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Country Report

Philippines Flag Cigarettes in the Philippines

| Pages: 38

Price: US$900

About this Report

Executive Summary

TRENDS

  • The year 2013 appeared to be a negative one for cigarettes with the 16% decrease in total cigarette volume sales. This largely resulted with the implementation of a series of yearly tax increases following a change in excise tax rates. This brought down volumes as compared to the 5% increase seen in 2012.

COMPETITIVE LANDSCAPE

  • The merged entity of Philip Morris Fortune Tobacco Corp (PMFTC) remains the biggest player in the Philippines, controlling 79% of total cigarette volume sales in 2013. This share has significantly decreased from the near monopoly of 92% volume sales in the previous year due to many factors such as increasing presence of many lower-priced alternative cigarette brands.

PROSPECTS

  • Cigarette volume sales were largely hit by the implementation of the revised tax rates in January 2013. In the new system, there was a jump in tax increase from 2012 to 2013, and a planned yearly incremental increase from 2014 onwards. With this in mind, whilst consumers may have been hit by the 2013 price jump, it is likely that cigarette sales volumes will stabilize as the initial shock wears off. This contributes to the positive forecast volume CAGR of 1%.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cigarettes industry in Philippines with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cigarettes industry in Philippines, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cigarettes in Philippines market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports, and exports of finished cigarettes
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Cigarettes in Philippines?
  • What are the major brands in Philippines?
  • What is the legislative environment like in Philippines?
  • What are the rates of cigarette taxation in Philippines?
  • Do premium, mid-price or economy cigarettes dominate in Philippines?
  • What is the rate of illicit trade in Philippines?
  • How many smokers are there in the country?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Tobacco market research database.

Table of Contents

Cigarettes in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

NEW PRODUCT DEVELOPMENTS

  • Summary 1 Cigarettes: New Product Launches

DISTRIBUTION

PROSPECTS

CATEGORY BACKGROUND

Cigarettes: price bands

  • Summary 2 Cigarette Price Band Definitions

Cigarettes: tobacco blend

Cigarettes: standard/menthol/capsule

Flavour threads

Cigarettes: filter/non-filter

Cigarettes: carbon/standard filter

Cigarettes: filter length

Cigarettes: regular vs slims vs superslims vs microslims

Cigarettes: pack size

Cigarettes: pack type

CATEGORY DATA

  • Table 1 Sales of Cigarettes by Tar Level: Volume 2008-2013
  • Table 2 Sales of Cigarettes by Tar Level: Value 2008-2013
  • Table 3 Sales of Cigarettes by Tar Level: % Volume Growth 2008-2013
  • Table 4 Sales of Cigarettes by Tar Level: % Value Growth 2008-2013
  • Table 5 Sales of Cigarettes by Price Band: % Volume Breakdown 2008-2013
  • Table 6 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2008-2013
  • Table 7 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2008-2013
  • Table 8 Sales of Cigarettes by Filter vs Non-filter: % Volume 2008-2013
  • Table 9 Sales of Filter Cigarettes by Carbon vs Non-carbon: % Volume 2008-2013
  • Table 10 Sales of Cigarettes by Length: % Volume 2008-2013
  • Table 11 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2008-2013
  • Table 12 Sales of Cigarettes by Pack Size: % Volume 2008-2013
  • Table 13 Sales of Cigarettes by Pack Type: % Volume 2008-2013
  • Table 14 NBO Company Shares of Cigarettes: % Volume 2009-2013
  • Table 15 LBN Brand Shares of Cigarettes: % Volume 2009-2012
  • Table 16 Sales of Cigarettes by Distribution Format: % Volume 2008-2013
  • Table 17 Production, Imports and Exports of Cigarettes: Total Volume 2008-2013
  • Table 18 Forecast Sales of Cigarettes by Tar Level: Volume 2013-2018
  • Table 19 Forecast Sales of Cigarettes by Tar Level: Value 2013-2018
  • Table 20 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2013-2018
  • Table 21 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2013-2018
  • Table 22 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2013-2018
  • Table 23 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2013-2018
  • Table 24 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2013-2018
  • Table 25 Forecast Sales of Cigarettes by Filter vs Non-filter: % Volume 2013-2018
  • Table 26 Forecast Sales of Filter Cigarettes by Carbon vs Non-carbon: % Volume 2013-2018
  • Table 27 Forecast Sales of Cigarettes by Length: % Volume 2013-2018
  • Table 28 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2013-2018
  • Table 29 Forecast Sales of Cigarettes by Pack Size: % Volume 2013-2018
  • Table 30 Forecast Sales of Cigarettes by Pack Type: % Volume 2013-2018

Cigarettes in the Philippines - Company Profiles

JT International (Philippines) Inc in Tobacco (Philippines)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 JT International Philippines Inc: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 4 JT International Philippines Inc: Competitive Position 2013

Mighty Corp in Tobacco (Philippines)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Mighty Corp: Key Facts
  • Summary 6 Mighty Corp: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 7 Mighty Corp: Competitive Position 2013

Philip Morris Fortune Tobacco Corp in Tobacco (Philippines)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 Philip Morris Fortune Tobacco Corp: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 9 Philip Morris Fortune Tobacco Corp: Competitive Position 2013

Tobacco in the Philippines - Industry Context

EXECUTIVE SUMMARY

Cigarette and cigar volume sales decline due to newly implemented excise tax rate

Economy-priced cigarette brands enter the Philippine market

Sari-sari stores remains a significant distribution channel of cigarettes

Industry-wide unit price increases seen due to increased taxes

Slow recovery expected in forecast period as market recovers from initial shock

OPERATING ENVIRONMENT

Legislation

  • Summary 10 Legislation Summary at a Glance

Country-specific legislation

Minimum legal smoking age

Smoking prevalence

  • Table 31 Smoking Prevalence in Adult Population 2008-2013
  • Table 32 Number of Adult Smokers by Gender 2008-2013

Tar levels

Health warnings

Advertising and sponsorship

Point-of-sale display bans

Smoking in public places

Low ignition propensity (LIP) regulation

Flavoured tobacco product ban

Plain packaging

“Reduced harm”

Electronic cigarettes

Litigation

Death by cause

  • Table 33 Death by Cause 2009-2013

TAXATION AND PRICING

Duty-paid packet marks

Taxation rates

  • Table 34 Taxation and Duty Levies 2008-2013 (Cigarettes)
  • Table 35 Taxation and Duty Levies 2008-2013 (Cigars)

Average cigarette pack price breakdown

  • Table 36 Average Cigarette Pack Price Breakdown: Brand Examples

PRODUCTION/IMPORTS/EXPORTS

  • Table 37 Trade Statistics – Tobacco Leaf 2008-2012
  • Table 38 Trade Statistics – Cigarettes 2009-2013

Illicit trade in cigarettes

MARKET INDICATORS

  • Table 39 Illicit Trade Estimate of Cigarettes: Volume 2008-2013

MARKET DATA

  • Table 40 Sales of Tobacco by Category: Volume 2008-2013
  • Table 41 Sales of Tobacco by Category: Value 2008-2013
  • Table 42 Sales of Tobacco by Category: % Volume Growth 2008-2013
  • Table 43 Sales of Tobacco by Category: % Value Growth 2008-2013
  • Table 44 Forecast Sales of Tobacco by Category: Volume 2013-2018
  • Table 45 Forecast Sales of Tobacco by Category: Value 2013-2018
  • Table 46 Forecast Sales of Tobacco by Category: % Volume Growth 2013-2018
  • Table 47 Forecast Sales of Tobacco by Category: % Value Growth 2013-2018

DEFINITIONS

SOURCES

  • Summary 11 Research Sources

Segmentation

This market research report includes the following:

  • Cigarettes
    • High Tar Cigarettes
    • Mid Tar Cigarettes
    • Low Tar Cigarettes
    • Ultra Low Tar Cigarettes

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Cigarettes by Blend
  • Cigarettes by Carbon Filter/Non-Carbon Filter
  • Cigarettes by Filtered/Unfiltered
  • Cigarettes by Length
  • Cigarettes by Pack Size
  • Cigarettes by Pack Type
  • Cigarettes by Price Band
  • Cigarettes by Slim/Superslim/Microslim/Regular
  • Cigarettes by Standard/Menthol/Capsule
  • Illicit Trade Penetration
  • Products by Ingredient
  • Smoking population - number of adult smokers
  • Smoking prevalence - % of adult population
  • Taxation
  • Trade Statistics - Volume

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Illicit trade volume
  • Illicit trade volume % growth
  • Illicit trade volume per capita
  • Retail volume (sticks)
  • Retail volume (sticks) % growth
  • Retail volume (sticks) per capita
  • Retail plus illicit trade
  • Retail plus illicit trade % growth
  • Retail plus illicit trade per capita

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