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Cheese market research

Euromonitor has the world’s most comprehensive research on the cheese category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the cheese market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Cheese reports can also be purchased as part of a discounted dairy package that includes data and analysis of four packaged food categories: cheese, drinking milk products, yoghurt and other dairy.

Our cheese market research answer questions such as:

  • What is the market size of cheese?
  • What are the major brands in cheese?
  • Given mounting obesity concerns, are consumers moving from full-fat to reduced fat/fat-free offerings?
  • Are consumers moving from unpackaged to packaged cheese?

results

 

Country Report

Cheese in the Philippines

Cheese is perceived as useful mainly as a bread spread or as a garnish/ingredient for dishes. It is very seldom that cheese is enjoyed in its own right, to be paired, for instance, with wine. As such, cheeses, such as Brie, Camembert and Emmental, ...

Apr 2015 | US$900 | Add to cart | View details

Country Report

Cheese in Hong Kong, China

The government continued to promote its health living campaigns in 2014, aimed at raising consumer awareness of health and wellness. This resulted in consumers becoming more aware of their diets and wanting to ensure that they have the appropriate ...

Mar 2015 | US$900 | Add to cart | View details

Country Report

Cheese in Taiwan

Cheese sales in Taiwan were still minimal in 2014, mainly because of the eating habits of the Taiwanese. Most consumers were not totally accepting of the Western-style cheese taste; only a light cheddar cheese taste was commonly accepted. However, ...

Mar 2015 | US$900 | Add to cart | View details

Country Report

Cheese in Egypt

Sales of cheese are expected to reach 190,000 tonnes in 2014. The category is expected to see a positive performance and be less impacted by the poor economic conditions, as it is a basic necessity, unlike many other products.

Mar 2015 | US$900 | Add to cart | View details

Country Report

Cheese in Vietnam

Towards the end of the review period, cheese became more popular in Vietnam due partly to greater exposure to Western culture. Consumer awareness of unprocessed cheese in particular increased, especially in big cities such as Ho Chi Minh and Hanoi. ...

Mar 2015 | US$900 | Add to cart | View details

Country Report

Cheese in Ukraine

Due to rising price sensitivity among Ukrainian consumers caused by the worsening economic situation and higher cost of grocery products generally at the end of the review period, price became the key factor in purchasing decisions for cheese in ...

Mar 2015 | US$900 | Add to cart | View details

Country Report

Cheese in Cameroon

It is fair to say that cheese is not particularly popular in Cameroon. Most of the people who buy cheese are expatriates from European countries. Some brands, however, such as La Vache Qui Rit, have succeeded in immersing themselves into local ...

Feb 2015 | US$900 | Add to cart | View details

Country Report

Cheese in India

As consumers continue to gain exposure to different varieties of cheese in foodservice, they started to look for different cheese varieties in retail stores as well. Most of the consumers, especially in urban areas, started to experiment with various...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Cheese in Italy

2014 saw the economic recession further depleting the purchasing power of the majority of Italian consumers, a trend which had a major negative impact on sales of cheese. Italy’s prolonged economic recession continued to erode the purchasing power of...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Cheese in Iran

Cheese continued to generate strong positive growth during 2014 following the positive performance recorded in the category during 2013. Consumption of packaged cheese is becoming more widespread in Iran and unpackaged cheese is becoming much less ...

Jan 2015 | US$900 | Add to cart | View details
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