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Car Rental Market Research

Euromonitor has the world's most comprehensive research on the car rental category within the travel and tourism industry.

We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the big picture, qualitative analysis, to specific category data.

Euromonitor data and market analysis allows a complete in-depth understanding of the travel retail market and the greater competitive environment, assisting in strategic development, marketing, mergers and acquisitions, and brand management to help you develop accurate and focused strategies for your business.

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Country Report

Car Rental in Switzerland

Car rental in Switzerland was influenced by two factors during 2013. On the one hand, the entire category of car rental faced strong competition from the well-developed railway network which exists in Switzerland and which enables people travelling ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in Morocco

The number of car rental transactions in Morocco rose by 10% in 2013 and current value sales increased by 3%. Unit price declines boosted the number of transactions and resulted in moderate current value growth being recorded.

Dec 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in Austria

Car rental is a rather stable category in Austria and sales in the category are dominated by just five major companies. While Austrians are well-known for always pay attention to the price/quality ratio of all goods and services they pay for in an ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in Russia

Car rental value sales grew by 13% in 2013, to reach RUB4.7 billion, with the number of transactions increasing by 12% to 471,000. The category continued to register double-digit growth over most of the review period. Car rental is mostly driven by ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in South Korea

Along with the increased level of domestic travel and popularity of Jeju Island, which is one of the fastest-growing tourism destinations in South Korea, demand for short-term car rentals have also gone up accordingly. Jeju Island is the largest ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in Thailand

Up until the end of the third quarter of 2013, car rental business performed well as demand intensified and car operators continued to increase new fleets. However, the peak tourism season at the end of the year became more difficult when the ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in Vietnam

Towards the end of the review period, Vietnam saw an increasing number of young professionals who prefer to drive themselves during their trips. It was thanks to the fact driving a car brings them flexibility in schedule and destinations. In ...

Dec 2014 | US$900 | Add to cart | View details

Company Profile

Hertz Corp, The in Travel and Tourism

Hertz remained ranked second in the global car rental market in 2013. The company´s multiple brand strategy, through the integration of Dollar Thrifty and the launch of the new budget Firefly brand, has enabled Hertz to diversify its offering in the ...

Dec 2014 | US$525 | Add to cart | View details

Country Report

Car Rental in the Philippines

The earthquake which hit Cebu and Bohol in October 2013 together with typhoon Haiyan, locally known as Yolanda, that battered Eastern Visayas in November 2013 had an impact on both inbound and domestic tourism as travel usually peaks towards the end ...

Nov 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in the Czech Republic

2013 was a difficult year for Czech car rental with declining demand from companies as well as from private individuals leading to the number of transactions decreasing by 4%. As a result, occasional price wars took place between car rental companies...

Nov 2014 | US$900 | Add to cart | View details
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