Bolivians regularly consume sweet biscuits either as part of their breakfast, at school/work, or as a mid-afternoon snack. The offer in the category is wide, with products being affordable for most consumers.
There is a growing preference for products with chocolate in the sweet biscuit category, which has benefited brands such as Oreo and Chips Ahoy!. This consumer preference is expected to continue over the forecast period; therefore, the offer and promotional campaigns of the main brands are set to continue to focus on chocolate sweet biscuits.
Cereal bars is expected to record sustained volume growth in the coming years, driven by consumers who appreciate them for being a healthier alternative with a high fibre content, natural ingredients and no added sugar. However, while the trend for healthier snacking options is growing among certain Bolivian consumers, it is expected to remain niche since these products generally have higher average prices.
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Sweet Biscuits, Snack Bars and Fruit Snacks
This is the aggregation of sweet biscuits, snack bars, and fruit snacks.
See All of Our DefinitionsThis report originates from Passport, our Sweet Biscuits, Snack Bars and Fruit Snacks research and analysis database.
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