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 Market Research for China

Euromonitor publishes reports on industries, consumers and demographics in China.

  • Industry specific reports offer insight into market size and market share in China; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in China report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • China in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our China statistics factfile.

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Country Report

Consumer Foodservice in China

In spite of such negative factors as the Husi scandal, that is, expired and repackaged meat supplied by Shanghai Husi Food Co Ltd to renowned brands KFC and McDonald’s etc in 2014, as well as the anti-extravagance campaign introduced by the Central ...

Jul 2015 | US$2,100 | Pages: 118 | Add to cart | View details

Country Report

Self-Service Cafeterias in China

The self-service cafeterias channel is relatively new and uncommon within consumer foodservice in China, resulting in comparatively small value sales, as well as low outlet and transaction numbers, compared to other foodservice formats. However, the ...

Jul 2015 | US$990 | Pages: 20 | Add to cart | View details

Country Report

Street Stalls/Kiosks in China

Mainly driven by impulse purchases, street stalls/kiosks maintained strong value growth in 2014, benefiting from the diverse product/flavour offer, which encouraged purchases among passers-by. In addition, operators frequently marketed healthier and ...

Jul 2015 | US$990 | Pages: 20 | Add to cart | View details

Global Briefing

Ingredients Trends in Automatic Dishwashing

Automatic dishwashing is very dependent on developed countries, and given poor sales of dishwashers and economic fears, the category remains weak. The category has also had to overcome efficacy problems, following the removal of phosphates. However, ...

Jun 2015 | US$1,375 | Pages: 41 | Add to cart | View details

Global Briefing

Beer: What's Brewing on the Horizon?

Big brewers faced stagnant volume sales at the global level in 2014, and this has been the case for some years, following the financial crisis of the last decade. This briefing highlights some of the main category-specific trends that are being ...

Jun 2015 | US$1,325 | Pages: 40 | Add to cart | View details

Global Briefing

Natural Colours: Essentials Not Just Options

Use of colour is vital in giving fmcgs the visual appeal to attract consumers. Natural colours, specifically, are mainly used in food and beverages, and pet food, with the popularity of these ingredients rising due to concerns surrounding ...

Jun 2015 | US$1,325 | Pages: 39 | Add to cart | View details

Global Briefing

Strategies in Pet Food Retailing: Part 1

Pet food is in flux and so is its retailing landscape. As competition increases new challenges arise in a space where consumers are increasingly savvy and gains more difficult to achieve. Find out about successful retailing strategies and how ...

Jun 2015 | US$1,325 | Pages: 37 | Add to cart | View details

Country Report

Beer in China

The most obvious trend of the beer market in 2014 was the increasing concentration of the industry, with more mergers between industry players. Anheuser-Busch InBev completed its acquisition of Jilin Ginsber Draft Beer and Jiangsu Regal Beer in 2014,...

Jun 2015 | US$990 | Pages: 44 | Add to cart | View details

Country Report

Cider/Perry in China

Western-originated cider/perry represents only a tiny fraction of the total alcoholic drinks market in China in volume terms. It is less popular in China, because it faces fierce competition from RTDs and sparkling wine, which also offer sweet ...

Jun 2015 | US$990 | Pages: 33 | Add to cart | View details

Country Report

Alcoholic Drinks in China

In 2014, slower volume growth was witnessed in alcoholic drinks compared to the volume CAGR of the review period. On one hand, GDP growth in China decreased to 7.4%, which approached the minimum value since 1990, hindering the development of many ...

Jun 2015 | US$2,100 | Pages: 98 | Add to cart | View details
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