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 Market Research for China

Euromonitor publishes reports on industries, consumers and demographics in China.

  • Industry specific reports offer insight into market size and market share in China; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in China report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • China in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our China statistics factfile.

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Country Report

Refrigeration Appliances in China

Registering volume and current value growth of 2% and 5% respectively, refrigeration appliances suffered from a huge deceleration from the robust growth in 2011. The slow-down was largely attributed to multiple factors, such as the withdrawal of the ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Small Cooking Appliances in China

After years of robust growth, small cooking appliances started to mature, with major manufacturers enduring fierce competition. Thanks to improving living standards, consumers in China traded up for higher-end product replacements. As such, small ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Small Kitchen Appliances (Non-Cooking) in China

Thanks to consumers’ growing awareness of living a better life, small kitchen appliances (non-cooking) in China experienced robust volume growth of 16% over 2011 to 2012. Retail volume growth drivers were mainly coming from kettles, while coffee ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Vacuum Cleaners in China

Vacuum cleaners recorded on-going double-digit retail value growth, thanks to domestic consumers’ rising demand for improved living standards. Reasonable prices and fashion-oriented vacuum cleaners enabled more consumers to get a vacuum cleaner ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Dishwashers in China

In 2012, demand for dishwashers still remains limited in China, confined to Chinese households in first tier cities like Beijing and Shanghai. A dishwasher is still considered a luxury good since the product is too expensive to justify the cost. The ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Heating Appliances in China

Heating appliances in China witnessed volume growth of 8% in 2012, slightly lower than 2011 year growth, as more households bought integrated heating products centrally in major cities like Beijing; therefore, heating appliances are less required ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Air Treatment Products in China

Air conditioners, the biggest contributor to sales of air treatment products, suffered from a big decline in volume growth to 6% from 24% in 2011, reaching 60 million units by the end of 2012. Fading effects of the government’s supportive policies ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Financial Cards and Payments in China

Financial cards in circulation growth rates are declining in 2012. Due to the economic slowdown and soaring inflation over the review period, banks in China have shifted their focus from acquiring new customers to customer retention and ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Consumer Lending in China

Total consumer lending growth slowed down in China in 2012, mainly due to sluggish demand for mortgages due to the real estate downturn. The fact that the central government has strengthened tight controls over the domestic real estate market has ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Eyewear in China

Sales of eyewear remained in double digit growth in both constant value and volume terms in 2012, despite recording slightly slower growth than the previous year. This was underpinned by the growing numbers of people with eye problems, combined with ...

Dec 2012 | US$1,900| Add to cart | View details ›

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