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 Market Research for China

Euromonitor publishes reports on industries, consumers and demographics in China.

  • Industry specific reports offer insight into market size and market share in China; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in China report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • China in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our China statistics factfile.

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Country Report

Grocery Retailers in China

Grocery retailers experienced slower value growth in 2014 than in 2013, mainly due to rising store rental which caused negative growth of outlet number. On the other hand, rocketing sales from internet retailing channel also limited sales from ...

Feb 2015 | US$900 | Pages: 60 | Add to cart | View details

Country Report

Health and Beauty Specialist Retailers in China

Offering a professional service is the most important strength for health and beauty specialist retailers in China. Pharmacists, beauty sales consultants and opticians who are on-the-spot and armed with the relevant expertise and skills, are able to ...

Feb 2015 | US$900 | Pages: 37 | Add to cart | View details

Country Report

Homeshopping in China

The new regulation issued by the State Administration of Press, Publication, Radio, Film and Television of China (SAPPRFT) and meant to standardise homeshopping, has been enforced since 1 January 2014. It clearly bans exaggerated and misleading ...

Feb 2015 | US$900 | Pages: 31 | Add to cart | View details

Country Report

Internet Retailing in China

The successful listing of and Alibaba Group Holding, the top two players in internet retailing in China, on the stock exchange in the US in May and September 2014 respectively, ensured enough financial support for the further development of ...

Feb 2015 | US$900 | Pages: 39 | Add to cart | View details

Country Report

Leisure and Personal Goods Specialist Retailers in China

The gold mania which started in China in 2013 gradually varnished in 2014, leading to less robust demand for jewellery such as gold. Meanwhile, the anti-corruption policy adopted by the central government became more stringent from 2013, affecting ...

Feb 2015 | US$900 | Pages: 38 | Add to cart | View details

Country Report

Mixed Retailers in China

Department stores, representing more than 99% of overall retail value sales in mixed retailers in 2014, is facing mounting pressure from other emerging retail formats, such as shopping malls/centres and internet retailing, through which consumers can...

Feb 2015 | US$900 | Pages: 46 | Add to cart | View details

Country Report

Retailing in China

Amidst the decelerating domestic and global economy, retailing in China saw a slowdown in its growth momentum, with the value growth in 2014 outperformed by the value CAGR in the review period at constant 2014 prices. In spite of this, overall ...

Feb 2015 | US$1,900 | Pages: 160 | Add to cart | View details

Country Report

Vending in China

As a result of the central government’s emphasis on boosting domestic demand, as one of the new economic growth engines, the investment in infrastructure increased in the review period, particularly in terms of the extension of airports, as well as ...

Feb 2015 | US$900 | Pages: 30 | Add to cart | View details

Country Report

Packaged Food in China

Despite a slowdown in China’s economic growth in the last two years of the review period, packaged food continues to project healthy current value growth in 2014. Sales are benefiting from consumers’ willingness to trade-up to premium products in ...

Feb 2015 | US$6,500 | Pages: 327 | Add to cart | View details

Global Briefing

Soft Drinks in Southeast Asia: Diversifying Product Mix Amidst Evolving Consumer Base

Emerging economies in Southeast Asia have made the region a hot bed for soft drinks growth over the last decade. However, as a broader range of consumers demand packaged beverages, global and regional manufacturers need to evolve their offerings to ...

Feb 2015 | US$1,200 | Pages: 45 | Add to cart | View details

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