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Car Rental Market Research

Euromonitor has the world's most comprehensive research on the car rental category within the travel and tourism industry.

We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the big picture, qualitative analysis, to specific category data.

Euromonitor data and market analysis allows a complete in-depth understanding of the travel retail market and the greater competitive environment, assisting in strategic development, marketing, mergers and acquisitions, and brand management to help you develop accurate and focused strategies for your business.

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Country Report

Car Rental in Mexico

During 2013 tourists were able to find new offices and outlets of the main car rental companies in more cities and airports. Being closer to their customers and target audience allowed car rental companies to improve their results and increase their ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in Colombia

Car rental in Colombia remained immature in 2013, concentrated mostly in insurance replacement market that accounted for 47% of total sales. For tourism purposes, car rental for business was the most common and served foreign and domestic tourists ...

Jul 2014 | US$900 | Add to cart | View details

Global Briefing

City Travel Briefing: Cape Town

Tourism in Cape Town is poised for significant growth as the city continues to be a leading African destination for leisure visitors from Europe and the US, whilst arrivals from emerging markets such as China, India and Russia are addressing the gap ...

Jul 2014 | US$525 | Add to cart | View details

Global Briefing

Sub-Saharan Africa How to Maximise Tourism Potential

Sub-Saharan African tourism has grown by an average of 4.3% per year since 2008, outpacing the global average of 3.2%, this growth is expected to continue reaching over 45 million arrivals by 2018. Increased FDI, new trade partnerships, access to ...

Jul 2014 | US$1,200 | Add to cart | View details

Country Report

Car Rental in Norway

There is strong focus in Norway on environmental problems arising from an increase in the number of cars in big cities. The Norwegian government promotes less polluting forms of travel and wants to cut greenhouse gas emissions. It is facilitating ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in Israel

In 2013, regulation changes leading to tax increases and income decreases caused consumers to consider their spending very carefully, often opting to travel using public transportation as opposed to renting cars.

Jul 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in Bulgaria

The major driver of growth of car rental in Bulgaria in 2013 was growing demand in seaside resorts on the Black Sea coast. Traditionally, tourists in Bulgarian summer resorts are not very mobile as they use all-inclusive packages offered by local ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in Greece

New laws effective from 1 January 2013 lifted many restrictions on the opening and operating of a series of professional services, one of which is car rental. Small vans and chauffeur-driven cars are now licensed. Travel agencies and hotels can lease...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in Sweden

Car rental in Sweden in 2013 saw players addressing niche demands as a means of growth. Hertz, for example, launched a number of car rental packages during the year to appeal to specific consumer niches, such as Hertz Supercars, Hertz Family ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Car Rental in Ecuador

The most important factor for car rental in 2013 was the opening of the new Quito airport in February, 2013. In addition to resulting in all car rental companies with an airport presence, including international car rental companies Avis CA and the ...

Jul 2014 | US$900 | Add to cart | View details
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