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Country Report

Brazil Flag Car Rental in Brazil

| Pages: 14

Price: US$900

About this Report

Executive Summary

TRENDS

  • The Brazilian car rental industry experienced another challenging year in 2013. The Brazilian economy continues to grow slowly, with GDP increasing by an underwhelming 2.3% in 2013. At the same time, the country witnessed an increase in household debit and inflationary pressure which had a negative impact on demand.

PROSPECTS

  • As the economy slowdown in Brazil shows no signs of ending, the macroeconomic scenario will remain challenging for car rental players. Nevertheless, the area has a good projected forecast period constant 2013 price value CAGR of 6%, with sales set to reach R$3,840 million by 2018. This growth will be driven mainly by the strong consolidation of the area as Brazilian car rental companies are increasingly focusing on professionalism and economies of scale in order to offer a superior and better priced service. In addition, these players are expected to aggressively expand their geographic reach and promote products and services more intensely in a bid to convince Brazilians that renting a car is a viable and relatively inexpensive option when traveling.

Samples (FAQs about samples):

doc_pdf.pngSample Car Rental Market Research Report

doc_excel_table.pngSample Car Rental Data

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Overview

Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in Brazil with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Car Rental industry in Brazil, our research will save you time and money while empowering you to make informed, profitable decisions.

The Car Rental in Brazil market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Car Rental in Brazil?
  • What are the major brands in Brazil?
  • Is there a shift from airport car rental to non-airport?
  • Is leisure car rental outpacing business car rental?
  • Is insurance replacement recession-resistant?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.

Table of Contents

Car Rental in Brazil - Category Analysis

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

  • Table 1 Car Rental Sales by Category and Location: Value 2008-2013
  • Table 2 Car Rental Sales by Channel: Value 2008-2013
  • Table 3 Structure of Car Rental Market 2008-2013
  • Table 4 Car Rental NBO Company Shares: % Value 2009-2013
  • Table 5 Car Rental Brands by Key Performance Indicators 2013
  • Table 6 Forecast Car Rental Sales by Category and Location: Value 2013-2018
  • Table 7 Forecast Car Rental Sales by Channel: Value 2013-2018

Car Rental in Brazil - Company Profiles

Localiza Rent A Car SA in Travel and Tourism (Brazil)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Localiza rent a car: Key Facts
  • Summary 2 Localiza rent a car: Operational Indicators

COMPANY BACKGROUND

COMPETITIVE POSITIONING

  • Summary 3 Localiza rent a car: Competitive Position 2013

Travel and Tourism in Brazil - Industry Context

EXECUTIVE SUMMARY

FIFA Confederations Cup and World Youth Day boosts 2013 tourism flows

Upcoming mega-events encourage companies to invest in mobile applications

Brazil faces growing allure of business travel among mid-sized cities

CVC Viagens becomes first non-air tourism company to go public in Brazil

Challenging macroeconomic scenario negatively impacts air transportation

SWOT

  • Summary 4 Brazil: SWOT

DEMAND FACTORS

  • Table 8 Leave Entitlement: Volume 2008-2013
  • Table 9 Holiday Takers by Age 2008-2013
  • Table 10 Seasonality of Trips: % Breakdown 2008-2013

BALANCE OF PAYMENTS

  • Table 11 Balance of Tourism Payments: Value 2008-2013

SOURCES

  • Summary 5 Research Sources

Segmentation

This market research report includes the following:

  • Car Rental
    • Car Rental by Category
      • Business Car Rental
        • Airport Business Car Rental
        • Non-Airport Business Car Rental
      • Car Rental - Insurance Replacement
      • Leisure Car Rental
        • Airport Leisure Car Rental
        • Non-Airport Leisure Car Rental
    • Car Rental by Channel
      • Car Rental Online
        • Car Rental Direct Suppliers
        • Car Rental Intermediaries
      • Car Rental Offline

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Internet Transactions
  • Key Performance Indicators

Market size details:

  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Transactions
  • Transactions % growth
  • Transactions per capita
  • Internet transaction value retail selling price % growth
  • Internet transaction value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Internet transaction value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Number of cars
  • Number of cars % growth
  • Number of cars per capita
  • Number of days
  • Number of days % growth
  • Number of days per capita
  • Number of operators
  • Number of operators % growth
  • Number of operators per capita
  • Offline value retail selling price % growth
  • Offline value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Offline value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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