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 Market Research for China

Euromonitor publishes reports on industries, consumers and demographics in China.

  • Industry specific reports offer insight into market size and market share in China; as well as industry trends in each specific industry.
  • Our China Country Briefings and China Country Profile provide in-depth medium term economic and consumer trend data and analysis.
  • The Consumer Lifestyles in China report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • China in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our China statistics factfile.

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Total: (481)



Country Report

Smokeless Tobacco in China

Smokeless tobacco remained a negligible category in China in 2014, largely due to limited product availability and low consumer awareness.

Aug 2015 | US$990 | Add to cart | View details

Country Report

Smoking Tobacco in China

Smoking tobacco remained a niche category in China in 2014, primarily due to a small consumer base and few leading smoking tobacco brands. Some elderly smokers in underdeveloped areas continued to use smoking tobacco, while middle-aged or young ...

Aug 2015 | US$990 | Add to cart | View details

Country Report

Tobacco in China

2014 was widely seen as a significant year as China took further steps to control tobacco usage, largely via progressive anti-smoking legislation. At the end of 2013, all public officials were required to set a good example and were banned from ...

Aug 2015 | US$2,100 | Pages: 54 | Add to cart | View details

Global Briefing

The Future of Surface Care in Modern Living: Asia Pacific – Japan and The Tigers

Surface care is projected to generate the second most value growth over 2014-2019 within the global home care industry, thanks to its essential status in consumers’ home care regimes. Almost half of value sales growth is set to be generated by Asia ...

Aug 2015 | US$1,325 | Pages: 56 | Add to cart | View details

Global Briefing

A New Era of Growth and Competition: Global Consumer Foodservice in 2015 and Beyond

Global consumer foodservice in 2015 can be characterised by strong growth at the global level, with significant competitive challenges in major markets. Operators struggled with changing consumer preferences, macroeconomic pressures, and the constant...

Aug 2015 | US$1,325 | Pages: 52 | Add to cart | View details

Country Report

Cat Food in China

With the increasing cat population and the rise of internet retailing, more imported brands of cat food entered into China in 2014 due to the opportunities for profit. Although the giant Mars Foods (China) Co continued to lead the category, the ...

Aug 2015 | US$990 | Pages: 26 | Add to cart | View details

Country Report

Dog Food in China

Both international and domestic players recorded buoyant growth within dog food in 2014, mainly because of the performance of new products within premium dog food that were in line with the health and wellness trend. Growth was also due to the rapid ...

Aug 2015 | US$990 | Pages: 27 | Add to cart | View details

Country Report

Other Pet Food in China

Fish food accounted for a dominant share of other pet food sales in 2014. Such dominance continued in 2015 due to the rising population of ornamental fish and a decline in the number of Chinese raising birds.

Aug 2015 | US$990 | Pages: 19 | Add to cart | View details

Country Report

Pet Care in China

Pet care recorded the highest current value growth of the review period in 2015, and also the highest rise in volume terms. The increasing number of pet owners and rising disposable incomes in China were the two main factors driving strong demand.

Aug 2015 | US$2,100 | Pages: 45 | Add to cart | View details

Country Report

Pet Products in China

Pet products seemed to lack sales drivers in 2014 and registered slightly lower current value growth in 2014 compared with the previous year. Demand for pet products in China was dominated by basic and practical products such as leads and bowls, ...

Aug 2015 | US$990 | Pages: 18 | Add to cart | View details

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