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 Market Research for China

Euromonitor publishes reports on industries, consumers and demographics in China.

  • Industry specific reports offer insight into market size and market share in China; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in China report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • China in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our China statistics factfile.

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Country Report

Spectacles in China

Spectacles is known as a highly profitable industry with high mark ups, where the retail price is on average 200% higher than the manufacturing cost, and sometimes even higher. This means there is huge variation in retail prices. Prices are currently...

Dec 2012 | US$900| Add to cart | View details ›

Country Report

Contact Lenses in China

Contact lenses are becoming more and more popular. However, consumers are becoming more aware of the negative effects on eye health linked to wearing contact lenses, as they are educated not to wear contact lenses constantly because this will breed ...

Dec 2012 | US$900| Add to cart | View details ›

Country Report

Packaged Food in China

In 2012, retail value sales of packaged food are expected to grow faster than in 2011. Although the Chinese economy faced some serious difficulties and pressures of economic slowdown, consumers still expressed high demand for packaged food. The rapid...

Dec 2012 | US$6,500| Add to cart | View details ›

Statistical Reference Handbook

International Marketing Data and Statistics 2013

International Marketing Data and Statistics 2013 is one of Euromonitor’s best-selling reference books. Now in its 36th edition the book has hard to find demographic, economic and marketing statistics for 160 non-European countries.

Nov 2012 | US$475| View details ›

Country Report

Canned/Preserved Food in China

The safety of canned/preserved food is a matter of concern amongst Chinese consumers after a public health scare. In early 2011, the leading manufacturers in canned/preserved meat and meat products, such as Shineway Group and China Yurun Food ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Ready Meals in China

In the context of China’s booming economy and consumers’ increasing disposable incomes, the ready meals category showed growth in both retail value and retail volume terms in 2012, with sales increasing by 10% and 7% respectively. The category grew ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Chilled Processed Food in China

Public concern over the use of pigs which were fed with clenobuterol hydrochloride to produce lean meat for canned/preserved meat and meat products and chilled processed meat by manufacturers such as Shineway Group and China Yurun Food Industry Group...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Dried Processed Food in China

Instant noodles was the largest category within dried processed food in terms of retail value share at the end of review period. Sales were supported by flavour innovations by instant noodles manufacturers that helped to boost popularity among ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Frozen Processed Food in China

In late 2011, dumplings from Henan Synear Food Holdings Ltd, which produces a range of frozen processed food that includes dumplings and desserts, were found to contain staphylococcus aureus during a random sampling test conducted by Beijing ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Noodles in China

The plain noodles category posted the strongest growth in 2012, in both volume and value terms. Consistent with the health and wellness concept which spread across the overall packaged food category, Chinese consumers began to show more interest in ...

Nov 2012 | US$900| Add to cart | View details ›

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Books more ›

Statistical Reference Handbook

Consumer Asia Pacific and Australasia 2013

Oct 2012

Statistical Reference Handbook

Retail Trade International

Dec 2012

Statistical Reference Handbook

International Marketing Data and Statistics 2013

Nov 2012