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Country Report

Beer in China

The most obvious trend of the beer market in 2014 was the increasing concentration of the industry, with more mergers between industry players. Anheuser-Busch InBev completed its acquisition of Jilin Ginsber Draft Beer and Jiangsu Regal Beer in 2014,...

Jun 2015 | US$990 | Pages: 44 | Add to cart | View details

Country Report

Cider/Perry in China

Western-originated cider/perry represents only a tiny fraction of the total alcoholic drinks market in China in volume terms. It is less popular in China, because it faces fierce competition from RTDs and sparkling wine, which also offer sweet ...

Jun 2015 | US$990 | Pages: 33 | Add to cart | View details

Country Report

Alcoholic Drinks in China

In 2014, slower volume growth was witnessed in alcoholic drinks compared to the volume CAGR of the review period. On one hand, GDP growth in China decreased to 7.4%, which approached the minimum value since 1990, hindering the development of many ...

Jun 2015 | US$2,100 | Pages: 98 | Add to cart | View details

Country Report

Rtds/High-Strength Premixes in China

RTDs/high-strength premixes, though taking up less than 0.1% sales value in the whole alcoholic drinks market in China, achieved significantly robust growth in 2014. The recession of the baijiu industry made investors’ capital turn to emerging ...

Jun 2015 | US$990 | Pages: 34 | Add to cart | View details

Country Report

Spirits in China

Baijiu, as one of China’s unique spirits, enjoys a huge consumer base. However, due to the anti-extravagance campaign, the baijiu market has run into trouble since 2013. Coupled with a slowdown in the domestic economy, the baijiu industry is facing ...

Jun 2015 | US$990 | Pages: 48 | Add to cart | View details

Country Report

Wine in China

In 2014, wine saw a 3% rise in total volume sales, higher than that in 2013, which slightly declined. This is mainly because many wine companies adjusted their product portfolios to adapt to the market changes, though the economic downturn and the ...

Jun 2015 | US$990 | Pages: 48 | Add to cart | View details

Country Report

Gardening in China

Government procurements have traditionally been a major source of revenue for gardening manufacturers in China. During the review period, however, this revenue source came under threat as economic uncertainty led regional and municipal authorities ...

Jun 2015 | US$990 | Pages: 14 | Add to cart | View details

Country Report

Home Furnishings in China

Growth in home furnishings current value sales in 2014 was well down CAGR for the entire review period. This was mainly because together with home improvement, home furnishings was particularly badly affected by the cooling of the Chinese property ...

Jun 2015 | US$990 | Pages: 20 | Add to cart | View details

Country Report

Home Improvement in China

Traditionally, consumers in China have tended to buy home improvement products themselves, but employ professionals to carry out renovation and decorating projects. In recent years, however, the concept of DIY home improvement has become increasingly...

Jun 2015 | US$990 | Pages: 17 | Add to cart | View details

Country Report

Homewares in China

Growth in homewares current value sales in 2014 was down slightly on 2014, and also slower than the CAGR for the entire review period. This was mainly due to increasing maturity, though the category’s performance was also hampered by the slowdown in ...

Jun 2015 | US$990 | Pages: 18 | Add to cart | View details
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