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Country Report

Thailand Flag Car Rental in Thailand

| Pages: 13

Price: US$990

About this Report

Executive Summary

TRENDS

  • Overall car rental encountered a slowdown in demand in 2014, in particular due to the decline in the number of international arrivals. It was not only the uncertainty in terms of the political situation which prevented tourists from coming to Thailand, but international economic issues in Europe and Russia also had a negative impact on tourism in the country. As a result, car rental operators needed to find the best solution to attract domestic customers in order to compensate for the loss. Cut-throat price competition by keeping rental prices low seemed to be a key strategy to stimulate domestic demand.

PROSPECTS

  • Car rental in Thailand is expected to see a positive performance over the forecast period. It is expected to see higher demand from local tourists thanks to the competitive prices of low cost air tickets, which will encourage domestic tourists to opt to fly and drive more often. Car rental players are expected to increase their fleets for services within airport branches. At the same time, car rental players will need to keep up with the new domestic routes opened up by the low cost carriers in order to establish new car rental outlets, since new routes mean new potential demand and more income for the company.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in Thailand with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Car Rental industry in Thailand, our research will save you time and money while empowering you to make informed, profitable decisions.

The Car Rental in Thailand market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Car Rental in Thailand?
  • What are the major brands in Thailand?
  • Is there a shift from airport car rental to non-airport?
  • Is leisure car rental outpacing business car rental?
  • Is insurance replacement recession-resistant?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.

Table of Contents

Car Rental in Thailand - Category Analysis

HEADLINES

TRENDS

PROSPECTS

CATEGORY DATA

  • Table 1 Car Rental Sales: Value 2009-2014
  • Table 2 Car Rental Online Sales: Value 2009-2014
  • Table 3 Structure of Car Rental Market 2009-2014
  • Table 4 Car Rental NBO Company Shares: % Value 2010-2014
  • Table 5 Car Rental Brands by Key Performance Indicators 2014
  • Table 6 Forecast Car Rental Sales: Value 2014-2019
  • Table 7 Forecast Car Rental Online Sales: Value 2014-2019

Travel in Thailand - Industry Context

EXECUTIVE SUMMARY

A longer period of political instability has a negative impact on tourism in 2014

Mobile travel sales see strong growth, but cannot beat online travel sales

Private rentals records a strong performance after the establishment of Airbnb

Land transportation has growth prospects

Tourism in Thailand is expected to enjoy growth prospects, in particular from Asian tourists

SWOT

  • Summary 1 Destination Thailand: SWOT

MARKET DATA

  • Table 8 Annual Leave: Volume 2009-2014
  • Table 9 Travellers by Age 2009-2014
  • Table 10 Seasonality: % Breakdown 2009-2014
  • Table 11 Leisure Outbound Demographics 2009-2014
  • Table 12 Other Travel Modes: Value 2009-2014
  • Table 13 Other Transport Online Sales: Value 2009-2014
  • Table 14 Forecast Other Travel Modes: Value 2014-2019
  • Table 15 Forecast Other Transport Online Sales: Value 2014-2019
  • Table 16 Activities: Value 2009-2014
  • Table 17 Forecast Activities: Value 2014-2019

SOURCES

  • Summary 2 Research Sources

Segmentation

This market research report includes the following:

  • Car Rental
    • Business Car Rental
    • Insurance Replacement
    • Leisure Car Rental
    • Car Rental Offline
    • Car Rental Online
      • Car Rental Direct
      • Car Rental Online Intermediaries

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Internet Transactions
  • Key Performance Indicators

Market size details:

  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Transactions
  • Transactions % growth
  • Transactions per capita
  • Internet transaction value retail selling price % growth
  • Internet transaction value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Internet transaction value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Number of cars
  • Number of cars % growth
  • Number of cars per capita
  • Number of days
  • Number of days % growth
  • Number of days per capita
  • Number of operators
  • Number of operators % growth
  • Number of operators per capita
  • Offline value retail selling price % growth
  • Offline value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Offline value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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