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 Market Research for China

Euromonitor publishes reports on industries, consumers and demographics in China.

  • Industry specific reports offer insight into market size and market share in China; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in China report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • China in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our China statistics factfile.

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City Review

Tianjin City Review

Tianjin is a vital manufacturing base in North China. Located in relatively close proximity to Beijing, Tianjin has attracted a number of strategic industries and enjoyed preferential policy treatment. The Chinese government has plans to transform ...

Jan 2015 | US$650 | Pages: 23 | Add to cart | View details

City Review

Shanghai City Review

Shanghai may be regarded as China's most advanced city. Its economy is heavily orientated towards services, and growth in wage rates poses challenges to the competitiveness of many manufacturing industries in the city (particularly wage-sensitive ...

Jan 2015 | US$650 | Pages: 23 | Add to cart | View details

City Review

Guangzhou City Review

Guangzhou is a major regional centre in China. Its economy has long been fuelled by its proximity to Hong Kong, which transited its demand for goods and services to neighbouring Guangzhou. Similar to other Chinese cities, Guangzhou is struggling to ...

Jan 2015 | US$650 | Pages: 23 | Add to cart | View details

City Review

Wuhan City Review

Wuhan is located in central China, at the major river ways connecting the city to the country's coastal areas. The convenient geographic location has helped the city to prosper as a hub for manufacturing, logistics and education. Wuhan is striving to...

Jan 2015 | US$650 | Pages: 23 | Add to cart | View details

Country Report

Consumer Lending in China

Mortgage/housing is the most important category consumer lending. However, the tepid performance of China’s residential housing market, affected by the slowing down of the macro economy and weaker consumer confidence, led to mortgage/housing seeing a...

Jan 2015 | US$1,900 | Pages: 14 | Add to cart | View details

Country Report

Financial Cards and Payments in China

Economic slowdown in China, as well as the uncertain global economy, resulting in weaker consumer confidence and less frequent transactions, slowed the growth in total card transactions in 2014. A significant slowdown in pre-paid card transactions, ...

Jan 2015 | US$1,900 | Pages: 61 | Add to cart | View details

Country Report

Luxury Goods in China

Overall luxury goods experienced sluggish growth in 2013, due to the anti-corruption policy that restrained gift sales. Although the policy continued to have an impact in 2014, growth rebounded because of leading players’ emphasis on developing ...

Jan 2015 | US$1,100 | Pages: 70 | Add to cart | View details

Global Briefing

Luxury Hotels Enter a New Era

A new breed of luxury travellers continue to transform the global luxury hotels industry in 2014, with the search for authenticity strong as ever. Not surprisingly, regions such as the Middle East, which invested heavily in luxury and took it to new ...

Jan 2015 | US$1,200 | Pages: 34 | Add to cart | View details

Global Briefing

Global Trends in Beauty and Personal Care Surfactants

Surfactants are an important ingredient in many beauty and personal care products, and to this end have maintained steady growth worldwide. However, the market in Western regions is very weak and in developing regions demand is dampened. There is ...

Jan 2015 | US$1,200 | Pages: 54 | Add to cart | View details

Country Report

Soup in China

Busier consumer lifestyles are benefiting soup in China, due to these products being easy and convenient to prepare. Sales growth is benefiting from an accelerated pace of life, especially for urban consumers. Office workers in major cities are ...

Jan 2015 | US$900 | Pages: 119 | Add to cart | View details
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