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 Market Research for China

Euromonitor publishes reports on industries, consumers and demographics in China.

  • Industry specific reports offer insight into market size and market share in China; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in China report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • China in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our China statistics factfile.

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Global Briefing

Beauty and Personal Care Packaging in Asia Pacific: Examining the Opportunities

Growth from India, China and Indonesia drives Asia Pacific to lead packaging demand in the global beauty and personal care industry. Manufacturers launch in innovative pack formats, sizes and functionality with leading pack types of squeezable ...

Feb 2015 | US$1,200 | Pages: 49 | Add to cart | View details

Global Briefing

Power Tools: Category Overview

Power tools suffered from sluggish sales in the review period, despite significant product innovations and improvements. This was due to the products’ dependence on macroeconomic conditions, which have been highly volatile since 2008. Key markets ...

Feb 2015 | US$1,200 | Pages: 52 | Add to cart | View details

Global Briefing

Production of Major Appliances: Five Years on From the Crisis , What Does the Landscape Look Like ?

Global production of major appliances continues to grow, though at a slower pace, thanks to China. Five years on from the crisis, the World is seeing recovery; however, this has not been enough to return to pre-crisis levels in most categories when ...

Jan 2015 | US$1,200 | Pages: 57 | Add to cart | View details

City Review

Shenzhen City Review

With a population of 10.6 million and GDP of US$234 billion in 2013, Shenzhen is the fifth-largest city in China and a major city in the south of Guangdong Province. Shenzhen is home to China's first Special Economic Zone, which has given a major ...

Jan 2015 | US$650 | Pages: 23 | Add to cart | View details

City Review

Beijing City Review

Beijing is China's administrative and educational centre, at the same time hosting important manufacturing and research sites. In pursuit of a "headquarters economy", Beijing is aiming to attract more high value-added services into the city. At the ...

Jan 2015 | US$650 | Pages: 23 | Add to cart | View details

City Review

Tianjin City Review

Tianjin is a vital manufacturing base in North China. Located in relatively close proximity to Beijing, Tianjin has attracted a number of strategic industries and enjoyed preferential policy treatment. The Chinese government has plans to transform ...

Jan 2015 | US$650 | Pages: 23 | Add to cart | View details

City Review

Shanghai City Review

Shanghai may be regarded as China's most advanced city. Its economy is heavily orientated towards services, and growth in wage rates poses challenges to the competitiveness of many manufacturing industries in the city (particularly wage-sensitive ...

Jan 2015 | US$650 | Pages: 23 | Add to cart | View details

City Review

Guangzhou City Review

Guangzhou is a major regional centre in China. Its economy has long been fuelled by its proximity to Hong Kong, which transited its demand for goods and services to neighbouring Guangzhou. Similar to other Chinese cities, Guangzhou is struggling to ...

Jan 2015 | US$650 | Pages: 23 | Add to cart | View details

City Review

Wuhan City Review

Wuhan is located in central China, at the major river ways connecting the city to the country's coastal areas. The convenient geographic location has helped the city to prosper as a hub for manufacturing, logistics and education. Wuhan is striving to...

Jan 2015 | US$650 | Pages: 23 | Add to cart | View details

Country Report

Consumer Lending in China

Mortgage/housing is the most important category consumer lending. However, the tepid performance of China’s residential housing market, affected by the slowing down of the macro economy and weaker consumer confidence, led to mortgage/housing seeing a...

Jan 2015 | US$1,900 | Pages: 14 | Add to cart | View details
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