Global Briefing

BRIC Pet Care Part 2: The Rise of Pet Parenthood

| Pages: 37

Price: US$2,000

About this Report

The global pet care industry has proven remarkably resilient to lingering economic uncertainty. This is true not only of established pet care markets such as the USA, but also for the likes of Brazil, Russia, India and China. More importantly many of the same industry trends and opportunities are driving retail performance as BRIC consumers become pet "parents". While it remains questionable whether the BRICs will drive the global pet care market of the future, industry players must not be idle.

What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  • New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

Downloadable from MyPages

Table of Contents



Objectives of Global Briefing

Key Findings

The Rise of Pet Parenthood

Growing Prosperity Underpins Pet Care Market Expansion …

… But Inequitable Wealth Distribution May Constrain Potential

Demographic Trends Also Bolstering Retail Performance

Marriage Rates Can Also Influence Pet Ownership …

… As Can Birth Rates and More Women in the Work Force

Urbanisation Drives Pet Care Retail Spending

Various Demographic Factors Influence Indian Pet Ownership

Pet Populations Across BRIC Markets

BRIC Household Penetration for Dog and Cat Ownership

Pet Humanisation Increases Across BRIC Markets

BRIC Prepared Gap Levels Rising for Cats and Dogs

Pet Humanisation Supports Premiumisation in Russia

BRIC Dog and Cat Food Sales by Price Platform

Not Just Pet Owners, But Pet 'Parents'

Pet Parenthood Can Drive Nascent Pet Healthcare Market

Key Trends and Developments

Premiumisation Drives Pet Care Product Development

Total Alimentos Naturalis Premium Dry Dog Food in Brazil

Zoogurman 70% Beef Premium Wet Dog Food in Russia

Health and Wellness Pet Care is the New Premium

Royal Canin EC26 Premium Dry Dog Food in China

Pedigree Dentastix Functional Dog Treats in India

Pedigree Dentafresh Functional Dog Treats in Brazil

Vitakraft Vita-Dent Functional Cat Treats in China

Little One Small Mammal Food in Russia

Maxx Cat Economy Functional Dry Cat Food in India

Final Conclusions: Pet Care in BRIC Markets

Report Definitions

Data Parameters and Industry-specific Definitions

Industry-specific Definitions

Product Definitions

Retail Distribution Definitions


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