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 Market Research for Belarus

Euromonitor publishes reports on industries, consumers and demographics in Belarus.

  • Industry specific reports offer insight into market size and market share in Belarus; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Belarus report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Belarus in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Belarus statistics factfile.

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Country Report

Cider/Perry in Belarus

The key trend in both 2010 and in 2011 was a vast increase in volume sales of cider. Cider/perry was not available in Belarus until the end of May 2009, when the first cider brand, Apple Jack, was launched by the leading local company in still grape ...

Jan 2012 | $900| Add to cart | View details

Country Report

Alcoholic Drinks in Belarus

On 24 May 2011 the National Bank of Belarus (NBB) announced the devaluation of the official exchange rate of the Belarusian rouble against foreign currencies. The value of the national currency decreased by 56% compared with the rate on 23 May. Thus,...

Jan 2012 | $1,900| Add to cart | View details

Country Report

RTDs/High-Strength Premixes in Belarus

RTDs/High-strength premixes are considered to be low-alcohol drinks by Belarusian legislation as they have an alcohol content of less than 7%. Most RTDs/high-strength premixes have an alcohol content of 6% and are sold in 500ml or 1-litre PET ...

Jan 2012 | $900| Add to cart | View details

Country Report

Spirits in Belarus

Excise duties on spirits for 2011 were increased by 18% compared with the rate in 2010. However, in spite of excise levels generally being set on an annual basis, another increase in excise is expected in mid-2011. The excise duty increase was being ...

Jan 2012 | $900| Add to cart | View details

Country Report

Wine in Belarus

Excise duties on wine for 2011 were set at the end of 2010. The increase depends on the particular wine subcategory – excise on non-grape wine and still light grape wine increased by 18%, compared with excise levels in 2010, while excise on sparkling...

Jan 2012 | $900| Add to cart | View details

Country Report

Beer in Belarus

National currency devaluation slowed down the volume sales performance in beer in 2011. A shortage of foreign currency has been observed in Belarus since March 2011, but the official exchange rate of the National Bank of Belarus (NBB) remained ...

Jan 2012 | $900| Add to cart | View details

Country Report

Frozen Processed Food in Belarus

Viciunai Group, one of the world leading companies in manufacturing of frozen processed fish/seafood, plans to invest in the establishment of production in Belarus. The company Viciunai Bel COOO has already been registered. Local company Ecofort, ...

Nov 2011 | $900| Add to cart | View details

Country Report

Ready Meals in Belarus

The category is characterised by the dominance of local products, but by the absence of recognisable local brands from local companies. Local manufacturers produce standard products, mainly pelmeni (traditional Russian cuisine, a kind of ravioli with...

Nov 2011 | $900| Add to cart | View details

Country Report

Canned/Preserved Food in Belarus

Canned/preserved food in Belarus is characterised by fragmentation. Local manufacturers are traditionally strong in canned/preserved meat and meat products and canned/preserved fish/seafood despite a lack of branding. The Belarusian state-owned meat ...

Nov 2011 | $900| Add to cart | View details

Country Report

Chilled Processed Food in Belarus

Chilled processed food is the biggest packaged food category in Belarus; even bigger than dairy due to the traditionally high consumption of chilled processed meat products. In 2011, like in previous years, the category will benefit from an ...

Nov 2011 | $900| Add to cart | View details

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