- As the health and wellness trend in the US gains momentum and the cost of cigarettes continue to rise, more smokers than ever are seeking to reduce their intake of cigarettes. Smokers are constantly being reminded of the detrimental impact that cigarettes have on their wellbeing through a variety of medians like public health campaigns, mandatory warnings on packaging and advertisements and the relentless efforts of anti-smoking organizations. One of the most impactful recent campaigns is from the US Centers for Disease Control and Prevention (CDC) called Tips from Former Smokers. This campaign, which has continued to run through 2015, primarily features former smokers living with smoking-related diseases and disabilities. Furthermore, as a way to increase revenue, state and municipal government increased taxes on cigarettes and manufacturers raised prices yet again in 2014. As a result, many smokers have turned to cigarette alternatives that they perceive to be less harmful on health and that are cheaper. Vapour devices are an increasingly viable alternative as they can satisfy both the physical and behavioural smoking addiction. While the long term negative impact of vapour devices on health are still not well understood, many smokers assume that they cannot be worse than traditional combustible cigarettes. Additionally, although vapour devices often require a larger upfront investment, they can prove to be more economical in the long run. The average number of cigarette sticks smoked per day in the US fell by 2% in 2014 as more smokers use alternative tobacco products like vapour devices. Yet others quit smoking all together with total US smoking prevalence falling to just 17% in 2014.
- Cigarettes in the US is a highly consolidated category in which the three leading players accounted for a combined retail volume share of 86% in 2014. Philip Morris was the clear leader in the category in 2014 with a volume share of 47%, followed by RJ Reynolds with 25% and Lorillard with 14%. Some analysts have argued that FDA regulation and increased federal restrictions have given Philip Morris a competitive advantage as the company has the largest marketing and advertising budget in the industry. During August 2009, both Lorillard and RJ Reynolds sued in an attempt to block the marketing restrictions which the FDA had put in place earlier in the year. This case was settled in March 2012 with a majority of the FDA regulations being upheld.
- Similar to the review period, retail volume sales of cigarettes are projected to see a negative CAGR of 3% over the forecast period. A number of factors that have negatively impacted growth are expected to continue to drive these declines, including increasing prices, stricter regulations and improving education regarding health risks. However, further pushing the expected deterioration of the cigarette category is the growing popularity of alternative tobacco products. Vapour devices in particular pose the largest threat to combustible cigarettes. These products, which are still in their relative infancy since appearing on the US market in 2008, are anticipated to grow by a CAGR of over 40% between 2014 and 2019 as a growing number of smokers substitute cigarettes for vapour devices due to perceived health benefits, despite the lack of scientific evidence, and long-term potential savings. Furthermore, where young adults would often start smoking cigarettes, the uptake of vapour devices among this demographic is growing, with cigarettes losing popularity. Beyond vapour devices, Swedish Match, a leading manufacturer of smokeless tobacco is seeking FDA approval for snus as a modified risk product. If granted, cigarette smokers may shift to these products as a less risky form of nicotine delivery.
GET MORE FOR LESS!
For orders of 3 or more reports, in addition to your multi-purchase discount, we will provide any strategy or global briefing absolutely free.
Please contact a web site agent using the chat box or complete the form here to receive your free strategic briefing.
Samples (FAQs about samples):Sample Cigarettes Market Research Report
Sample Cigarettes Data
Delivery: Files are delivered directly into your account within a few minutes of purchase.
Discover the latest market trends and uncover sources of future market growth for the Cigarettes industry in USA with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Cigarettes industry in USA, our research will save you time and money while empowering you to make informed, profitable decisions.
The Cigarettes in USA market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Production, imports, and exports of finished cigarettes
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Cigarettes in USA?
- What are the major brands in USA?
- What is the legislative environment like in USA?
- What are the rates of cigarette taxation in USA?
- Do premium, mid-price or economy cigarettes dominate in USA?
- What is the rate of illicit trade in USA?
- How many smokers are there in the country?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our Tobacco market research database.
Table of Contents
Cigarettes in the US - Category Analysis
NEW PRODUCT DEVELOPMENTS
- Summary 1 Cigarettes: New Product Launches
Cigarettes: Price bands
- Summary 2 Cigarette Price Band Definitions
Cigarettes: Tobacco blend
Cigarettes: Carbon filter/non-carbon filter
Cigarettes: Cigarette length
Cigarettes: Regular vs slim vs superslim vs microslim
Cigarettes: Pack size
Cigarettes: Pack type
- Table 1 Sales of Cigarettes by Tar Level: Volume 2009-2014
- Table 2 Sales of Cigarettes by Tar Level: Value 2009-2014
- Table 3 Sales of Cigarettes by Tar Level: % Volume Growth 2009-2014
- Table 4 Sales of Cigarettes by Tar Level: % Value Growth 2009-2014
- Table 5 Sales of Cigarettes by Price Band: % Volume Breakdown 2009-2014
- Table 6 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2009-2014
- Table 7 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2009-2014
- Table 8 Sales of Cigarettes by Filtered vs Non-filtered: % Volume 2009-2014
- Table 9 Sales of Filtered Cigarettes by Carbon vs Non-carbon: % Volume 2009-2014
- Table 10 Sales of Cigarettes by Length: % Volume 2009-2014
- Table 11 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2009-2014
- Table 12 Sales of Cigarettes by Pack Size: % Volume 2009-2014
- Table 13 Sales of Cigarettes by Pack Type: % Volume 2009-2014
- Table 14 NBO Company Shares of Cigarettes: % Volume 2010-2014
- Table 15 LBN Brand Shares of Cigarettes: % Volume 2011-2014
- Table 16 Sales of Cigarettes by Distribution Format: % Volume 2009-2014
- Table 17 Production, Imports and Exports of Cigarettes: Total Volume 2009-2014
- Table 18 Forecast Sales of Cigarettes by Tar Level: Volume 2014-2019
- Table 19 Forecast Sales of Cigarettes by Tar Level: Value 2014-2019
- Table 20 Forecast Sales of Cigarettes by Tar Level: % Volume Growth 2014-2019
- Table 21 Forecast Sales of Cigarettes by Tar Level: % Value Growth 2014-2019
- Table 22 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2014-2019
- Table 23 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2014-2019
- Table 24 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2014-2019
- Table 25 Forecast Sales of Cigarettes by Filtered vs Non-filtered: % Volume 2014-2019
- Table 26 Forecast Sales of Filtered Cigarettes by Carbon vs Non-carbon: % Volume 2014-2019
- Table 27 Forecast Sales of Cigarettes by Length: % Volume 2014-2019
- Table 28 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2014-2019
- Table 29 Forecast Sales of Cigarettes by Pack Size: % Volume 2014-2019
- Table 30 Forecast Sales of Cigarettes by Pack Type: % Volume 2014-2019
Cigarettes in the US - Company Profiles
Lorillard Tobacco Co in Tobacco (USA)
- Summary 3 Lorillard Tobacco Co: Key Facts
- Summary 4 Lorillard Tobacco Co: Operational Indicators
- Summary 5 Lorillard Tobacco Co: Competitive Position 2014
Philip Morris USA Inc in Tobacco (USA)
- Summary 6 Philip Morris USA Inc: Key Facts
- Summary 7 Philip Morris USA Inc: Operational Indicators
- Summary 8 Philip Morris USA Inc: Competitive Position 2014
RJ Reynolds Tobacco Co in Tobacco (USA)
- Summary 9 RJ Reynolds Tobacco Co: Key Facts
- Summary 10 RJ Reynolds Tobacco Co: Operational Indicators
- Summary 11 RJ Reynolds Tobacco Co: Competitive Position 2014
Tobacco in the US - Industry Context
Cigarette value sales growth slows in response to declining volume sales
Vapour devices flourish in the US, more than doubling value sales again in 2014
Reynolds American Inc to bolster its competitive position through the acquisition of Lorillard Inc
CVS Health halts the sale of tobacco products while discounters reinforce supplies
E-cigs support the tobacco market
- Summary 12 Legislation Summary at a Glance
FDA Considers Menthol Ban
Minimum legal smoking age
- Table 31 Smoking Prevalence in Adult Population 2010-2014
- Table 32 Number of Adult Smokers by Gender 2010-2014
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Low ignition propensity (LIP) cigarette regulation
Flavoured tobacco product ban
Death by cause
- Table 33 Death by Cause 2010-2014
TAXATION AND PRICING
Duty paid packet marks
- Summary 13 Taxation and Duty Levies 2009-2014
Average cigarette pack price breakdown
- Table 34 Average Cigarette Pack Price Breakdown: Brand Examples
- Table 35 Trade Statistics: Tobacco Leaf 2009-2014
Illicit trade in cigarettes
- Table 36 Illicit Trade Estimate of Cigarettes: Volume 2009-2014
- Table 37 Sales of Tobacco by Category: Volume 2009-2014
- Table 38 Sales of Tobacco by Category: Value 2009-2014
- Table 39 Sales of Tobacco by Category: % Volume Growth 2009-2014
- Table 40 Sales of Tobacco by Category: % Value Growth 2009-2014
- Table 41 Forecast Sales of Tobacco by Category: Volume 2014-2019
- Table 42 Forecast Sales of Tobacco by Category: Value 2014-2019
- Table 43 Forecast Sales of Tobacco by Category: % Volume Growth 2014-2019
- Table 44 Forecast Sales of Tobacco by Category: % Value Growth 2014-2019
- Summary 14 Research Sources