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 Market Research for China

Euromonitor publishes reports on industries, consumers and demographics in China.

  • Industry specific reports offer insight into market size and market share in China; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in China report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • China in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our China statistics factfile.

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Country Report

Pasta in China

In 2012, with the acceleration of the globalisation process, more imported pasta products have become available in supermarkets and hypermarkets, as well as premium convenience stores with specialised product ranges featuring imported foods. ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Sauces, Dressings and Condiments in China

Along with the overall improvement of Chinese consumers’ living standards and the pursuit of a higher quality of life, a clear product diversification trend has been witnessed in China’s sauces, dressings and condiments category. Stimulated by ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Soup in China

Stimulated by consumer demand for product diversification, soup manufacturers have focused on developing a range of soup flavours, a trend that boosted the growth of this category in 2012. Meanwhile, as consumer interest in food safety grows, both ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Sweet and Savoury Snacks in China

Benefiting from Chinese consumers’ growing interest in being healthy and seeking a higher quality of life, the sweet and savoury snacks category registered robust growth in 2012, largely as a result of the performance of products that have a health ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Baked Goods in China

As consumers pay more attention to health and nutrition, they are beginning to accept the wholemeal concept and all-kinds of vitamin and high-fibre baked goods. Especially in big cities, more health conscious white collar workers and middle-aged and ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Snack Bars in China

Snack bars, a niche in China, is driven by rising health awareness among consumers and the ongoing penetration of Western food cultures. However, over the review period, few companies were keen to develop snack bars, due to the small demand for these...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Spreads in China

Spreads has a relatively fragmented competitive landscape. The majority of players prefer to focus on regional development rather than nationwide expansion. This is particularly evident in honey. For example, in Southeast China, Bao Sheng Yuan and ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Biscuits in China

The demand for biscuits continued to increase as consumers looked for affordable indulgence snacks. Stable GDP growth and improved purchasing power raised the demand for biscuits. At the same time, manufacturers introduced different packaging and ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Breakfast Cereals in China

Rising awareness of healthy eating remained a key growth driver in breakfast cereals in the review period. The main players and relevant media organisations informed consumers about the health benefits and wholesomeness of breakfast cereals, which ...

Nov 2012 | US$900| Add to cart | View details ›

Country Report

Ice Cream in China

The higher demand for impulse and indulgence products stimulated the growth of ice cream sales in 2012. Due to rising disposable income and improving purchasing power, more consumers are willing to buy indulgence products. Moreover, increasingly ...

Nov 2012 | US$900| Add to cart | View details ›

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