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Market Research on China

Euromonitor International publishes the worlds' most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in China.

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Euromonitor China reports also cover: retailing, consumer food service, ingredients, institutional channels, luxury goods, personal care, health and wellness products, nutrition, tobacco and consumer electronics.

In addition we can provide in-depth data and statistics on: consumer lifestyles, income and expenditure, population, cities, households, the digital consumer, economy, finance and trade.

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Country Report

Self-Service Cafeterias in China

In spite of the small value sales, as well as small outlet and transaction numbers compared to the other foodservice categories in China, self-service cafeterias has been gaining increasing awareness among local consumers due to convenience and ...

May 2016 | US$990 | Pages: 19 | Add to cart | View details

Country Report

Street Stalls/Kiosks in China

With rising demand for on-the-go consumption, street stalls/kiosks recorded robust value growth in 2015. Rapid expansion of the O2O food delivery business in China also drove purchases other than passers-by. Additionally, operators constantly ...

May 2016 | US$990 | Pages: 19 | Add to cart | View details

Country Briefing

Business Dynamics: China

China’s business environment in 2015 was marked with volatility, along with rising debt levels. However, the country’s 13th Five Year Plan (2016-2020) is expected promote innovation and increase income levels to keep the GDP growth rate high. China ...

May 2016 | US$250 | Pages: 13 | Add to cart | View details

Country Briefing

Digital Consumer - Landscape: China

China is now one of the largest telecom markets globally with rising consumption of the latest digital services among increasingly affluent and tech-savvy citizens. Competition among telecom operators has lowered tariffs and driven mobile ...

Apr 2016 | US$250 | Pages: 13 | Add to cart | View details

Country Report

Baby and Child-Specific Products in China

Due to its increasingly ageing population, China started to loosen its decades-long one-child policy at the end of 2013, allowing parents who are the only child in their family to have a second child. It finally introduced a two-child policy at the ...

Apr 2016 | US$990 | Pages: 31 | Add to cart | View details

Country Report

Bath and Shower in China

In line with improving standards of living and rising purchasing power, Chinese consumers in 2015 sought better quality bath and shower products. The category also benefited from increasing awareness of personal hygiene. Many locals traded up from ...

Apr 2016 | US$990 | Pages: 27 | Add to cart | View details

Country Report

Colour Cosmetics in China

Due to changing mindsets, more Chinese consumers have accepted wearing colour cosmetics on a daily basis so as to achieve a better personal image. More importantly, the category’s consumer base grew steadily over the review period to also include ...

Apr 2016 | US$990 | Pages: 40 | Add to cart | View details

Country Report

Deodorants in China

Deodorants remained an underdeveloped category in China in 2015, with few consumers regularly using such products. As such, retail value sales were low. In spite of this, a group of loyal users underpinned the category’s steady value growth of 5%.

Apr 2016 | US$990 | Pages: 25 | Add to cart | View details

Country Report

Depilatories in China

Consumers’ growing awareness of personal grooming underpinned the continued strong value growth of depilatories in 2015. However, due to the seasonal use of depilatories in China, usually in the summer, this category remained the smallest within ...

Apr 2016 | US$990 | Pages: 24 | Add to cart | View details

Country Report

Fragrances in China

In spite of the economic downturn and falling consumer confidence, fragrances continued to record strong current value growth of 7% in 2015. This was mainly because the category’s consumer base is relatively stable. Sales were also supported by ...

Apr 2016 | US$990 | Pages: 32 | Add to cart | View details

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