35 pages, Jan 2016
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Best Buy saw poor sales growth and exits from Europe and China from 2010 to 2015, as well as the consolidation of its operations in Canada in 2015. However, the company managed to revitalise its US business. The company’s store-within-store partnerships with Samsung and Apple, as well as its Renew Blue plan, which includes a price matching strategy and focuses on multichannel retailing, are helping the company tackle showrooming and are boosting competitiveness against e-commerce retailers.
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