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Country Report

Belgium Flag Cigarettes in Belgium

| Pages: 34

Price: US$900

About this Report

Executive Summary

TRENDS

  • In the context of declining domestic consumption, with smoking prevalence increasing but Belgian smokers smoking less, the excise duty rise that took effect in 2013 resulted in a significant price increase. This had two major effects. Firstly, the trading down trend was halted. Instead of choosing economy brands, Belgians switched to cheaper RYO tobacco.

COMPETITIVE LANDSCAPE

  • As in various neighbouring countries, Belgian cigarette sales are dominated by multinationals, with Philip Morris, British American Tobacco, Imperial Tobacco and JT International together accounting for a 93% share of volumes in 2013.

PROSPECTS

  • Cigarettes is predicted a further volume decline over 2013-2018. This will be due to several factors, including, first and foremost, rising health concerns. Another reason will be price increases. Price rises in 2013 reduced the attractiveness of Belgian cigarettes to smokers in neighbouring countries. As a result, cross-border trade is also set to slowly diminish over the course of the next five years.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cigarettes industry in Belgium with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cigarettes industry in Belgium, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cigarettes in Belgium market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports, and exports of finished cigarettes
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Cigarettes in Belgium?
  • What are the major brands in Belgium?
  • What is the legislative environment like in Belgium?
  • What are the rates of cigarette taxation in Belgium?
  • Do premium, mid-price or economy cigarettes dominate in Belgium?
  • What is the rate of illicit trade in Belgium?
  • How many smokers are there in the country?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tobacco market research database.

Table of Contents

Cigarettes in Belgium - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

NEW PRODUCT DEVELOPMENTS

  • Summary 1 Cigarettes: New Product Launches

DISTRIBUTION

PROSPECTS

CATEGORY BACKGROUND

Cigarettes: Price bands

  • Summary 2 Cigarette Price Band Definitions

Cigarettes: Tobacco blend

Cigarettes: Standard/menthol/capsule

Cigarettes: Filter/non-filter

Cigarettes: Carbon/standard filter

Cigarettes: Filter length

Cigarettes: Regular vs slims vs superslims vs microslims

Cigarettes: Pack size

Cigarettes: Pack type

CATEGORY DATA

  • Table 1 Sales of Cigarettes by Tar Level: Volume 2008-2013
  • Table 2 Sales of Cigarettes by Tar Level: Value 2008-2013
  • Table 3 Sales of Cigarettes by Tar Level: % Volume Growth 2008-2013
  • Table 4 Sales of Cigarettes by Tar Level: % Value Growth 2008-2013
  • Table 5 Sales of Cigarettes by Price Band: % Volume Breakdown 2008-2013
  • Table 6 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2008-2013
  • Table 7 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2008-2013
  • Table 8 Sales of Cigarettes by Filter vs Non-filter: % Volume 2008-2013
  • Table 9 Sales of Filter Cigarettes by Carbon vs Non-carbon: % Volume 2008-2013
  • Table 10 Sales of Cigarettes by Length: % Volume 2008-2013
  • Table 11 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2008-2013
  • Table 12 Sales of Cigarettes by Pack Size: % Volume 2008-2013
  • Table 13 Sales of Cigarettes by Pack Type: % Volume 2008-2013
  • Table 14 NBO Company Shares of Cigarettes: % Volume 2009-2013
  • Table 15 LBN Brand Shares of Cigarettes: % Volume 2009-2012
  • Table 16 Sales of Cigarettes by Distribution Format: % Volume 2008-2013
  • Table 17 Production, Imports and Exports of Cigarettes: Total Volume 2008-2013
  • Table 18 Forecast Sales of Cigarettes by Tar Level: Volume 2013-2018
  • Table 19 Forecast Sales of Cigarettes by Tar Level: Value 2013-2018
  • Table 20 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2013-2018
  • Table 21 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2013-2018
  • Table 22 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2013-2018
  • Table 23 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2013-2018
  • Table 24 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2013-2018
  • Table 25 Forecast Sales of Cigarettes by Filter vs Non-filter: % Volume 2013-2018
  • Table 26 Forecast Sales of Filter Cigarettes by Carbon vs Non-carbon: % Volume 2013-2018
  • Table 27 Forecast Sales of Cigarettes by Length: % Volume 2013-2018
  • Table 28 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2013-2018
  • Table 29 Forecast Sales of Cigarettes by Pack Size: % Volume 2013-2018
  • Table 30 Forecast Sales of Cigarettes by Pack Type: % Volume 2013-2018

Cigarettes in Belgium - Company Profiles

British American Tobacco Belgium SA in Tobacco (Belgium)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 British American Tobacco Belgium SA: Key Facts
  • Summary 4 British American Tobacco Belgium SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 5 British American Tobacco Belgium SA: Competitive Position 2013

Imperial Tobacco Belgium in Tobacco (Belgium)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 Imperial Tobacco Belgium: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 7 Imperial Tobacco Belgium: Competitive Position 2013

Philip Morris Belgium BVBA in Tobacco (Belgium)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 Philip Morris Belgium BVBA: Key Facts
  • Summary 9 Philip Morris Belgium BVBA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 10 Philip Morris Belgium BVBA: Competitive Position 2013

Tobacco in Belgium - Industry Context

EXECUTIVE SUMMARY

Tobacco industry suffers further woes in 2013 as cigarette volumes decline

Smoking tobacco benefits from cigarette price increases

Big four multinationals dominate the market

Tobacco specialists lose share

A difficult future ahead

OPERATING ENVIRONMENT

Legislation

  • Summary 11 Legislation Summary at a Glance

Country-specific legislation

Minimum legal smoking age

Smoking prevalence

  • Table 31 Smoking Prevalence in Adult Population 2008-2013
  • Table 32 Number of Adult Smokers by Gender 2008-2013

Tar levels

Health warnings

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) regulation

Flavoured tobacco product ban

Plain packaging

‘Reduced harm’

Electronic cigarettes

Litigation

Death by cause

  • Table 33 Death by Cause 2009-2013

TAXATION AND PRICING

Duty paid packet marks

Taxation rates

Average cigarette pack price breakdown

  • Table 34 Average Cigarette Pack Price Breakdown: Brand Examples

PRODUCTION/IMPORTS/EXPORTS

  • Table 35 Trade Statistics – Cigarettes 2009-2013

Illicit trade in cigarettes

MARKET INDICATORS

  • Table 36 Illicit Trade Estimate of Cigarettes: Volume 2008-2013

MARKET DATA

  • Table 37 Sales of Tobacco by Category: Volume 2008-2013
  • Table 38 Sales of Tobacco by Category: Value 2008-2013
  • Table 39 Sales of Tobacco by Category: % Volume Growth 2008-2013
  • Table 40 Sales of Tobacco by Category: % Value Growth 2008-2013
  • Table 41 Forecast Sales of Tobacco by Category: Volume 2013-2018
  • Table 42 Forecast Sales of Tobacco by Category: Value 2013-2018
  • Table 43 Forecast Sales of Tobacco by Category: % Volume Growth 2013-2018
  • Table 44 Forecast Sales of Tobacco by Category: % Value Growth 2013-2018

SOURCES

  • Summary 12 Research Sources

Segmentation

This market research report includes the following:

  • Cigarettes
    • High Tar Cigarettes
    • Mid Tar Cigarettes
    • Low Tar Cigarettes
    • Ultra Low Tar Cigarettes

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Cigarettes by Blend
  • Cigarettes by Carbon Filter/Non-Carbon Filter
  • Cigarettes by Filtered/Unfiltered
  • Cigarettes by Length
  • Cigarettes by Pack Size
  • Cigarettes by Pack Type
  • Cigarettes by Price Band
  • Cigarettes by Slim/Superslim/Microslim/Regular
  • Cigarettes by Standard/Menthol/Capsule
  • Illicit Trade Penetration
  • Products by Ingredient
  • Smoking population - number of adult smokers
  • Smoking prevalence - % of adult population
  • Taxation
  • Trade Statistics - Volume

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Illicit trade volume
  • Illicit trade volume % growth
  • Illicit trade volume per capita
  • Retail volume (sticks)
  • Retail volume (sticks) % growth
  • Retail volume (sticks) per capita
  • Retail plus illicit trade
  • Retail plus illicit trade % growth
  • Retail plus illicit trade per capita

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