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Company Profile

Clarins SA in Beauty and Personal Care

Jul 2011

Price: US$525

About this Report

About this Report

Euromonitor International's report on Clarins SA delivers a detailed strategic analysis of the company's business, examining its performance in the Sets/Kits market and the global economy.

Company and market share data provide a detailed look at the financial position of Clarins SA, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Clarins SA This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Clarins SA provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Sets/Kits research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

  • Scope of the Report

Strategic Evaluation

Clarins – a private affair

  • Strategic Evaluation

Financial analysis

  • Strategic Evaluation

SWOT – Clarins SA

  • Strategic Evaluation

Strategic objectives and challenges

  • Strategic Evaluation

Competitive Positioning

Presence in emerging markets helps leaders to drive sales

  • Competitive Positioning

Troubled economic times hit premium categories

  • Competitive Positioning

Strongest performers gain from acquisitions and Chinese growth

  • Competitive Positioning

Premium faces trading down

  • Competitive Positioning

Market Assessment

Strong position in skin care as category is set to outperform

  • Market Assessment

Missing out on high-growth markets

  • Market Assessment

Geographic and Category Opportunities

Clarins remains weak in top performing markets

  • Geographic and Category Opportunities

Stiff competition in mature markets for Clarins

  • Geographic and Category Opportunities

China presents clearest case for premium skin care

  • Geographic and Category Opportunities

Clarins’s herbal focus will sit well with Chinese consumers

  • Geographic and Category Opportunities

Strongest growth in facial skin care in Chinese market

  • Geographic and Category Opportunities

Department stores under threat in China

  • Geographic and Category Opportunities

Clarins – pursue more aggressively internet sales

  • Geographic and Category Opportunities

Focus on premium skin care holds back Clarins in Russia

  • Geographic and Category Opportunities

Rebounding fragrances sales due to market recovery

  • Geographic and Category Opportunities

Consider Russia for Aura launch to re-establish presence

  • Geographic and Category Opportunities

Organic growth in emerging markets boosts Clarins

  • Geographic and Category Opportunities

Economic uncertainty hurts premium fragrances performance

  • Geographic and Category Opportunities

Consider building on Inter Parfums Partnership

  • Geographic and Category Opportunities

Themes for Clarins’s fragrances business

  • Geographic and Category Opportunities

Strong product line-up in men’s grooming

  • Geographic and Category Opportunities

Consider mass retail channels for men’s skin care

  • Geographic and Category Opportunities

Colour cosmetics – early mover in skin care-added benefits

  • Geographic and Category Opportunities

Focus on facial sun care and self-tanning for premium play

  • Geographic and Category Opportunities

Clarins misses out due to premium focus

  • Geographic and Category Opportunities

Brand Strategy

Brand strategy assessment

  • Brand Strategy

Clarins expands its focus

  • Brand Strategy

Operations

Operations

  • Operations

Recommendations

Clarins must broaden its target audience

  • Recommendations

Samples

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