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 Market Research for China

Euromonitor publishes reports on industries, consumers and demographics in China.

  • Industry specific reports offer insight into market size and market share in China; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in China report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • China in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our China statistics factfile.

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Country Report

Hair Care in China

Expansion of hair care value sales slowed in 2013, despite consumers responding actively to new launches and maintaining their purchasing enthusiasm. Rising hygiene awareness, improved living standards and a more diversified and specifically-focused ...

May 2014 | US$900 | Pages: 65 | Add to cart | View details

Country Report

Men's Grooming in China

With the growing awareness of using gender-specific beauty and personal care products among male consumers in China, in addition to rising incomes, men’s grooming recorded vigorous value growth in 2013. The enormous market potential of men’s grooming...

May 2014 | US$900 | Pages: 59 | Add to cart | View details

Country Report

Sets/Kits in China

Due to the growing trend for business travel and tourism, value sales of sets/kits in China reached RMB12 billion in 2013, registering 14% current terms growth over 2012. Unlike regular pack sizes, which are inconvenient to carry on business trips, ...

May 2014 | US$900 | Pages: 51 | Add to cart | View details

Country Report

Other Hot Drinks in China

Over the review period, Chinese consumers gradually paid more attention to their health, which helped to create continued stable demand for other hot drinks, particularly other plant-based hot drinks. Products with soybeans, oatmeal, walnuts and ...

May 2014 | US$900 | Pages: 40 | Add to cart | View details

Country Report

Hot Drinks in China

In 2013, the overall slowdown in the domestic economy left a negative impact on the total volume growth of hot drinks in China. Soft drinks are the main competitor of hot drinks. The long-lasting hot summer in 2013 provided more opportunities for ...

May 2014 | US$1,900 | Pages: 65 | Add to cart | View details

Country Report

Tea in China

In the review period, the central government’s policy against corruption and using public funds to purchase premium goods as gifts negatively affected high-end tea, which is popular as gifts, resulting in the overall decelerating volume growth in ...

May 2014 | US$900 | Pages: 47 | Add to cart | View details

Country Report

Coffee in China

The rising coffee culture as well as the popularity of coffee shops in the first and second tier cities helped to boost the performance of coffee in the review period. Instant coffee already has fixed consumer groups in developed cities due to ...

May 2014 | US$900 | Pages: 41 | Add to cart | View details

Country Report

Incontinence in China

The rise of domestic players was one of the key drivers of incontinence products over the review period. With relatively low-priced products and distribution focused on lower-tier areas, domestic manufacturers witnessed rapid growth over the review ...

Apr 2014 | US$900 | Pages: 38 | Add to cart | View details

Country Report

Nappies/Diapers/Pants in China

As a result of the strong growth potential of nappies/diapers/pants in China, new entrants were seen in 2013. For example, Lock & Lock, a manufacturer of household items, cooperated with KleanNara to introduce the Hello Babe diaper line. Among the ...

Apr 2014 | US$900 | Pages: 39 | Add to cart | View details

Country Report

Tissue and Hygiene in China

Double-digit current value sales growth was witnessed by retail tissue and hygiene in 2013, mainly driven by climbing household income levels and increasing awareness of health and hygiene amongst local consumers. The frequent usage of tissue and ...

Apr 2014 | US$2,400 | Pages: 89 | Add to cart | View details

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