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 Market Research for China

Euromonitor publishes reports on industries, consumers and demographics in China.

  • Industry specific reports offer insight into market size and market share in China; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in China report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • China in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our China statistics factfile.

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Country Report

Cigarettes in China

With further price optimisation in cigarettes, economy products saw a further decline in share to the benefit of both mid-priced and premium products. For example, Guangdong Shuangxi continued to raise the prices of its core products from around ...

Oct 2014 | US$900 | Add to cart | View details

Country Report

Cigars in China

Unlike cigarettes, which are very common in China, cigars have a much more limited consumer base, although due to the further penetration of Western lifestyles and increasing incomes, more consumers are becoming willing to try them. However, in ...

Oct 2014 | US$900 | Add to cart | View details

Country Report

Smokeless Tobacco in China

Smokeless tobacco sales remained negligible in 2013 due to a lack of willingness on the part of smokers to kick the smoking tobacco habit and limited product knowledge. Generally, Chinese smokers do not stop smoking completely, but instead try to ...

Oct 2014 | US$900 | Add to cart | View details

Country Report

Smoking Tobacco in China

Due to its small consumer base, smoking tobacco remained insignificant in China in 2013. Both RYO tobacco and pipe tobacco are purchased by a niche group of consumers, either high-income earners with sophisticated tastes or those looking for cheap ...

Oct 2014 | US$900 | Add to cart | View details

Country Report

Tobacco in China

Tobacco in China, dominated by cigarettes, witnessed a further decelerating trend in volume in 2013. This can be attributed to cigarettes’ high level of maturity and rising health awareness among Chinese smokers. On the whole, the general public are ...

Oct 2014 | US$1,900 | Add to cart | View details

Global Briefing

Fading Recovery, Fresh Downside Risks and Hidden Potential: Part 1 – The Regional Angle

Fresh geopolitical, macroeconomic and legislative barriers are hitting emerging alcoholic drinks markets, once hailed as the engine of the industry’s relative resilience to the downturn. Meanwhile, previously mature western markets are transforming ...

Oct 2014 | US$1,200 | Pages: 35 | Add to cart | View details

Country Report

Computers and Peripherals in China

2014 was a year intermingling both challenges and opportunities for the computer industry in China. The continuous rapid development of mobile devices such as tablets and smartphones caused mounting threats to traditional computer products, ...

Oct 2014 | US$900 | Pages: 27 | Add to cart | View details

Country Report

Home Audio and Cinema in China

Home audio and cinema continued its declining trend and recorded a 2% decrease in retail volume sales in 2014. This is largely owing to the relatively long replacement cycle, which was as around 56 months in 2014 according to Euromonitor ...

Oct 2014 | US$900 | Pages: 18 | Add to cart | View details

Country Report

Imaging Devices in China

Due to the rocketing sales of smartphones and tablets in China, retail volume sales of imaging devices decreased by 9% in 2014. The continued improvement of imaging functions in smartphones and tablets brought mounting threats to imaging devices, ...

Oct 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

In-Car Entertainment in China

After seeing dynamic growth during the review period, in-car entertainment is becoming saturated, transferring from high-speed growth to low-speed development with total retail volume sales up by 8% in 2014. Moreover, consumers’ replacement needs for...

Oct 2014 | US$900 | Pages: 18 | Add to cart | View details
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