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Country Report

Philippines Flag Biscuits in the Philippines

| Pages: 61

Price: US$900

About this Report

Executive Summary

TRENDS

  • Biscuits continued to be regarded as a convenient snack option which consumers can consume while on the go or which mothers give their children to take to school. Although some variants may have a high fat or sugar content, biscuits are generally perceived to be more nutritious than potato chips or other salty snacks. Their affordability also allows companies to generate a steady demand for their products, especially from school-aged children and busy individuals.

COMPETITIVE LANDSCAPE

  • The lead attained by Monde Nissin Corp in 2013 was sustained in 2014 as it had 33% value share. The company’s continued leading position stemmed from its wide brand portfolio composed of Sky Flakes, Eggnog, Bingo, Fita, Cubee and MY San Grahams, among others. Furthermore, some of its brands were prominent in their respective areas, such as Sky Flakes in savoury biscuits and crackers and Eggnog in plain biscuits. Instrumental to the company’s success was its long-standing presence in the country which allowed it to establish a following among consumers. The company also strove to adequately differentiate its products from those offered by other players.

PROSPECTS

  • The regular consumption of biscuits as part of an individual’s main meal is unlikely to develop over the forecast period. Consumers are expected to continue regarding biscuits as a snack. The performance of biscuits over the forecast period is also expected to slightly improve compared to the review period in constant value terms with a CAGR of 4%. Although consumers are not expected to significantly increase their frequency of consumption of biscuits, the slight improvement over the forecast period is expected to arise from the growing purchasing power of the middle class who are expected to make upgrades in their purchases and be driven by taste preference rather than price.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Biscuits industry in Philippines with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Biscuits industry in Philippines, our research will save you time and money while empowering you to make informed, profitable decisions.

The Biscuits in Philippines market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Biscuits in Philippines?
  • What are the major brands in Philippines?
  • How will increasingly volatile wheat commodity prices impact retail prices and sales performance?
  • What are the market opportunities for high fibre products?
  • How are biscuits manufacturers balancing consumer demand for both healthy and indulgent products?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Biscuits in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Biscuits by Category: Volume 2009-2014
  • Table 2 Sales of Biscuits by Category: Value 2009-2014
  • Table 3 Sales of Biscuits by Category: % Volume Growth 2009-2014
  • Table 4 Sales of Biscuits by Category: % Value Growth 2009-2014
  • Table 5 NBO Company Shares of Biscuits: % Value 2010-2014
  • Table 6 LBN Brand Shares of Biscuits: % Value 2011-2014
  • Table 7 Distribution of Biscuits by Format: % Value 2009-2014
  • Table 8 Forecast Sales of Biscuits by Category: Volume 2014-2019
  • Table 9 Forecast Sales of Biscuits by Category: Value 2014-2019
  • Table 10 Forecast Sales of Biscuits by Category: % Volume Growth 2014-2019
  • Table 11 Forecast Sales of Biscuits by Category: % Value Growth 2014-2019

Biscuits in the Philippines - Company Profiles

Monde Nissin Corp in Packaged Food (Philippines)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Monde Nissin Corp: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 2 Monde Nissin Corp: Competitive Position 2014

Nestlé Philippines Inc in Packaged Food (Philippines)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 Nestlé Philippines Inc: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 4 Nestlé Philippines Inc: Competitive Position 2014

Universal Robina Corp in Packaged Food (Philippines)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Universal Robina Corp: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 6 Universal Robina Corp: Competitive Position 2014

Packaged Food in the Philippines - Industry Context

EXECUTIVE SUMMARY

Economy continues to benefit packaged food in the Philippines in 2014

Increasingly busy and faster-paced lifestyles influence packaged food consumers

Multinationals continue to dominate competition in packaged food

Distribution of packaged food continues to be dominated by modern grocery retailers

Packaged food expected to continue on positive growth trend for the forecast period

KEY TRENDS AND DEVELOPMENTS

Modern grocery channels continue to grow in number

Improving economic condition encourages foreign brands to enter packaged food

Increasingly busy lifestyles continues to benefit packaged food in 2014

Growingly sophisticated consumers lead to opportunities for new product developments

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends – sales to foodservice

Trends –foodservice

Prospects

Category Data

  • Table 12 Foodservice Sales of Packaged Food by Category: Volume 2009-2014
  • Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2014-2019
  • Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019

IMPULSE AND INGULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 16 Sales of Impulse and Indulgence Products by Category: Volume 2009-2014
  • Table 17 Sales of Impulse and Indulgence Products by Category: Value 2009-2014
  • Table 18 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2009-2014
  • Table 19 Sales of Impulse and Indulgence Products by Category: % Value Growth 2009-2014
  • Table 20 NBO Company Shares of Impulse and Indulgence Products: % Value 2010-2014
  • Table 21 LBN Brand Shares of Impulse and Indulgence Products: % Value 2011-2014
  • Table 22 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2014-2019
  • Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Value 2014-2019
  • Table 24 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2014-2019
  • Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2014-2019

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 26 Sales of Meal Solutions by Category: Volume 2009-2014
  • Table 27 Sales of Meal Solutions by Category: Value 2009-2014
  • Table 28 Sales of Meal Solutions by Category: % Volume Growth 2009-2014
  • Table 29 Sales of Meal Solutions by Category: % Value Growth 2009-2014
  • Table 30 NBO Company Shares of Meal Solutions: % Value 2010-2014
  • Table 31 LBN Brand Shares of Meal Solutions: % Value 2011-2014
  • Table 32 Forecast Sales of Meal Solutions by Category: Volume 2014-2019
  • Table 33 Forecast Sales of Meal Solutions by Category: Value 2014-2019
  • Table 34 Forecast Sales of Meal Solutions by Category: % Volume Growth 2014-2019
  • Table 35 Forecast Sales of Meal Solutions by Category: % Value Growth 2014-2019

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 36 Sales of Nutrition/Staples by Category: Volume 2009-2014
  • Table 37 Sales of Nutrition/Staples by Category: Value 2009-2014
  • Table 38 Sales of Nutrition/Staples by Category: % Volume Growth 2009-2014
  • Table 39 Sales of Nutrition/Staples by Category: % Value Growth 2009-2014
  • Table 40 NBO Company Shares of Nutrition/Staples: % Value 2010-2014
  • Table 41 LBN Brand Shares of Nutrition/Staples: % Value 2011-2014
  • Table 42 Forecast Sales of Nutrition/Staples by Category: Volume 2014-2019
  • Table 43 Forecast Sales of Nutrition/Staples by Category: Value 2014-2019
  • Table 44 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2014-2019
  • Table 45 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2014-2019

MARKET DATA

  • Table 46 Sales of Packaged Food by Category: Volume 2009-2014
  • Table 47 Sales of Packaged Food by Category: Value 2009-2014
  • Table 48 Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 49 Sales of Packaged Food by Category: % Value Growth 2009-2014
  • Table 50 GBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 51 NBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 52 LBN Brand Shares of Packaged Food: % Value 2011-2014
  • Table 53 Penetration of Private Label by Category: % Value 2009-2014
  • Table 54 Distribution of Packaged Food by Format: % Value 2009-2014
  • Table 55 Distribution of Packaged Food by Format and Category: % Value 2014
  • Table 56 Forecast Sales of Packaged Food by Category: Volume 2014-2019
  • Table 57 Forecast Sales of Packaged Food by Category: Value 2014-2019
  • Table 58 Forecast Sales of Packaged Food by Category: % Volume Growth 2014-2019
  • Table 59 Forecast Sales of Packaged Food by Category: % Value Growth 2014-2019

DEFINITIONS

SOURCES

  • Summary 7 Research Sources

Segmentation

This market research report includes the following:

  • Biscuits
    • Savoury Biscuits and Crackers
    • Sweet Biscuits
      • Alfajores
      • Chocolate Coated Biscuits
      • Cookies
      • Filled Biscuits
      • Plain Biscuits
      • Sandwich Biscuits

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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