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Country Report

Baby and Child-Specific Products in Australia

The number of newborns in Australia in 2010 was the highest ever on record, at 297,700. This surpassed the previous record of 296,620, set in 2008. The increase in the birth rate can be attributed to a financial assistance scheme which was ...

May 2012 | US$900| Add to cart | View details

Country Report

Bath and Shower in Australia

Weak consumer confidence led to consumers becoming more focused on making purchases based on value. Antibacterial products took a back seat, given the lower concern around major health threats such as the N1H1 virus. Instead, sensory attributes and ...

May 2012 | US$900| Add to cart | View details

Country Report

Colour Cosmetics in Australia

Cautious consumers held back on spending, leading to a slowdown in current value growth in colour cosmetics to 3% in 2011. Innovation in the category resulted in moderate unit price growth, supporting value growth despite a significant slowdown in ...

May 2012 | US$900| Add to cart | View details

Country Report

Deodorants in Australia

Nivea introduced a new deodorant, Nivea Invisible for Black and White. The deodorant is formulated to protect against yellow stains on white clothing and white marks on black garments. To counteract yellow staining on white clothes, Invisible for ...

May 2012 | US$900| Add to cart | View details

Country Report

Depilatories in Australia

The La Niña climate pattern affected global temperatures in the review period. Australia had a cool and wet summer in 2011/2012; unseasonably cool weather was recorded throughout the summer, with rainfall dominating, and limiting outdoor activities. ...

May 2012 | US$900| Add to cart | View details

Country Report

Fragrances in Australia

The high Australian dollar, coupled with the increased popularity of internet retailing, changed how consumers shopped for fragrances. They visited department stores to try fragrances which they had shortlisted, and subsequently visited online ...

May 2012 | US$900| Add to cart | View details

Country Report

Hair Care in Australia

Manufacturers are increasing their focus on the supermarkets channel, and have partnered extensively with the two main supermarket chains to create more engaging beauty aisles. This initiative addresses consumers’ needs, as they seek value in mass ...

May 2012 | US$900| Add to cart | View details

Country Report

Men's Grooming in Australia

Not unlike women, men are willing to invest in their upkeep, and are drawn to products which help them to groom and enhance their appearance. Men are increasingly comfortable shopping for grooming products, ranging from basic shaving products and ...

May 2012 | US$900| Add to cart | View details

Country Report

Oral Care in Australia

The dental care system in Australia is considered to be less comprehensive and accessible compared with other developed nations. The cost of dental care in Australia is considered prohibitive for thousands of families. Low-income earners can access ...

May 2012 | US$900| Add to cart | View details

Country Report

Beauty and Personal Care in Australia

Beauty and personal care in Australia recorded moderate value growth in 2011. Unit price declines in fragrances and skin care were particularly pronounced, as the price competition intensified. Consumers were able to access lower prices from internet...

May 2012 | US$2,400| Add to cart | View details

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