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Country Report

Eyewear in China

Eyewear remained vigorous in retail value growth in 2013, underpinned by continued trading up from spectacles to disposable contact lenses, from single-vision to progressive multifocal lens and from readymade reading glasses to tailored spectacles. ...

Dec 2013 | US$1,100 | Pages: 37 | Add to cart | View details

Country Report

Spectacles in China

Polarised development in the spectacles category in China witnessed players catering to both mass and premium users’ needs over the review period, resulting in vigorous retail value growth in 2013. The opening of low-cost optical goods stores, such ...

Dec 2013 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Contact Lenses in China

Contact lenses continued its robust retail value growth in 2013, driven by the increasing acceptance of these products among spectacle wearers in China. Meanwhile, alongside increasing product awareness of disposable contact lenses, more consumers ...

Dec 2013 | US$900 | Pages: 23 | Add to cart | View details

Global Survey Report

Path to Purchase: Toys and Games

Passport Survey explores the typical purchase decision-making process for global consumers when they are buying toys and games. Results are based on responses to Euromonitor’s Middle Class Home survey, fielded in 2013, which includes 6,600 online ...

Dec 2013 | US$900 | Pages: 35 | Add to cart | View details

Strategy Briefing

Parents-in-Waiting: Global Perinatal Market Trends

Despite low birth rates and economic pressures, pregnancy and childbirth are celebrated more than ever. From the moment of conception, routines and shopping habits change radically and a growing “bump” industry has emerged, spanning everything from ...

Dec 2013 | US$1,200 | Pages: 77 | Add to cart | View details

Country Report

Confectionery in China

Mars Foods (China) will retain its leading position in China’s chocolate confectionery with a value share of 40% in 2013. Thanks to its multi-brand strategy, Mars offers a wide range of well-known brands such as Dove, M&M’s and Snickers. The company ...

Nov 2013 | US$1,900 | Pages: 91 | Add to cart | View details

Country Report

Dairy in China

Bright Dairy & Food leads yoghurt and sour milk drinks and is expected to account for a value share of 16% in 2013. Thanks to an impressive performance for its high-end yoghurt brands such as AB 100, Changyou and Momchilovtsi and an extensive ...

Nov 2013 | US$1,900 | Pages: 111 | Add to cart | View details

Country Report

Drinking Milk Products in China

Current value growth for drinking milk products slowed in 2012 and is expected to continue to slow in 2013 due to slowing economic growth in China and quality problems that negatively influenced consumer confidence in these products. In early-2012, ...

Nov 2013 | US$900 | Pages: 86 | Add to cart | View details

Country Report

Gum in China

Due to growing health concerns, sugar free gum is expected to see stronger sales growth than sugarised gum in 2013, benefiting from more new companies and products entering. Young consumers constitute an important consumer group for gum in China. ...

Nov 2013 | US$900 | Pages: 70 | Add to cart | View details

Country Report

Meal Replacement in China

Chinese consumers are increasingly focused on the health problems associated with being overweight and are also increasingly concerned with image. Improvements in living standards during the review period led to an increase in problems with excess ...

Nov 2013 | US$900 | Pages: 69 | Add to cart | View details
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