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Consumer Health in China

Although the performance of consumer health in 2015 was slightly weaker than in 2014, growth remained strong, with vitamins and dietary supplements continuing to outperform OTC in terms of value growth. This was mainly driven by continuous ...

Nov 2015 | US$2,650 | Pages: 112 | Add to cart | View details

Strategy Briefing

Young Women’s Health: Global Attitudes Towards Health, Fitness and Wellbeing Among the Under 30s and Market Impact

As women aged under 30 years have more time and money to spend on themselves as they delay motherhood and pursue careers, investing in preventative health has become a priority. Drawing on results from Euromonitor International’s Global Consumer ...

Sep 2015 | US$1,325 | Pages: 75 | Add to cart | View details

Strategy Briefing

Eco Worriers: Global Green Behaviour and Market Impact

64% of consumers across the world claim that they try to have a positive impact on the environment on an everyday basis. This global report examines how this fledgling mainstreaming of green awareness impacts governments, corporations and consumer ...

Jun 2015 | US$1,325 | Pages: 138 | Add to cart | View details

Global Briefing

Health-based Beauty Resetting Industry Standards

The beauty-health alignment is progressing, with the proliferation of multifunctional and cross-industry inspired innovation, reaffirming the space for products like dermocosmetics and nutricosmetics. In parallel, industry players are exploring new ...

Jun 2015 | View details
Sale: US$1,192 | Pages: 42 | Add to cart |

Strategy Briefing

The Sugar Backlash and its Effects on Global Consumer Markets

Added sugars – in particular fructose - in processed food and drinks play a key part in the growing problems of obesity, diabetes and tooth decay. Consumer demand is forcing manufacturers to reduce sugar content and develop natural alternatives to ...

Nov 2014 | US$1,325 | Pages: 84 | Add to cart | View details

Strategy Briefing

Global Participative Sport as Consumption: The New Rules of the Game

With increasing sedentary lifestyles helping to drive rising global obesity rates, a growing number of consumers are becoming increasingly interested in participating in sport as both a way of keeping fit and healthy and a means of self-expression. ...

Jun 2014 | US$1,200 | Pages: 90 | Add to cart | View details

Strategy Briefing

Midlife Women: Embracing Power and Avoiding Invisibility in Global Consumer Markets

This report explores the lives of midlife women. Despite their number, spending power and contribution to the labour force, many wonder why they are ignored. In mature markets midlifers are the big spending Boomers. In emerging markets they are a ...

May 2013 | US$1,200 | Pages: 65 | Add to cart | View details

Strategy Briefing

Age Blurring: How the Breakdown of Age Boundaries Is Affecting Global Consumer Markets

As global attitudes on youth, middle-age and the elderly have altered, the traditionally-perceived boundaries of age-appropriate lifestyles, behaviours and preferences are blurring, making it more difficult for marketers to stereotype consumers along...

Apr 2011 | US$2,600 | Pages: 70 | Add to cart | View details

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