • Table 136 Forecast Sales of Skin Care by Premium Vs Mass: % Value Analysis 2012-2017

Sun Care in Norway - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 137 Sales of Sun Care by Category: Value 2007-2012
  • Table 138 Sales of Sun Care by Category: % Value Growth 2007-2012
  • Table 139 Sales of Sun Care by Premium Vs Mass: % Value Analysis 2007-2012
  • Table 140 Sun Care NBO Company Shares by Value 2008-2012
  • Table 141 Sun Care LBN Brand Shares by Value 2009-2012
  • Table 142 Sun Care Premium LBN Brand Shares by Value 2009-2012
  • Table 143 Forecast Sales of Sun Care by Category: Value 2012-2017
  • Table 144 Forecast Sales of Sun Care by Category: % Value Growth 2012-2017
  • Table 145 Forecast Sales of Sun Care by Premium Vs Mass: % Value Analysis 2012-2017

Segmentation

This market research report includes the following:

  • Beauty and Personal Care
    • Baby and Child-specific Products
      • Baby and Child-specific Hair Care
      • Baby and Child-specific Skin Care
      • Baby and Child-specific Sun Care
      • Baby and Child-specific Toiletries
        • Baby Wipes
        • Medicated Baby and Child-specific Products
        • Nappy (Diaper) Rash Treatments
      • Bath and Shower
        • Bar Soap
        • Bath Additives
          • Bath Foam/Gel
          • Bath Oil/Pearls
          • Bath Salts/Powder
          • Other Bath Additives
        • Body Wash/Shower Gel
        • Intimate Hygiene
          • Intimate Washes
          • Intimate Wipes
        • Liquid Soap
        • Talcum Powder
      • Colour Cosmetics
        • Eye Make-Up
          • Eye Liner/Pencil
            • Eye Shadow
              • Mascara
                • Other Eye Make-Up
                • Facial Make-Up
                  • Blusher/Bronzer/Highlighter
                    • Foundation/Concealer
                      • Powder
                        • Other Facial Make-Up
                        • Lip Products
                          • Lip Gloss
                            • Lip Liner/Pencil
                              • Lipstick
                                • Other Lip Products
                                • Nail Products
                                  • Nail Polish
                                    • Nail Treatments/Strengthener
                                      • Polish Remover
                                        • Other Nail Products
                                      • Deodorants
                                        • Deodorant Creams
                                        • Deodorant Pumps
                                        • Deodorant Roll-Ons
                                        • Deodorant Sprays
                                        • Deodorant Sticks
                                        • Deodorant Wipes
                                      • Depilatories
                                        • Hair Removers/Bleaches
                                        • Women's Pre-Shave
                                        • Women's Razors and Blades
                                      • Fragrances
                                        • Premium Fragrances
                                          • Premium Men's Fragrances
                                          • Premium Women's Fragrances
                                          • Premium Unisex Fragrances
                                        • Mass Fragrances
                                          • Mass Men's Fragrances
                                          • Mass Women's Fragrances
                                          • Mass Unisex Fragrances
                                      • Hair Care
                                        • 2-in-1 Products
                                        • Colourants
                                        • Conditioners
                                        • Hair Loss Treatments
                                        • Perms and Relaxants
                                        • Salon Hair Care
                                        • Shampoos
                                          • Medicated Shampoos
                                          • Standard Shampoos
                                        • Styling Agents
                                      • Men's Grooming
                                        • Men's Shaving
                                          • Men's Post-Shave
                                          • Men's Pre-Shave
                                          • Men's Razors and Blades
                                        • Men's Toiletries
                                          • Men's Bath and Shower
                                            • Premium Men's Bath and Shower
                                            • Mass Men's Bath and Shower
                                          • Men's Deodorants
                                            • Premium Men's Deodorants
                                            • Mass Men's Deodorants
                                          • Men's Hair Care
                                            • Premium Men's Hair Care
                                            • Mass Men's Hair Care
                                          • Men's Skin Care
                                            • Premium Men's Skin Care
                                            • Mass Men's Skin Care
                                      • Oral Care
                                        • Dental Floss
                                        • Denture Care
                                          • Mouth Fresheners
                                          • Mouthwashes/Dental Rinses
                                          • Tooth Whiteners
                                          • Toothbrushes
                                            • Manual Toothbrushes
                                            • Power Toothbrushes
                                              • Battery Toothbrushes
                                                • Battery Toothbrush Replacement Heads
                                                • Battery Toothbrush Units
                                              • Electric Toothbrushes
                                                • Electric Toothbrush Replacement Heads
                                                • Electric Toothbrush Units
                                          • Toothpaste
                                        • Oral Care Excl Power Toothbrushes
                                        • Skin Care
                                          • Body Care
                                            • Firming/Anti-Cellulite Body Care
                                              • Premium Firming/Anti-Cellulite Body Care
                                              • Mass Firming/Anti-Cellulite Body Care
                                            • General Purpose Body Care
                                              • Premium General Purpose Body Care
                                              • Mass General Purpose Body Care
                                          • Facial Care
                                            • Acne Treatments
                                              • Premium Acne Treatments
                                              • Mass Acne Treatments
                                            • Face Masks
                                              • Premium Face Masks
                                              • Mass Face Masks
                                            • Facial Cleansers
                                              • Liquid/Cream/Gel/Bar Cleansers
                                                • Premium Liquid/Cream/Gel/Bar Cleansers
                                                • Mass Liquid/Cream/Gel/Bar Cleansers
                                              • Facial Cleansing Wipes
                                                • Premium Facial Cleansing Wipes
                                                • Mass Facial Cleansing Wipes
                                            • Facial Moisturisers
                                              • Premium Facial Moisturisers
                                              • Mass Facial Moisturisers
                                            • Lip Care
                                              • Premium Lip Care
                                              • Mass Lip Care
                                            • Anti-Agers
                                              • Premium Anti-Agers
                                              • Mass Anti-Agers
                                            • Toners
                                              • Premium Toners
                                              • Mass Toners
                                          • Hand Care
                                            • Premium Hand Care
                                            • Mass Hand Care
                                        • Sun Care
                                          • Aftersun
                                            • Self-Tanning
                                              • Sun Protection
                                              • Sets/Kits
                                              • Premium Cosmetics
                                                • Premium Baby and Child-specific Products
                                                • Premium Bath and Shower
                                                • Premium Colour Cosmetics
                                                  • Premium Eye Make-Up
                                                    • Premium Facial Make-Up
                                                      • Premium Lip Products
                                                        • Premium Nail Products
                                                        • Premium Deodorants
                                                        • Premium Fragrances
                                                          • Premium Men's Fragrances
                                                          • Premium Women's Fragrances
                                                          • Premium Unisex Fragrances
                                                        • Premium Hair Care
                                                        • Premium Skin Care
                                                          • Premium Body Care
                                                            • Premium Firming/Anti-Cellulite Body Care
                                                            • Premium General Purpose Body Care
                                                          • Premium Facial Care
                                                            • Premium Acne Treatments
                                                            • Premium Face Masks
                                                            • Premium Facial Cleansing Wipes
                                                            • Premium Facial Moisturisers
                                                            • Premium Lip Care
                                                            • Premium Liquid/Cream/Gel/Bar Cleansers
                                                            • Premium Anti-Agers
                                                            • Premium Toners
                                                          • Premium Hand Care
                                                        • Premium Sun Care
                                                          • Premium Sets/Kits
                                                        • Mass Cosmetics
                                                          • Mass Baby and Child-specific Products
                                                          • Mass Bath and Shower
                                                          • Mass Colour Cosmetics
                                                            • Mass Eye Make-Up
                                                              • Mass Facial Make-Up
                                                                • Mass Lip Products
                                                                  • Mass Nail Products
                                                                  • Mass Deodorants
                                                                  • Mass Fragrances
                                                                    • Mass Men's Fragrances
                                                                    • Mass Women's Fragrances
                                                                    • Mass Unisex Fragrances
                                                                  • Mass Hair Care
                                                                  • Mass Skin Care
                                                                    • Mass Body Care
                                                                      • Mass Firming/Anti-Cellulite Body Care
                                                                      • Mass General Purpose Body Care
                                                                    • Mass Facial Care
                                                                      • Mass Acne Treatments
                                                                      • Mass Face Masks
                                                                      • Mass Facial Cleansing Wipes
                                                                      • Mass Facial Moisturisers
                                                                      • Mass Lip Care
                                                                      • Mass Liquid/Cream/Gel/Bar Cleansers
                                                                      • Mass Anti-Agers
                                                                      • Mass Toners
                                                                    • Mass Hand Care
                                                                  • Mass Sun Care
                                                                    • Mass Sets/Kits

                                                                Statistics Included

                                                                For each category and subcategory you will receive the following data in Excel format:

                                                                From Passport

                                                                • Market sizes
                                                                • Company shares
                                                                • Brand shares
                                                                • Distribution
                                                                • Analysis by type
                                                                • Premium vs mass
                                                                • Pricing
                                                                • Products by ingredient
                                                                • Products by ingredient
                                                                • Sun protection by factor

                                                                Market size details:

                                                                • Retail volume
                                                                • Retail volume % growth
                                                                • Retail volume per capita
                                                                • Retail value retail selling price % growth
                                                                • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
                                                                • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                                                • Retail value manufacturer selling price % growth
                                                                • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
                                                                • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                                                • Retail volume alternative
                                                                • Retail volume alternative % growth
                                                                • Retail volume alternative per capita

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