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Company Profile

China UnionPay Co Ltd in Consumer Finance

Jan 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on China UnionPay Co Ltd delivers a detailed strategic analysis of the company's business, examining its performance in the Consumer Finance market and the global economy.

Company and market share data provide a detailed look at the financial position of China UnionPay Co Ltd, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of China UnionPay Co Ltd This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of China UnionPay Co Ltd provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Consumer Finance research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key company facts

Corporate actions: Partnerships for issuing and acquiring

SWOT: China UnionPay Co Ltd

Key opportunities and challenges

Competitive Positioning

Moving against the market

Global operating landscape

Slowing growth

Market Assessment

Time to expand abroad

Credit and debit focused

Category and Geographic Opportunities

The potential of the Chinese consumer

Asia Pacific expansion prospects

Indian opportunity

Latin America: The other booming region

Pre-paid potential in the emerging markets

Necessary to increase financial literacy domestically

Brand Strategy

Becoming an international brand

Recommendations

Building international brand with more partnerships

Samples

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