Bolivia

Polishes are registering further moderate volume growth in 2023, with sales supported by innovation and the entrance into the market of new brands, both local and imported. Price increases continued throughout the year, albeit at a slower pace,…

Menstrual care in Bolivia witnessed steady growth in 2023, driven by a surge in sales of innovative products. Kotex spearheaded this trend by introducing products that serve dual functions, catering to menstrual care while also addressing urinary…

Bolivia is currently facing a shortage of foreign currency in its economy, with the US dollar becoming scarce due to diminishing international reserves. As a result, the commission costs of financial intermediation have increased, raising the…

Volume sales of home insecticides have seen growth in 2023 following two years of decline due to the influx of contraband products, mainly from Argentina and Brazil, driven by currency fluctuations. In 2023, however, the inflationary context in these…

Dishwashing records further volume and value growth during 2023. Strong double-digit value growth has been supported by a second year of price increases as leading players focus on profitability rather than sacrificing margins to be more competitive.…

Toilet care is witnessing further growth in 2023, with sales supported by the adoption of new cleaning habits following the pandemic. The increased usage of specific toilet cleaning products at home has particularly benefited toilet liquid/foam…

Bleach sales are recording further decline in 2023; however, the decline is less steep than in 2022 as a result of lower prices and high inflation in neighbouring Argentina, which is making smuggled products from the country less attractive to…

In 2023, wipes in Bolivia recorded steady value sales growth. This growth was in part driven by price increases, as inflation continued to be felt in the country, and in part due to premiumisation in the product area. Innovation in baby wipes has…

Retail tissue registered healthy current value and volume growth in 2023, with facial tissues, and in particular pocket handkerchief, registering the highest current value growth. With that being said, toilet paper remains the largest product area in…

Laundry care continues to grow in both value and volume terms in 2023, with rising prices, especially in powdered detergents, benefiting value brands, including Chinese brands, Todo Brillo from the local company Industrias Luri, and Uno from Unilever…

Air care sales returned to growth in 2023 following decline in 2022 due to the substantial influx of illegal contraband products, mostly from Argentina due to the strong devaluation of the peso. In 2023, inflation in Argentina has resulted in price…

Surface care is recording further growth in Bolivia in 2023. The impact of the pandemic has boosted the adoption and use of task- or room-specific cleaning products, especially bathroom cleaners and limescale removers. Bathroom cleaners have…

In 2023, tissue and hygiene sales in Bolivia recorded higher-than-normal value growth. This was largely driven by price increases, as inflationary pressures were still largely felt in the country. During the year, Bolivia faced significant economic…

A noticeable trend shaping nappies/diapers/pants in Bolivia since 2023 is the increased demand for larger sizes, particularly XXXG sizes. This surge is attributed to children using diapers for more extended periods, driven by factors such as busy…

In 2023, retail sales of adult incontinence products recorded substantial value growth. This growth was largely driven by price increases, as inflationary pressures continued to be felt in the country. The Bolivian market for adult incontinence…

While inflation has been relatively low in Bolivia, due to a fixed exchange rate with the US Dollar, imports are expected to register higher price increase than local dairy products. With baby food largely dependent on imports, inflation is…

Bolivia has managed to protect itself to a large extent from inflation by continuing to have a fixed exchange rate against the dollar. However, there has been challenges for the economy in 2023, with sharp falls in foreign currency reserves and this…

Deodorants returned to positive value growth in 2022 following two years of negative growth when the COVID-19 pandemic led to weaker growth due to home seclusion. The growing issue of deodorant smuggling from Argentina has taken its toll on formal…

In 2023, sports nutrition is expected to register a slight increase in current value sales, though constant value sales are expected to fall, as rising costs hit profitability. While Bolivia has managed to protect itself to a large extent from…

The increased availability of low-cost generic proton pump inhibitors containing compounds such as omeprazole are dampening volume sales of antacids. Despite omeprazole being registered as an Rx drug, it is widely available, and can be accessed…