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Company Profile

Bosch & Siemens Hausgeräte GmbH in Consumer Appliances

Jan 2011

Price: US$525

About this Report

About this Report

Euromonitor International's report on BSH Bosch & Siemens Hausgeräte GmbH delivers a detailed strategic analysis of the company's business, examining its performance in the Small Appliances market and the global economy.

Company and market share data provide a detailed look at the financial position of BSH Bosch & Siemens Hausgeräte GmbH, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of BSH Bosch & Siemens Hausgeräte GmbH This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of BSH Bosch & Siemens Hausgeräte GmbH provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Small Appliances research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

  • Scope of the Report

Strategic Evaluation

Key company facts

  • Strategic Evaluation

Financial assessment

  • Strategic Evaluation

SWOT –BSH Group

  • Strategic Evaluation

Key strategic objectives and challenges

  • Strategic Evaluation

Competitive Positioning

BSH’s recovery is in line with the global market

  • Competitive Positioning

Losing out to Asian competitors

  • Competitive Positioning

Market Assessment

Major appliances recovery to lead growth

  • Market Assessment

Asia Pacific is a priority development area

  • Market Assessment

Category and Geographic Opportunities

Middle East and Africa offers strong growth prospects

  • Category and Geographic Opportunities

Increasing presence in China

  • Category and Geographic Opportunities

India, an interesting opportunity

  • Category and Geographic Opportunities

Eastern Europe still a promising option

  • Category and Geographic Opportunities

Strong Opportunities in built-in hobs for BSH

  • Category and Geographic Opportunities

Losing Out to Asian rivals in refrigeration appliances

  • Category and Geographic Opportunities

Production and Sales

BSH GmbH - Global coverage and performance

  • Production and Sales

Expanding global presence

  • Production and Sales

BSH - Operations around the world: Western Europe

  • Production and Sales

BSH- Operations around the world: Eastern Europe

  • Production and Sales

BSH - Operations around the world: North America

  • Production and Sales

BSH - Operations around the world: Latin America

  • Production and Sales

BSH - Operations around the world: Middle East and Africa

  • Production and Sales

BSH - Operations around the world: Asia Pacific

  • Production and Sales

BSH - Operations around the world: Australasia

  • Production and Sales

Brand Strategy

BSH primarily uses global brand leverage

  • Brand Strategy

Bosch strongly focuses on efficiency and reliability

  • Brand Strategy

Siemens focuses on innovation and design

  • Brand Strategy

Recommendations

Product differentiation and growth markets will be key

  • Recommendations

Samples

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