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 Market Research for Cameroon

Euromonitor publishes reports on industries, consumers and demographics in Cameroon.

  • Industry specific reports offer insight into market size and market share in Cameroon; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Cameroon report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Cameroon in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Cameroon statistics factfile.

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Country Report

Alcoholic Drinks in Cameroon

Despite rising prices and unfavourable economic conditions, Cameroon’s alcoholic drinks market continued to show healthy growth in volume and current value terms in 2011. This reflected the growing trend of consuming alcoholic drinks (particularly ...

Feb 2012 | $1,900| Add to cart | View details ›

Country Report

RTDs/High-Strength Premixes in Cameroon

In 2011, leading RTDs players continued to invest in event-based promotional activities to strengthen demand for their products among key target groups such as younger women and university students. For example, Brasseries du Cameroun and Guinness ...

Feb 2012 | $900| Add to cart | View details ›

Country Report

Spirits in Cameroon

In 2011, major domestic spirits producers continued to introduce smaller pack sizes that cost less than CFAF150. Distribution of these smaller pack sizes was increased in on-trade channels, with some companies using mobile sales vehicles to visit ...

Feb 2012 | $900| Add to cart | View details ›

Country Report

Wine in Cameroon

Historically, traditional alcoholic beverages such as wine raffia or palm liquor made ??from corn were served at social gatherings like parties, weddings and funerals in Cameroon. In recent years, however, it has become increasingly fashionable to ...

Feb 2012 | $900| Add to cart | View details ›

Country Report

Cider/Perry in Cameroon

Distribution and consumption of cider/perry in Cameroon remained negligible in 2011. There is no real tradition of producing or consuming cider/perry in the country, and it is unlikely that this category will emerge to play a more visible role in the...

Feb 2012 | $900| Add to cart | View details ›

Country Report

Beer in Cameroon

The sponsorship of charitable and corporate social responsibility programmes proved an increasingly important competitive tool for major beer companies in 2011. Brasseries du Cameroun, for instance, relaunched its famous ‘Top Cup Summer Holidays’ ...

Feb 2012 | $900| Add to cart | View details ›

Country Report

Smokeless Tobacco in Cameroon

There is no demand for smokeless tobacco in Cameroon as this type of product is not available in the country. Almost all smokers in Cameroon are not even aware of the existence of smokeless tobacco. The leading importers are unwilling to invest in ...

Nov 2011 | $900| Add to cart | View details ›

Country Report

Cigars in Cameroon

Sales of cigars and cigarillos in Cameroon remained negligible in 2010. Cigars are sold at high-end hotels such as Akwa Palace and Hotel Sawa, while occasionally contraband cigars can be found in kiosks in cities like Douala and Yaoundé. These ...

Nov 2011 | $900| Add to cart | View details ›

Country Report

Cigarettes in Cameroon

2010 marked a turning point away from the weak legislation that has resulted in a high level of smoking prevalence in Cameroon. The appointment and creation of various tobacco groups, such as ASTA, served as a clear warning that the years of high ...

Nov 2011 | $900| Add to cart | View details ›

Country Report

Tobacco in Cameroon

Volume sales of cigarettes in Cameroon declined in 2010. This was the result of independent groups and non-governmental organisations (NGOs) becoming actively involved in anti-smoking campaigns and the fight against tobacco. ATSA, an NGO, together ...

Nov 2011 | $1,900| Add to cart | View details ›

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Books more ›

Reference Book

African Marketing Data and Statistics

May 2011

Reference Book

International Marketing Data and Statistics 2012

Nov 2011

Reference Book

World Health Databook

May 2011