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Global Briefing

City Travel Briefing: Dublin

Feb 2012

Price: US$2,000

About this Report

About this Report

Tourism in Dublin has been weakened by the impact of the recession. However, 2011 is expected to show a rise in arrivals after considerable efforts by tourism professionals to boost performance. As a result of the building boom years, Dublin has an oversupply of hotels offering great value accommodation. Despite the recent decline in passenger numbers, the city's airport opened a second terminal in 2010, with a number of new airlines, including Emirates, recently entering the Irish market.


What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  • New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

PDF/PPT
Downloadable from MyPages

Table of Contents

Table of Contents

Introduction

Scope

Key findings

The Dublin Brand

Strategic position

Key Facts

Macro insight

SWOT: Dublin

Tourism Flows

Tourism overview: International and domestic

UK visitors dominate arrivals to Dublin

Business vs leisure arrivals

Strong rise in domestic tourism

Opportunities and future outlook for tourism

Travel Accommodation

Travel accommodation supply and pipeline

Tough times for hotels due to oversupply

Competitive environment

Opportunities and future outlook for accommodation

Transportation

Getting to Dublin

Infrastructure developments: New Terminal at Dublin Airport

Leading airport: Dublin Airport

Outbound numbers continue to fall

Ryanair still flying high

Aer Lingus continues with dual strategy

Opportunities and future outlook for air

Attractions and Activities

Free admissions help museums and galleries

Popular activities

Events

Opportunities and future outlook for attractions

Report Definitions

Data parameters and report definitions

Samples

City-Travel-Briefing-Dublin.jpg

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